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© 2009 iotum Corporation
  2008-20011 iotum Corporation
Conversations are the “Glue” of business




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Increasingly, those Conversations are Global




© 2009 iotum Corporation
  2008-20011 iotum Corporation
And “Collaborative”. And Mobile.




© 2009 iotum Corporation
  2008-20011 iotum Corporation
No matter how you join, it’s still a conference call




© 2009 iotum Corporation
  2008-20011 iotum Corporation
They CAN be EXTRAORDINARILY painful!




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Calliflower is a new and engaging service that...




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Introducing Calliflower




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Web based call management




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Interactive Moderation Tools




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Document Sharing



                                                              • Cloud based
                                                                document sharing
                                                                – No downloads
                                                                – seamlessly
                                                                  integrated
                                                                – collaborative markup
                                                                – persistent record
                                                                – common business
                                                                  document formats



Confidential and proprietary. © 2008-2011 iotum Corporation
Pricing


                                                              • $29.95/month
                                                                –   1 organizer
                                                                –   Local dial-in numbers
                                                                –   Team workflow
                                                                –   Unlimited calls
                                                                –   Unlimited attendees
                                                                –   14 Day free trial
                                                              • $13.95/month
                                                                – 1 organizer
                                                                – 5 calls, max 5 participants




Confidential and proprietary. © 2008-2011 iotum Corporation
Calliflower on iPhone




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Savings
                                                              add up!



Confidential and proprietary. © 2008-2011 iotum Corporation
“Plain Old” Conference Calls Scenario




               Calliflower: $898.50             “Old-Co” Telecom: $8,100
               Participants: included           Participants: included
               Document sharing: not required   Document sharing: not required
               Conference call: included*       Conference call: $8,100
               Organizers: 30 x $29.95          Organizers: included




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Webmeeting Scenario




               Calliflower: $59.90          Microsoft Livemeeting: $509
               Participants: included       Participants: included
               Document sharing: included   Document sharing: included
               Conference call: included*   Conference call: $432*
               Organizers: $59.90           Organizers: $15.42 x 5 (min 5)




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Training Webinar Scenario




               Calliflower: $119.80         Microsoft Livemeeting: $2,957
               Participants: included       Participants: included
               Document sharing: included   Document sharing: included
               Conference call: included*   Conference call: $2,880*
               Organizers: 4 x $29.95       Organizers: $15.42 x 5 (min 5)




© 2009 iotum Corporation
  2008-20011 iotum Corporation
What do our customers think?




                                  “
                                  ‫ ‫‬We have offices in Europe as well as North America , and
                                  clients in 10 different cities on both continents. We haven’t
                                  looked back since dumping Global Crossing in favour of
                                  Calliflower.”

       Francis Moran
       Managing Partner
       inmedia Public Relations




© 2009 iotum Corporation
  2008-20011 iotum Corporation
What do our customers think?


                                  “
                                  ‫( ‫‬Calliflower) makes organizing and participating in
                                  multiparty calls simple and engaging... We save thousands
                                  of dollars while adding Web 2.0 collaboration power.”



        John Reid,
        President, CATA



                                  “
                                  ‫ ‫‬Calliflower’s integration with crucial new social media
                                  tools is a great addition to our campaign strategy.”




        Braeden Caley,
        VP Communications
        Liberal Party of Canada
        Youth Commission

© 2009 iotum Corporation
  2008-20011 iotum Corporation
What do our customers think?


                                 ‫ ‫‬alliflower allows me to hold online financial planning
                                 C
                                 seminars without having to travel from one side of the
                                 country to the other. It’s a great service ...”



        Bradley Roulston,
        President, Roulston Financial Group


                                 “
                                 ‫ ‫‬Calliflower provides tremendous value and capabilities.
                                 Our participants even show up on time! ... amazing
                                 management features.”


        Andy Church,
        Co-Founder,
        WhyHireMe.com




© 2009 iotum Corporation
  2008-20011 iotum Corporation
Calliflower vs. the Old World




© 2009 iotum Corporation
  2008-20011 iotum Corporation
CaIliflower: every thing you need and more




© 2009 iotum Corporation
  2008-20011 iotum Corporation

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Calliflower: Engaging Cloud-Based Conference Calls

  • 1. © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 2. Conversations are the “Glue” of business © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 3. Increasingly, those Conversations are Global © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 4. And “Collaborative”. And Mobile. © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 5. No matter how you join, it’s still a conference call © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 6. They CAN be EXTRAORDINARILY painful! © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 7. Calliflower is a new and engaging service that... © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 8. Introducing Calliflower © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 9. Web based call management © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 10. Interactive Moderation Tools © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 11. Document Sharing • Cloud based document sharing – No downloads – seamlessly integrated – collaborative markup – persistent record – common business document formats Confidential and proprietary. © 2008-2011 iotum Corporation
  • 12. Pricing • $29.95/month – 1 organizer – Local dial-in numbers – Team workflow – Unlimited calls – Unlimited attendees – 14 Day free trial • $13.95/month – 1 organizer – 5 calls, max 5 participants Confidential and proprietary. © 2008-2011 iotum Corporation
  • 13. Calliflower on iPhone © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 14. Savings add up! Confidential and proprietary. © 2008-2011 iotum Corporation
  • 15. “Plain Old” Conference Calls Scenario Calliflower: $898.50 “Old-Co” Telecom: $8,100 Participants: included Participants: included Document sharing: not required Document sharing: not required Conference call: included* Conference call: $8,100 Organizers: 30 x $29.95 Organizers: included © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 16. Webmeeting Scenario Calliflower: $59.90 Microsoft Livemeeting: $509 Participants: included Participants: included Document sharing: included Document sharing: included Conference call: included* Conference call: $432* Organizers: $59.90 Organizers: $15.42 x 5 (min 5) © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 17. Training Webinar Scenario Calliflower: $119.80 Microsoft Livemeeting: $2,957 Participants: included Participants: included Document sharing: included Document sharing: included Conference call: included* Conference call: $2,880* Organizers: 4 x $29.95 Organizers: $15.42 x 5 (min 5) © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 18. What do our customers think? “ ‫ ‫‬We have offices in Europe as well as North America , and clients in 10 different cities on both continents. We haven’t looked back since dumping Global Crossing in favour of Calliflower.” Francis Moran Managing Partner inmedia Public Relations © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 19. What do our customers think? “ ‫( ‫‬Calliflower) makes organizing and participating in multiparty calls simple and engaging... We save thousands of dollars while adding Web 2.0 collaboration power.” John Reid, President, CATA “ ‫ ‫‬Calliflower’s integration with crucial new social media tools is a great addition to our campaign strategy.” Braeden Caley, VP Communications Liberal Party of Canada Youth Commission © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 20. What do our customers think? ‫ ‫‬alliflower allows me to hold online financial planning C seminars without having to travel from one side of the country to the other. It’s a great service ...” Bradley Roulston, President, Roulston Financial Group “ ‫ ‫‬Calliflower provides tremendous value and capabilities. Our participants even show up on time! ... amazing management features.” Andy Church, Co-Founder, WhyHireMe.com © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 21. Calliflower vs. the Old World © 2009 iotum Corporation 2008-20011 iotum Corporation
  • 22. CaIliflower: every thing you need and more © 2009 iotum Corporation 2008-20011 iotum Corporation