1. Testx
, Savannah 31401
Georgia
Richard Anderson
1234 West 67 Street
Carlisle, MA 01741
(123)-456 7890
Email:richard@domain.comOBJECTIVE
Obtain marketing / management position in music industry.
SUMMARY OF QUALIFICATIONS
Experienced promotions director for three national web sites focusing on new and upcoming
musical acts. All types of music covered from various perspectives. Thorough knowledge of
music promotions specializing in Internet and radio campaigns for newly released albums and
singles. Ability to communicate on various levels with advertisers, artists, corporate clients and
media contacts. Capable of layout and design work. Experienced in digital imaging, including
pixel editing with Adobe Photoshop and digital halftoning. Proficient in copywriting.
ACCOMPLISHMENTS
Promoted three times in one year period to Vice President In Charge of Marketing at
rockyourworld.com. Responsible for increasing article submission from area freelance
contributing writers. Edited and provided additional creative guidance to contributors. Initiated
various promotion campaigns involving live music acts in coordination with local radio and
television stations.Successfully launched promotional web site geared toward local rock bands
in Virginia Beach, Virginia. Focused promotions, link exchanges and advertising toward regional
exposure. Traffic increase of over 700% in first year. Response surveys indicates successful
regional penetration.Awarded designing woman of year award, (1997), for original artwork and
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marketing campaign content geared toward promotion of non profit classical music concerts in
Newark-Delaware region.EXPERIENCEBangyourdrum.net, Philadelphia, PA June 1998 to
PresentWeb Site Manager / Editor – Chief editor for rock band promotions company.
Responsible for article submission, editing and tour information updates for 38 bands. All site
promotional material including photographs, animation and music files are submitted for edits
and proof reading prior to release to site.Infinity Outdoor Boards, Wastewater, MD May
1996 to May 1998Promotions Liaison – Principal marketing consultant for outdoor billboard
promotions company. Inventory of 1,100+ boards extending from Washington DC to Albany,
New York. Initiated promotional campaigns for various regional retailers and business concerns.
Implemented myriad board rotation strategies to maximize exposure over geographic areas of
5-100 square miles. Extensive use of survey data and demographic analysis for targeted
marketing efforts.Braindrain Music, Buffalo, NY January 1996 to May 1996Promotions
Editor – Wrote various promotions for area concert tours. Introduced company to concept of on
line marketing with regional and potentially national focus. Outlined marketing plan for Internet
sales campaign in conjunction with area cable television and radio spots.EDUCATION
University of Maryland, Bertam, MD December 1996 B.S. Liberal Arts, Computer Graphics
Minor
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Phone: 333-333-3333
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