1. Welcome to Something for Everyone’s portfolio
Something for everyone tackles the Mark Irlam
challenge of engaging individuals with their mark@somethingfromus.com
communities, and communities with the +44 (0) 7979 854 324
state at large through the use of visual
communication, systems, workshops and Tom Tobia
events. tom@somethingfromus.com
+44 (0) 7764 745 637
We have won national recognition for
our innovative schemes and proposals to
engage young people in the voting process,
and continue to use creativity as a catalyst
for social regeneration across the board.
2. The Dirt Cafe 2009
Mark Irlam SFE are involved in the rebirth Currently the focus of the dirt The project, a collaboration
mark@somethingfromus.com of Dirt Cafe. The Dirt Cafe is cafe is Food. Where does food between 20 designers, chefs and
+44 (0) 7979 854 324 a London-based experimental come from, how many people independent thinkers in New
project that began in 2004. The are aware of the environmental York, London and Copenhagen,
collaborators of the Dirt Cafe impact the way we grow, buy and will use the Climate conference
Tom Tobia Project seek humanising ways to consume food has on the planet. in Denmark this December as it’s
tom@somethingfromus.com unlock thinking by connecting short term focus, aimng to ensure
+44 (0) 7764 745 637 specialists and influencers with Food is responsible for between food is high on the international
those who question the status quo 25% and 30% of the world’s CO2 agenda.
and give dimension to new and emissions.
alternative scenarios.
3. 2
office 1
iPEC Independent Personalised Learning Centres
Mark Irlam SFE are currently working This challenge tackles a problem
mark@somethingfromus.com alongside ReDesign Youth on the that affects thousands of young
+44 (0) 7979 854 324 design of several iPEC centres in people across Britain, and
Milton Keynes. offers them a chance to gain
qualifications in an environment
Tom Tobia The purpose of the centres is to that is more suited to their needs
tom@somethingfromus.com provide an eductaional facility - something that is imperitive to
+44 (0) 7764 745 637 for young people who do not their future careers and standard
respond to traditional learning of living.
environments.
4. Cumulus Conference London 2009 - Knowledge East
Mark Irlam SFE were invited to be part of a ‘Cumulus is an international
mark@somethingfromus.com six person panel (including Dr association of universities and
+44 (0) 7979 854 324 Mike Short, Vice President of colleges of art, design and media.
R&D at O2 and Richard Gooding, It is a forum for partnership and
Chief Executive at London City the transfer of knowledge and
Tom Tobia Airport amongst others) at a best practice. The association
tom@somethingfromus.com Knowledge East seminar, part of of more than 140 colleges and
+44 (0) 7764 745 637 the Cumulus Conference, universities meet throughout
London 2009. the year at its international
conferences and events.’
[www.cumuluslondon2009.com]
5. 1 2
Soul Of Africa - Strategic Visual Communications
Mark Irlam SFE were selected to take part The day was spent with Lance
mark@somethingfromus.com in a ‘think and make tank’ with Clark, (of Clarks Shoes), and his son
+44 (0) 7979 854 324 10 other designers from across Galahad (founder of eco footwear
Europe, as part of a live MBA store Terra Plana) and was a great
project at the Saïd Business success.
Tom Tobia School, Oxford University.
tom@somethingfromus.com A short film of the day, complete
+44 (0) 7764 745 637 The day was spent devising new with a delightful cameo from Tom
ways to assist South African chairty can be viewed here:
Soul Of Africa in it’s development http://vimeo.com/4761762
through strategic planning,
logistics, visual communication,
and merchandising.
6. Design Council - Touching The State
Mark Irlam The brainchild of The Design Our response, entitled ‘Eat This’, The idea of this is to empower the
mark@somethingfromus.com Council’s RED Team, ‘Touching is essentially edible ballot papers. voter, and encourage those who
+44 (0) 7979 854 324 The State’ looked at ‘Citizenship’ For any election process, the might not otherwise take part to
in the UK and how design could voter is provided with a voting get involved. It also makes a fairly
be used to improve points of slip printed with edible ink on austere process more fun and
Tom Tobia contact between The State and it’s rice paper, and consumes his/her engaging in a multi-sensory fashion.
tom@somethingfromus.com citizens. less favoured candidates leaving
+44 (0) 7764 745 637 their preferred option as the only The idea was one of the winning
SFN were involved in think remaining part uneaten! entries, and was exhibited at the
tanks and discussions with the Design Council.
Design Council and several other
designers.
7. RSA Design Directions Award - Voting By Design
Mark Irlam Winner of the R.S.A. Voting By medium, be it spray cans,
mark@somethingfromus.com Design Competition scratching into the walls, or the
+44 (0) 7979 854 324 trusty marker.
A response to a brief aiming to
increase interest in the voting The modular pods could also be
Tom Tobia process amongst 12-25 year olds. offset to form polling booths.
tom@somethingfromus.com
+44 (0) 7764 745 637 A modular and flexible pavilion The project was an attempt to
that youngsters could scrawl engage young people on a level
answers to regularly updated they are comfortable with.
topical questions in their chosen
8. This document was designed and produced by
Something From Nothing. All rights reserved. No part of
this publication may be reproduced, stored in a retrieval
system or transmitted in any form or any means electronic,
mechanical, photocopying, recording or otherwise, without
the prior written and or contracted permission by Something
From Nothing.
Projects marked with an * completed by members of
Something From Nothing whilst with previous employers.