SlideShare a Scribd company logo
1 of 27
Stumble Rocks! Tim Nash – timnash.co.uk Warning this presentation contains language not suitable for minors or people with heart conditions tnash.stumbleupon.com
What is StumbleUpon? ,[object Object],[object Object],[object Object],[object Object],[object Object]
StumbleUpon Toolbar ,[object Object],[object Object],[object Object],[object Object],[object Object]
StumbleUpon as a search tool? ,[object Object],[object Object],[object Object]
StumbleUpon website... ,[object Object],[object Object],[object Object]
Addiction ,[object Object],[object Object],[object Object]
A Game or a Tool ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do you trust a herd?
This aint going to be pretty...
 
But its not just sites...
Even Nokia falls foul....
Stumble Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Hey Tim where's the stats....
On an average there are 250 referral per thumb up.  But... 1 Thumb does not equal 250 visitors
For every 4 positive thumbs up is a negative thumbs down :( In terms of traffic thumbs down to up ratio is not 1:1
Females are 4x more Likely to vote a story up Twice as likely to review and have  1.6x more friends  then males
A female avatar with skimpy clothes.... has on average 4x number of friends. Nearly all of these friends are males under 30
 
Someone thumbing down a page is more likely to comment... You probably won't like it!
There is some truth in  the SEO spam complaints  SEO and marketing pages in the Web Development tag were up by 30% on random stumbles between Jan-Aug 2008
From the Venture Skills Global Stumble Survey
When surveyed  74%  of people asked would click on a “stumbled” link in a search engine in preference  to a non stumbled link.
When surveyed  51%  replied No to  “Does StumbleUpon show Sponsored or paid pages?”
Of those using Twitter and  StumbleUpon when asked   “Do you twitter requests to stumble your site?”  82% said “yes” , 12% Said they did not have a site.
When asked  “Is StumbleUpon addictive?”   89% said yes . When the question was modified to  “Are you addicted to StumbleUpon” 91% said....
Yes tnash.stumbleupon.com

More Related Content

What's hot (6)

Prioritization Matrix
Prioritization MatrixPrioritization Matrix
Prioritization Matrix
 
Introduction to emoji data science (csv,conf,v3, 2017)
Introduction to emoji data science (csv,conf,v3, 2017)Introduction to emoji data science (csv,conf,v3, 2017)
Introduction to emoji data science (csv,conf,v3, 2017)
 
Content Strategy at the Big Ooga!
Content Strategy at the Big Ooga!Content Strategy at the Big Ooga!
Content Strategy at the Big Ooga!
 
Tinder + Presentation
Tinder + PresentationTinder + Presentation
Tinder + Presentation
 
Lessons From the Dark Side
Lessons From the Dark SideLessons From the Dark Side
Lessons From the Dark Side
 
iGB - PR & Link Building Surgery
iGB - PR & Link Building SurgeryiGB - PR & Link Building Surgery
iGB - PR & Link Building Surgery
 

Viewers also liked

情感性的視覺設計思&#327...
情感性的視覺設計思&#327...情感性的視覺設計思&#327...
情感性的視覺設計思&#327...
jehuen
 
2007安悅網路計劃
2007安悅網路計劃2007安悅網路計劃
2007安悅網路計劃
jehuen
 
部落格行銷
部落格行銷部落格行銷
部落格行銷
jehuen
 
Web 2.0經濟價值
Web 2.0經濟價值Web 2.0經濟價值
Web 2.0經濟價值
jehuen
 
Goz Beauty
Goz BeautyGoz Beauty
Goz Beauty
jehuen
 
如何實際開發Web 2.0系統&#2231...
如何實際開發Web 2.0系統&#2231...如何實際開發Web 2.0系統&#2231...
如何實際開發Web 2.0系統&#2231...
jehuen
 
Flash UI - 商業應用案例探討
Flash UI - 商業應用案例探討Flash UI - 商業應用案例探討
Flash UI - 商業應用案例探討
jehuen
 

Viewers also liked (13)

The eMule application of the eDonkey protocol
The eMule application of the eDonkey protocolThe eMule application of the eDonkey protocol
The eMule application of the eDonkey protocol
 
情感性的視覺設計思&#327...
情感性的視覺設計思&#327...情感性的視覺設計思&#327...
情感性的視覺設計思&#327...
 
MA Consulting Project
MA Consulting ProjectMA Consulting Project
MA Consulting Project
 
2007安悅網路計劃
2007安悅網路計劃2007安悅網路計劃
2007安悅網路計劃
 
部落格行銷
部落格行銷部落格行銷
部落格行銷
 
Web 2.0經濟價值
Web 2.0經濟價值Web 2.0經濟價值
Web 2.0經濟價值
 
如何建立部落格
如何建立部落格如何建立部落格
如何建立部落格
 
Goz Beauty
Goz BeautyGoz Beauty
Goz Beauty
 
We Did ID3
We Did ID3We Did ID3
We Did ID3
 
Singers wanted
Singers wantedSingers wanted
Singers wanted
 
如何實際開發Web 2.0系統&#2231...
如何實際開發Web 2.0系統&#2231...如何實際開發Web 2.0系統&#2231...
如何實際開發Web 2.0系統&#2231...
 
安悅區督導資訊基礎&#243...
安悅區督導資訊基礎&#243...安悅區督導資訊基礎&#243...
安悅區督導資訊基礎&#243...
 
