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5 Tools for
Effective
Marketing
Creating an result-oriented
marketing campaign that engages
your audience
AUGUST 5TH, 2016 | SWATI DUA
Target Audience
Market segmentation can be defined as the division of a market into its select groups,
based on a variety of factors such as needs, characteristics and behaviours, so that the
application of the marketing mix can be appropriate to the individual.
WHAT IS YOUR TARGET AUDIENCE
OUR TARGET AUDIENCES
ECOMMERCENEW STARTUPS
GOVERNMENT BODY
Community
Who is our target audience?
How are we going to engage?
How long will the campaign run?
Which sites will run the marketing?
YOUR COMMUNITY RESPONSE
Sell your product
Incentivizing your users to recommend the product to their friends is a great way to
grow your customer base. Often, the best type of incentivization is to give users
additional functionality if they make a referral.
TRY GIVING INCENTIVES
Be Socially Active
Being socially active among your target audience can increase your chances by more
than 30%.of being selected against your competitors. Latest survey depicts the social
media engagement being highly effective tool to reach your target customer.
DON'T WORRY FROM SHOW OFF
Blogs are one of the most
effective tools for increasing
organic search traffic, and are
highly influential with buyers.
Blog
EXPERIENTIAL
EXAMPLES OF NON-TRADITIONAL MARKETING
AMBIENTDIGITAL
REACH OUT TO ME: SWATIDUA@CHRYSALISSOFT.COM
Let's make
this work.
We look forward to more marketing ideas if not listed above.

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5 Tools for effective marketing

  • 1. 5 Tools for Effective Marketing Creating an result-oriented marketing campaign that engages your audience AUGUST 5TH, 2016 | SWATI DUA
  • 2. Target Audience Market segmentation can be defined as the division of a market into its select groups, based on a variety of factors such as needs, characteristics and behaviours, so that the application of the marketing mix can be appropriate to the individual. WHAT IS YOUR TARGET AUDIENCE
  • 3. OUR TARGET AUDIENCES ECOMMERCENEW STARTUPS GOVERNMENT BODY
  • 4. Community Who is our target audience? How are we going to engage? How long will the campaign run? Which sites will run the marketing? YOUR COMMUNITY RESPONSE
  • 5. Sell your product Incentivizing your users to recommend the product to their friends is a great way to grow your customer base. Often, the best type of incentivization is to give users additional functionality if they make a referral. TRY GIVING INCENTIVES
  • 6. Be Socially Active Being socially active among your target audience can increase your chances by more than 30%.of being selected against your competitors. Latest survey depicts the social media engagement being highly effective tool to reach your target customer. DON'T WORRY FROM SHOW OFF
  • 7. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Blog
  • 8. EXPERIENTIAL EXAMPLES OF NON-TRADITIONAL MARKETING AMBIENTDIGITAL
  • 9. REACH OUT TO ME: SWATIDUA@CHRYSALISSOFT.COM Let's make this work. We look forward to more marketing ideas if not listed above.