SlideShare a Scribd company logo
1 of 4
Download to read offline
Digital Marketing
https://www.iidl.in/ 9582920020
2
What is Digital Marketing ??
Digital marketing refers to the practice of promoting
products, services, or brands using digital channels
and technologies. It encompasses various online
marketing strategies and tactics aimed at reaching and
engaging a target audience through digital means.
Digital marketing leverages the internet, mobile
devices, social media platforms, search engines, email
marketing, content marketing, online advertising, and
other digital channels to connect with potential
customers and drive business growth.
3
Some common components and techniques
within digital marketing include:
Search Engine Optimization (SEO): Optimizing websites and content to improve visibility
and organic (non-paid) search engine rankings.
Pay-per-Click Advertising (PPC): Running paid advertising campaigns where advertisers
pay a fee each time their ad is clicked. This includes platforms like Google Ads and Bing
Ads.
Social Media Marketing: Utilizing social media platforms (such as Facebook, Twitter,
Instagram, LinkedIn) to promote products, engage with customers, and build brand
awareness.
Content Marketing: Creating and distributing valuable, relevant, and consistent content
(such as articles, blog posts, videos, infographics) to attract and retain a target
audience.
Email Marketing: Sending targeted promotional messages or newsletters to a group of
individuals who have given their consent to receive such communications.
Influencer Marketing: Collaborating with influential individuals or personalities on social
media to promote products or services to their audience.
Affiliate Marketing: Partnering with affiliates who earn a commission for driving traffic
or sales to a company's website through their marketing efforts.
Online Reputation Management (ORM): Managing and influencing the online perception
and reputation of a brand through monitoring and addressing customer feedback and
reviews.
1.
2.
3.
4.
5.
6.
7.
8.
Stock Image Websites: Visit popular stock image websites like Shutterstock, Getty Images,
or Unsplash. Use their search function to look for "digital marketing" or related keywords,
and you'll find a wide range of relevant images.
Search Engines: You can search for "digital marketing" on search engines like Google,
Bing, or Yahoo. Click on the "Images" tab to view a collection of images related to digital
marketing.
Social Media Platforms: Check out social media platforms like Pinterest or Instagram.
Simply search for "digital marketing" in their search bars, and you'll find visual content,
including images, infographics, and illustrations.
As a text-based AI, I'm unable to provide or display images directly. However, you can easily
find digital marketing-related images through various sources. Here are a few options:
1.
2.
3.
Remember to respect copyright laws and ensure that you have the necessary permissions or
licenses if you plan to use any images for commercial purposes.
Digital Marketing images

More Related Content

Similar to digital marketing

What is Digital Marketing.pptx
What is Digital Marketing.pptxWhat is Digital Marketing.pptx
What is Digital Marketing.pptxAnkush696332
 
Digital Marketing.pdf
Digital Marketing.pdfDigital Marketing.pdf
Digital Marketing.pdfdasrimon83
 
What are the 8 Types of Digital Marketing.docx
What are the 8 Types of Digital Marketing.docxWhat are the 8 Types of Digital Marketing.docx
What are the 8 Types of Digital Marketing.docxBcjRkz
 
Digital Marketing and types of digital marketing
Digital Marketing and types of digital marketingDigital Marketing and types of digital marketing
Digital Marketing and types of digital marketingsanjiiv092
 
Meta Description.pdf
Meta Description.pdfMeta Description.pdf
Meta Description.pdfkingmacker
 
what is Digital Marketing (1).pdf
what is Digital Marketing (1).pdfwhat is Digital Marketing (1).pdf
what is Digital Marketing (1).pdfriyasingh02316
 
digital marketing
digital marketingdigital marketing
digital marketingjiminjak42
 
What-Is-Digital-Marketing-Explain-With-Examples.pdf
What-Is-Digital-Marketing-Explain-With-Examples.pdfWhat-Is-Digital-Marketing-Explain-With-Examples.pdf
What-Is-Digital-Marketing-Explain-With-Examples.pdfimamuddinwp Imam Uddin
 
Making money online
Making money onlineMaking money online
Making money onlineDENNISMUYA4
 
Digital-marketing .pdf
Digital-marketing .pdfDigital-marketing .pdf
Digital-marketing .pdfDigimart3
 
Expert SEO and SMO Services in India | InfyqSEOExpert
Expert SEO and SMO Services in India | InfyqSEOExpertExpert SEO and SMO Services in India | InfyqSEOExpert
Expert SEO and SMO Services in India | InfyqSEOExpertInfyQ Seo Experts
 
