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Baba & Nyonya
Comparative of Two Restaurant
Group Members
Kiu Ngin Pern
Hong Shi Lik
Brian Koh Jun Yan
Saw E Sean
Le Jia Ling
Poh Weng Chuan
What is Baba & Nyonya
• Early fifteenth century, a number of
early Chinese traders married local
Malay women to create an ethnic sub-
group of Malay-Chinese
• In Malay, this group is called Peranakan
• Refer to themselves as Straits Chinese
to distinguish themselves
History of Baba & Nyonya
• Famous food culture in Malaysia
• Baba = Male, Nyonya = Female
• The food was prepared by the womenfolk
and hence they learnt how to cook it best
Origin of Baba & Nyonya
MalaccaChina
Restaurant 1 : Nancy’s Kitchen
History
• First started off as provide home cook, catering
• Generate her business into a baba nyonya restaurants at Jonker Walk
• Due to the shop was too small and rental was going up and move into
a proper place
• Which locate at Taman Kota Laksamana
Description
• Founder : Nancy
• Founded in 1999
• Nancy provide home cook and catering
• The only branch in Melaka
• Famous dish which is braised pork, sambal squid, ayam buah keluak
and cendol
• Not a Halal eatery
• Provide cooking class
Location
13, 8, Taman Kota Laksamana, Seksyen 3, Jalan KL 3/9,
Kota Laksamana, 75200 Melaka, Malaysia
RESTAURANT 2 : OLD CHINA CAFE
History
• Started off as the Selangor Laundry Association in the early
nineteenth century
• Pre-war shop house
• Was named through their travel experiences and culture background
Description
• Founder : Mr. Leonard Tee and
his partner Mr. Johnny Wong
• Currently have 3 outlets
• Main dishes is Nasi Lemak,
Tom Yam seafood, Nyonya Laksa, Kari Kapitan chicken, honey pork
ribs and beef rendang.
• 30 employees in in both outlets
• Constantly improving the staffs to serve people better.
Location
11, Jalan Petaling, 50000 Kuala Lumpur, Wilayah Persekutuan
Kuala Lumpur, Malaysia
“ Who Are The Competitors?”
COMPETITORS of Nancy’s Kitchen
Restaurant Ole Sayang Restaurant Nyonya Amy Restaurant Nyonya Makko
Restaurant 1
Restaurant Ole Sayang
• PRICING
- Reasonable
• FOOD
- Delicious
• CUSTOMER SATISFACTION
- Popular among locals
Restaurant 2
Restaurant Nyonya Amy
• PRICING
- Attrative
• FOOD
- Average
• CUSTOMER SATISFACTION
- Popular among locals
Restaurant 3
Restaurant Nyonya Makko
• PRICING
- Expensive
• FOOD
- Good
• CUSTOMER SATISFACTION
- Popular among locals
COMPETITORS of Old China Cafe
Ali, Muthu and Ah Hock Malaya Hainan Kiam Lian Kee
Restaurant 1
Ali, Muthu and Ah Hock
• PRICING
- Cheap
• FOOD
- Average
• CUSTOMER SATISFACTION
- Popular among locals
Restaurant 2
Malaya Hainan
• PRICING
- Reasonable
• FOOD
- Delicious
• CUSTOMER SATISFACTION
- Popular among locals
Restaurant 3
Kiam Lian Kee
• PRICING
- Expensive
• FOOD
- Tasty
• CUSTOMER SATISFACTION
- Popular among locals
Competition Strategy
-Service
-Advertising
-Signature Dishes
-Competitive pricing
SIMILARITIES
Type of food Type of service Knowledge or skill to
start their business
DIFFERENCES
Area Number of employees Number of branches
-Suburb -30 (Old China Café) 3
-Commercial -20 (Nancy’s Kitchen) 0
RECOMMENDATION
Recommendation for Nancy’s Kitchen
• Advertisement & Exposure
• Use of Space inside
• Expansion
Recommendation of Old China Cafe
• Pricing
• Advertisement & Exposure
• Attracting more customers
Conclusion
THANK YOU!

