It's all about digital marketing of new era

1. Introduction To Digital Marketing

2. Digital Marketing
Digital Marketing is the marketing of products
and services using internet.
Types Of Digital Marketing:
• 1.SEO
• 2.SMO
• 3.PPC

3. Keyword
• Anything we write in search engine.
• Types of Keyword:
• 1.Short Tail:Like car,bike
• 2.Long Tail:like best tata cars under 1000000

4. Keyword Planner
• Keyword planner is the tool of google adword
to find the related searches of keyword.
• Keyword planner is also used to find
traffic,competion and bid rates.

5. Organic search and Inorganic search
• It is used in seo to get ranking in google
engine without any ads
• It is used in ppc to get ranking in google
engine .

6. Thank You