What is digital marketing and his services
What is digital marketing  and his servicesWhat is digital marketing  and his services
What is digital marketing and his serviceskaushikmukund24
 
Digital marketing services like seo social media marketing
Digital marketing services like seo social media marketingDigital marketing services like seo social media marketing
Digital marketing services like seo social media marketingkaushikmukund24
 
The promotion of brands to connect with potential customers using the interne...
The promotion of brands to connect with potential customers using the interne...The promotion of brands to connect with potential customers using the interne...
The promotion of brands to connect with potential customers using the interne...net3webdm04sohug
 
Digital Marketing
Digital MarketingDigital Marketing
Digital MarketingYashPisat
 

Similar to digital marketing (20)

What is Digital Marketing.pptx
What is Digital Marketing.pptxWhat is Digital Marketing.pptx
What is Digital Marketing.pptx
 
Digital Marketing.pdf
Digital Marketing.pdfDigital Marketing.pdf
Digital Marketing.pdf
 
Digital Marketing?
Digital Marketing?Digital Marketing?
Digital Marketing?
 
DIGITAL MARKETING
DIGITAL MARKETING DIGITAL MARKETING
DIGITAL MARKETING
 
What are the 8 Types of Digital Marketing.docx
What are the 8 Types of Digital Marketing.docxWhat are the 8 Types of Digital Marketing.docx
What are the 8 Types of Digital Marketing.docx
 
Digital Marketing and types of digital marketing
Digital Marketing and types of digital marketingDigital Marketing and types of digital marketing
Digital Marketing and types of digital marketing
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 
Meta Description.pdf
Meta Description.pdfMeta Description.pdf
Meta Description.pdf
 
what is Digital Marketing (1).pdf
what is Digital Marketing (1).pdfwhat is Digital Marketing (1).pdf
what is Digital Marketing (1).pdf
 
Aocreatives
AocreativesAocreatives
Aocreatives
 
digital marketing
digital marketingdigital marketing
digital marketing
 
What-Is-Digital-Marketing-Explain-With-Examples.pdf
What-Is-Digital-Marketing-Explain-With-Examples.pdfWhat-Is-Digital-Marketing-Explain-With-Examples.pdf
What-Is-Digital-Marketing-Explain-With-Examples.pdf
 
MBA Report.docx
MBA Report.docxMBA Report.docx
MBA Report.docx
 
Making money online
Making money onlineMaking money online
Making money online
 
Digital-marketing .pdf
Digital-marketing .pdfDigital-marketing .pdf
Digital-marketing .pdf
 
Expert SEO and SMO Services in India | InfyqSEOExpert
Expert SEO and SMO Services in India | InfyqSEOExpertExpert SEO and SMO Services in India | InfyqSEOExpert
Expert SEO and SMO Services in India | InfyqSEOExpert
 
What is digital marketing and his services
What is digital marketing  and his servicesWhat is digital marketing  and his services
What is digital marketing and his services
 
Digital marketing services like seo social media marketing
Digital marketing services like seo social media marketingDigital marketing services like seo social media marketing
Digital marketing services like seo social media marketing
 
The promotion of brands to connect with potential customers using the interne...
The promotion of brands to connect with potential customers using the interne...The promotion of brands to connect with potential customers using the interne...
The promotion of brands to connect with potential customers using the interne...
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 

Recently uploaded

[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online PresentationGDSCYCCE
 
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45MysoreMuleSoftMeetup
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Mohamed Rizk Khodair
 
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxslides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxCapitolTechU
 
How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17Celine George
 
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdfINU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdfbu07226
 
Essential Safety precautions during monsoon season
Essential Safety precautions during monsoon seasonEssential Safety precautions during monsoon season
Essential Safety precautions during monsoon seasonMayur Khatri
 
Neurulation and the formation of the neural tube
Neurulation and the formation of the neural tubeNeurulation and the formation of the neural tube
Neurulation and the formation of the neural tubeSaadHumayun7
 
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Celine George
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Celine George
 
factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxSanjay Shekar
 
Mbaye_Astou.Education Civica_Human Rights.pptx
Mbaye_Astou.Education Civica_Human Rights.pptxMbaye_Astou.Education Civica_Human Rights.pptx
Mbaye_Astou.Education Civica_Human Rights.pptxnuriaiuzzolino1
 
The basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptxThe basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptxheathfieldcps1
 
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...Nguyen Thanh Tu Collection
 
philosophy and it's principles based on the life
philosophy and it's principles based on the lifephilosophy and it's principles based on the life
philosophy and it's principles based on the lifeNitinDeodare
 
....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdf....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdfVikramadityaRaj
 
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringBasic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringDenish Jangid
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTechSoup
 
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽中 央社
 

Recently uploaded (20)

[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation[GDSC YCCE] Build with AI Online Presentation
[GDSC YCCE] Build with AI Online Presentation
 
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
Exploring Gemini AI and Integration with MuleSoft | MuleSoft Mysore Meetup #45
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).
 
