1. WOJCIECH STANISZEWSKI
01-987 Warszawa • Dankowicka 24A, Polska
• MOBILE: +48 784-591-288 • EMAIL: staniszewski.w@onet.pl
HEAD OF SALES • BUSINESS DEVELOPMENT MANAGER • BUSINESS MANAGEMENT EXECUTIVE
WINNING SALES DIRECTOR
Tell the Team what goals are. Share an outline of what the end should look like and how they could feel
themselves comfortable achieving and celebrating this. Then get out the way and let them shine !
PROFESSIONAL PROFILE
• Top-level professional experienced as Division Head / Head of Sales of international company for 6 years.
• Results-driven Sales/Operational Executive with P&L responsibility and 12 years of significant experience
and strong record of success goals achievement in B2B/B2C Distributor and Direct Sales Management.
• Start-up and Turnaround Operations Executive on Polish market with achieving premium position in lifestyle
category by effective image repositioning with dedicated brand, doubled the company profit and turnover.
• Outstanding Leadership, Team Building and Mentoring personality with 4E business and personnel attitude.
• ”This is the guy who delivers.” - as Regional Manager Londa CEEMA said about Wojciech at Darmstadt
National Sales Director’s yearly meeting.
AREAS OF EXPERTISE
• National Sales Management
• Sales Direction & Initiatives
• Revenue Growth
• Business Start-up
• Profit & Loss Management
• Budget Development
• Profit Margin Increases
• Operations Management
• Distributor Network
Development
• Direct Sales Development
• Strategic Planning & Vision
• Brand Awareness Building
• Product Analysis &
Development
• Estimation Accuracy
• National Project Management
• Business Process
Optimization
• Relationship Building
• Negotiations & Contract
Management
• Team Building & Leadership
• Staff Coaching & Mentoring
• Training & Development
• Organizational Restructuring
• Change Management
• Corporate Culture Change
• Recruiting & Team Development
• Remuneration System Deploying
• Conducting Performance Reviews
• Crisis & Problem Solving
PROFESSIONAL EXPERIENCE
Warsaw P&L Centre Sales & Operations Manager, PGD Polska Sp. z o. o., Poznań, Poland, 2012 to 2013
 Directed 70 FTE with P&L, Sales, Suppliers, Logistics, Operations of about 40-million PLN budget.
 Improved profitability from a negative 0,8 to 0,3 million PLN within 6 months by restructuring company.
 Deployed higher-margin lines distribution development program covering logistic, suppliers, sales revision.
 Managed Private-label distribution increase from 3% to 11% at total sales to maximize operational margin.
 Boosted sales from average monthly 2,8 to 4,0 million PLN.
 Deployed 40% personnel structure reduction keeping operational efficiency and quality at demanded levels.
Non-competition clause, 2009 - 2010
Division Head / National Sales Manager / Business Unit Leader, P&G/ Wella Polska Sp. z o. o./
Londa Kosmetyki Sp. z o. o., Warsaw, Poland, 2004 to 2009
 Took on full P&L responsibility, reported directly to Regional Manager Londa CEEMA and Wella Poland
Group Managing Director, fulfilling all agreed targets and goals according to deadlines for 6 years regularly.
 Directed 35 FTE (9 direct, 26 indirect reports) including Sales, Marketing, Education, Operations of about 20-
million PLN budget, achieving leadership position in lifestyle category with Londa brand turnaround success.
 Developed and implemented Start-up Direct Sales Force Strategic Plan focusing on revenue and market-
shares growth, achieving 150% increase of total turnover and profit within 4 years.

2. W . S t a n i s z e w s k i – p a g e t w o
 Iprmoved company competitive market position, achieving acquisition of directly serviced 1500+ selected
new customers within 2 years while still effectively servicing 5000+ through 200 distributors network.
 Estimated S&OP figures with average 1% accuracy yearly measured.
 Managed recruiting, team building, coaching and mentoring employees for operational excellence achieving.
 Implemented new educational programs, product lines and tailor-made marketing tools development
resulted in 300% sales increase on chosen brand-lines within 1 year.
 Spearheaded training programs for 120+ KA Distributor Sales Force kept relationships and turnover at
stable level thus protecting aggressive own sales force development and customer acquisition at the same time
 Participated in lean restructuring, integration and cost redesigning process on personnel structures of
P&G/Wella/Londa after Wella acquisition by P&G, resulted in 70% personnel and 85% cost reduction level.
Key Account Manager, Wella Polska Sp. z o. o., Warsaw, Poland, 1998 to 2004
Exceeded plans for growth, increased sales by 300%
within 5 years while maintaining high profitability levels,
established extraordinary long term relationships with customers and market opinion leaders.
 Recruited, developed and successfully directed 3-person sales force with 200 distributors/3500 POS servicing.
 Managed yearly negotiations and executed contract supervision (revenue, budget, policy) with Distributors.
 Promoted as a result of turnaround success with sales increase and direct sales development to Top Level
Management position to manage planned innovative revision and market development of Londa Professional
business separately inside Wella Poland structure.
Start-up Project Manager, Estel Professional Europe, Berlin, Germany, 2011 to 2012
 Developed business plan for establish Estel business in Poland, defined budgeting, forecasting,
pricing, revenue, personnel structure and profitability objectives.
Business Consultant/Partner, Eurofryz Group, Warsaw, Poland, 2011 to present
 Managed parallel multi brand import sales to existing well-known network of Distributors.
National Sales Manager Wholesale Channel, Beliso Sp. z o. o., Warsaw, Poland, 2010 to 2011
 Achieved sales turnaround with 12% increase within 3 months after 2 years downturn in highly competitive
surrounding.
Partner/Owner, TABAC S.C., Warsaw, Poland, 1991 to 1998
 Effectively managed sales /distribution development, budget and financial matters with 3 person staff and
coordinated vendors, suppliers and distribution channels to meet goals and objectives.
EDUCATION
Postgraduate Studies in Marketing and Management, Warsaw School of Economics, Warsaw, 2005
Master of Arts in Administration, Gdynia Maritime University, Gdynia, 1988
CERTIFICATION / TRAINNINGS
• Business English Certificate 2 / University of Cambridge, Russian - communicative
• TMI Polska/Acceptus, Kalkstein Corp. Training, Schenk Institute, O.S.H. Kontrakt, WH Wojciech Herra,
other trainings of leadership, sales & personnel management, coaching, argumentation, customer service
• Driver’s License B
I hereby authorize you to process my personal data included in my job application for the needs of the recruitment process in accordance with the Personal Data
Protection Act dated 29.08.1997 (uniform text: Journal of Laws of the Republic of Poland 2002 No 101, item 926 with further amendments).