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Baba & nyonya final

  • 1. Baba & Nyonya Comparative of Two Restaurant Group Members Kiu Ngin Pern Hong Shi Lik Brian Koh Jun Yan Saw E Sean Le Jia Ling Poh Weng Chuan
  • 2. What is Baba & Nyonya • Early fifteenth century, a number of early Chinese traders married local Malay women to create an ethnic sub- group of Malay-Chinese • In Malay, this group is called Peranakan • Refer to themselves as Straits Chinese to distinguish themselves
  • 3. History of Baba & Nyonya • Famous food culture in Malaysia • Baba = Male, Nyonya = Female • The food was prepared by the womenfolk and hence they learnt how to cook it best
  • 4. Origin of Baba & Nyonya MalaccaChina
  • 5. Restaurant 1 : Nancy’s Kitchen
  • 6. History • First started off as provide home cook, catering • Generate her business into a baba nyonya restaurants at Jonker Walk • Due to the shop was too small and rental was going up and move into a proper place • Which locate at Taman Kota Laksamana
  • 7. Description • Founder : Nancy • Founded in 1999 • Nancy provide home cook and catering • The only branch in Melaka • Famous dish which is braised pork, sambal squid, ayam buah keluak and cendol • Not a Halal eatery • Provide cooking class
  • 8. Location 13, 8, Taman Kota Laksamana, Seksyen 3, Jalan KL 3/9, Kota Laksamana, 75200 Melaka, Malaysia
  • 9.
  • 10. RESTAURANT 2 : OLD CHINA CAFE
  • 11. History • Started off as the Selangor Laundry Association in the early nineteenth century • Pre-war shop house • Was named through their travel experiences and culture background
  • 12. Description • Founder : Mr. Leonard Tee and his partner Mr. Johnny Wong • Currently have 3 outlets • Main dishes is Nasi Lemak, Tom Yam seafood, Nyonya Laksa, Kari Kapitan chicken, honey pork ribs and beef rendang. • 30 employees in in both outlets • Constantly improving the staffs to serve people better.
  • 13. Location 11, Jalan Petaling, 50000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia
  • 14.
  • 15. “ Who Are The Competitors?”
  • 16. COMPETITORS of Nancy’s Kitchen Restaurant Ole Sayang Restaurant Nyonya Amy Restaurant Nyonya Makko
  • 17. Restaurant 1 Restaurant Ole Sayang • PRICING - Reasonable • FOOD - Delicious • CUSTOMER SATISFACTION - Popular among locals
  • 18. Restaurant 2 Restaurant Nyonya Amy • PRICING - Attrative • FOOD - Average • CUSTOMER SATISFACTION - Popular among locals
  • 19. Restaurant 3 Restaurant Nyonya Makko • PRICING - Expensive • FOOD - Good • CUSTOMER SATISFACTION - Popular among locals
  • 20. COMPETITORS of Old China Cafe Ali, Muthu and Ah Hock Malaya Hainan Kiam Lian Kee
  • 21. Restaurant 1 Ali, Muthu and Ah Hock • PRICING - Cheap • FOOD - Average • CUSTOMER SATISFACTION - Popular among locals
  • 22. Restaurant 2 Malaya Hainan • PRICING - Reasonable • FOOD - Delicious • CUSTOMER SATISFACTION - Popular among locals
  • 23. Restaurant 3 Kiam Lian Kee • PRICING - Expensive • FOOD - Tasty • CUSTOMER SATISFACTION - Popular among locals
  • 25. SIMILARITIES Type of food Type of service Knowledge or skill to start their business
  • 26. DIFFERENCES Area Number of employees Number of branches -Suburb -30 (Old China Café) 3 -Commercial -20 (Nancy’s Kitchen) 0
  • 28. Recommendation for Nancy’s Kitchen • Advertisement & Exposure • Use of Space inside • Expansion
  • 29. Recommendation of Old China Cafe • Pricing • Advertisement & Exposure • Attracting more customers