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxslides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
 
“O BEIJO” EM ARTE .
“O BEIJO” EM ARTE                       .“O BEIJO” EM ARTE                       .
“O BEIJO” EM ARTE .
 
How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17
 
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdfINU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
 
Essential Safety precautions during monsoon season
Essential Safety precautions during monsoon seasonEssential Safety precautions during monsoon season
Essential Safety precautions during monsoon season
 
Neurulation and the formation of the neural tube
Neurulation and the formation of the neural tubeNeurulation and the formation of the neural tube
Neurulation and the formation of the neural tube
 
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
Incoming and Outgoing Shipments in 2 STEPS Using Odoo 17
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
 
factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptx
 
Mbaye_Astou.Education Civica_Human Rights.pptx
Mbaye_Astou.Education Civica_Human Rights.pptxMbaye_Astou.Education Civica_Human Rights.pptx
Mbaye_Astou.Education Civica_Human Rights.pptx
 
The basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptxThe basics of sentences session 4pptx.pptx
The basics of sentences session 4pptx.pptx
 
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
 
philosophy and it's principles based on the life
philosophy and it's principles based on the lifephilosophy and it's principles based on the life
philosophy and it's principles based on the life
 
....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdf....................Muslim-Law notes.pdf
....................Muslim-Law notes.pdf
 
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & EngineeringBasic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
Basic Civil Engg Notes_Chapter-6_Environment Pollution & Engineering
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
 
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
 

digital marketing

  • 2. 2 What is Digital Marketing ?? Digital marketing refers to the practice of promoting products, services, or brands using digital channels and technologies. It encompasses various online marketing strategies and tactics aimed at reaching and engaging a target audience through digital means. Digital marketing leverages the internet, mobile devices, social media platforms, search engines, email marketing, content marketing, online advertising, and other digital channels to connect with potential customers and drive business growth.
  • 3. 3 Some common components and techniques within digital marketing include: Search Engine Optimization (SEO): Optimizing websites and content to improve visibility and organic (non-paid) search engine rankings. Pay-per-Click Advertising (PPC): Running paid advertising campaigns where advertisers pay a fee each time their ad is clicked. This includes platforms like Google Ads and Bing Ads. Social Media Marketing: Utilizing social media platforms (such as Facebook, Twitter, Instagram, LinkedIn) to promote products, engage with customers, and build brand awareness. Content Marketing: Creating and distributing valuable, relevant, and consistent content (such as articles, blog posts, videos, infographics) to attract and retain a target audience. Email Marketing: Sending targeted promotional messages or newsletters to a group of individuals who have given their consent to receive such communications. Influencer Marketing: Collaborating with influential individuals or personalities on social media to promote products or services to their audience. Affiliate Marketing: Partnering with affiliates who earn a commission for driving traffic or sales to a company's website through their marketing efforts. Online Reputation Management (ORM): Managing and influencing the online perception and reputation of a brand through monitoring and addressing customer feedback and reviews. 1. 2. 3. 4. 5. 6. 7. 8.
  • 4. Stock Image Websites: Visit popular stock image websites like Shutterstock, Getty Images, or Unsplash. Use their search function to look for "digital marketing" or related keywords, and you'll find a wide range of relevant images. Search Engines: You can search for "digital marketing" on search engines like Google, Bing, or Yahoo. Click on the "Images" tab to view a collection of images related to digital marketing. Social Media Platforms: Check out social media platforms like Pinterest or Instagram. Simply search for "digital marketing" in their search bars, and you'll find visual content, including images, infographics, and illustrations. As a text-based AI, I'm unable to provide or display images directly. However, you can easily find digital marketing-related images through various sources. Here are a few options: 1. 2. 3. Remember to respect copyright laws and ensure that you have the necessary permissions or licenses if you plan to use any images for commercial purposes. Digital Marketing images