Flash UI - 商業應用案例探討
Flash UI - 商業應用案例探討Flash UI - 商業應用案例探討
Flash UI - 商業應用案例探討
 

Similar to Stumble Rocks

Getting It Right
Getting It RightGetting It Right
Getting It Right
Ryan Turner
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)
Ed Cook
 
Social Media For Community
Social Media For CommunitySocial Media For Community
Social Media For Community
Michael Carnell
 

Similar to Stumble Rocks (20)

The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About Marketing
 
Getting It Right
Getting It RightGetting It Right
Getting It Right
 
Driving Website Traffic
Driving Website TrafficDriving Website Traffic
Driving Website Traffic
 
Social-Media Site Satisfaction and Attitudes
Social-Media Site Satisfaction and AttitudesSocial-Media Site Satisfaction and Attitudes
Social-Media Site Satisfaction and Attitudes
 
From Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and TechniquesFrom Intake to Engagement: Old School and New Cool Strategies and Techniques
From Intake to Engagement: Old School and New Cool Strategies and Techniques
 
I Joined Twitter - Now What?
I Joined Twitter - Now What?I Joined Twitter - Now What?
I Joined Twitter - Now What?
 
03 dllo davidlafontaine
03 dllo davidlafontaine03 dllo davidlafontaine
03 dllo davidlafontaine
 
Information Architecture as Storytelling - 2009
Information Architecture as Storytelling - 2009Information Architecture as Storytelling - 2009
Information Architecture as Storytelling - 2009
 
What I've Learned About Social Media
What I've Learned About Social MediaWhat I've Learned About Social Media
What I've Learned About Social Media
 
Penguin, SEO and the Apocalypse
Penguin, SEO and the ApocalypsePenguin, SEO and the Apocalypse
Penguin, SEO and the Apocalypse
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)
 
Ray Jimenez - How to Create No-Lecture Webinars - Presented by Training Magaz...
Ray Jimenez - How to Create No-Lecture Webinars - Presented by Training Magaz...Ray Jimenez - How to Create No-Lecture Webinars - Presented by Training Magaz...
Ray Jimenez - How to Create No-Lecture Webinars - Presented by Training Magaz...
 
Seo and user intent
Seo and user intentSeo and user intent
Seo and user intent
 
Seo and User Intent
Seo and User IntentSeo and User Intent
Seo and User Intent
 
Social Media For Community
Social Media For CommunitySocial Media For Community
Social Media For Community
 
Growing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberGrowing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr Chamber
 
Doing customer development (and stop wasting your time) - StartupBus edition
Doing customer development (and stop wasting your time) -  StartupBus editionDoing customer development (and stop wasting your time) -  StartupBus edition
Doing customer development (and stop wasting your time) - StartupBus edition
 
Best Essay For University
Best Essay For UniversityBest Essay For University
Best Essay For University
 
The Linked Book? FaceTwit?
The Linked Book? FaceTwit?The Linked Book? FaceTwit?
The Linked Book? FaceTwit?
 
Social Media: Share Your Genealogy
Social Media: Share Your GenealogySocial Media: Share Your Genealogy
Social Media: Share Your Genealogy
 

Recently uploaded

Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 

Recently uploaded (20)

Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor Presentation
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
 
Cyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdfCyberprint. Dark Pink Apt Group [EN].pdf
Cyberprint. Dark Pink Apt Group [EN].pdf
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
 
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ..."I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
Spring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUKSpring Boot vs Quarkus the ultimate battle - DevoxxUK
Spring Boot vs Quarkus the ultimate battle - DevoxxUK
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 

Stumble Rocks

  • 1. Stumble Rocks! Tim Nash – timnash.co.uk Warning this presentation contains language not suitable for minors or people with heart conditions tnash.stumbleupon.com
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Do you trust a herd?
  • 9. This aint going to be pretty...
  • 10.  
  • 11. But its not just sites...
  • 12. Even Nokia falls foul....
  • 13.
  • 14. Hey Tim where's the stats....
  • 15. On an average there are 250 referral per thumb up. But... 1 Thumb does not equal 250 visitors
  • 16. For every 4 positive thumbs up is a negative thumbs down :( In terms of traffic thumbs down to up ratio is not 1:1
  • 17. Females are 4x more Likely to vote a story up Twice as likely to review and have 1.6x more friends then males
  • 18. A female avatar with skimpy clothes.... has on average 4x number of friends. Nearly all of these friends are males under 30
  • 19.  
  • 20. Someone thumbing down a page is more likely to comment... You probably won't like it!
  • 21. There is some truth in the SEO spam complaints SEO and marketing pages in the Web Development tag were up by 30% on random stumbles between Jan-Aug 2008
  • 22. From the Venture Skills Global Stumble Survey
  • 23. When surveyed 74% of people asked would click on a “stumbled” link in a search engine in preference to a non stumbled link.
  • 24. When surveyed 51% replied No to “Does StumbleUpon show Sponsored or paid pages?”
  • 25. Of those using Twitter and StumbleUpon when asked “Do you twitter requests to stumble your site?” 82% said “yes” , 12% Said they did not have a site.
  • 26. When asked “Is StumbleUpon addictive?” 89% said yes . When the question was modified to “Are you addicted to StumbleUpon” 91% said....