1. Amy Hellerman Deadline 28th
Sept2016
VeeraSerebrova
Task 1: Case Study – Notes
Purpose: promotional tool (for director or artist), extension to income, extension of outlets
(e.g. music channel, websites), synergy (e.g. films, television programmes), producers’
strategies (e.g. major label, independent, artist self-produced)
Style: genre of music, content (such as live footage, digital animation) form (performance,
narrative, conceptual: interpretive, surrealist, pastiche, parody, references, homage)
Conventions: lyric interpretation,extending or consolidating song’s meaning,allusion,links
to other artists
Techniques: cutting to beat, effects, miming and lip sync, camera shots, camera
movements, camera angles, chroma key
Tip: Choose a video that inspires you in terms of the style and techniques used; this research will
help with ideas for creating your own music video.
Present briefly and give in a though out case study
Halsey – Colors
https://www.youtube.com/watch?v=JGulAZnnTKA
Halsey, ‘Colors’ was published on February 25th
2016. It is an electropop genre which is a style of
music pop music that is characterised by the use of electronically made sounds which mainly uses
a synthesiser to record music that has a variety of electro sounds that are pre-recorded on a
synthesiser and may also use additional accessories to support the recording.
Lyrics
Your littlebrother never tells you but he loves you so
You said your mother only smiled on her TV show
You're only happy when your sorry head is filled with dope
I hope you make itto the day you're 28 years old
You're drippinglikea saturated sunrise
You're spillinglikean overflowingsink
You're ripped at every edge but you're a masterpiece
And now I'm tearing through the pages and the ink
Everything is blue
His pills,his hands,his jeans
And now I'm covered in the colors
2. Amy Hellerman Deadline 28th
Sept2016
VeeraSerebrova
Pull apartatthe seams
And it's blue
And it's blue
Everything is grey
His hair, his smoke, his dreams
And now he's so devoid of color
He don't know what itmeans
And he's blue
And he's blue
You were a vision in the morning when the lightcame through
I know I've only felt religion when I've lied with you
You said you'll never be forgiven till your boys aretoo
And I'm still wakingevery morning but it's not with you
You're drippinglikea saturated sunrise
You're spillinglikean overflowingsink
You're ripped at every edge but you're a masterpiece
And now I'm tearing through the pages and the ink
Everything is blue
His pills,his hands,his jeans
And now I'm covered in the colors
Pull apartatthe seams
And it's blue
And it's blue
Everything is grey
His hair,his smoke,his dreams
And now he's so devoid of color
He don't know what itmeans
And he's blue
3. Amy Hellerman Deadline 28th
Sept2016
VeeraSerebrova
And he's blue
You were red
And you liked me because I was blue
But you touched me, and suddenly I was a lilac sky
Then you decided purple justwasn'tfor you
Everything is blue
His pills,his hands,his jeans
And now I'm covered in the colors
Pull apartatthe seams
And it's blue
And it's blue
Everything is grey
His hair,his smoke,his dreams
And now he's so devoid of color
He don't know what itmeans
And he's blue
And he's blue
Everything is blue
Everything is blue
Everything is blue
Everything is blue