EE105 group3 presentation

1. Group 3
김성배
노태형
이영찬
이정은
LiuShuchang
Niuxiaoyang

2. What is SNS?

3. Classification of SNS
• Open SNS (blog, MySpace)
• Closed SNS (facebook, cyworld)
• Micro Blog (twitter, me2day)

4. Strengths of SNS
• Easy Networking
- By one click, you can meet friends anytime, anywhere.
• Fast information
- SNS is very speedy. A lot of people talk more and more.
If a big issue bomb, SNS would let you know that in 5 minutes.
• Effective Marketing Tool
- Company & consumer can interact closely.

5. Problems of SNS
• Leaking of private information
- Because of SNS’ openness, it’s easy to access to someone’s private
information. And it can be used as a criminal purpose.
• Spread effect
- SNS’s speediness in delivering information becomes serious problem
when they spread false information or issued person’s privacy.
• Addictiveness

6. Future of SNS in Business

7. Cost
• cost involved in social media marketing is almost negligible
Effective
• With millions of active users over several social networking sites, you get
Better instant responses
Outreach
• With a well-planned strategy, you can effectively increase you search
Improved rankings.
Search
Rankings
Lead • With a targeted marketing through social media you can effectively generate
Generation new leads and covert them for improved sales
and
Improved
Sales
• It will create discussion forums where people can discuss their thoughts about
Discussio the product which enables companies to better understand their requirements.
n from Customers can also raise their issues direct to the company
and Issue
tracking