5. Starbucks: A success
• The Starbucks Corporation is the largest
coffee house company in the world.
• It operates 23,132 locations worldwide.
• Starbucks’ share rose to 70% and EPS
by 100 times in it’s first year of public
offering in 1992.
• Net revenue of Starbucks in 2014
accounted to US$ 16.447 billion
22. Serving to Culture
• Starbucks adopts to culture & people.
• Starbucks in China are larger than
their American counterparts.
• Indian Starbucks have softer chairs
where patrons can linger and
socialize.