1. About JwB
JwB is inspired by Himalaya on Wheels, an inclusive travel company
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started by People’s Action Group for Inclusion and Rights (PAGIR), a
group working for rights of people with disabilities in Ladakh.
THE CORE GROUP
ourneys
Gouthami (gou@travelanotherindia.com), the CEO of Travel Another
Barriers
India, has experience promoting responsible tourism.
Shivani (shivani@accessability.co.in), Director of AccessAbility, is an
access consultant and an adviser on Inclusive Destination Development.
Vidhya (hi.vids@gmail.com), a professional in the disability sector, has without
worked with disability groups and local governments on inclusion
and advocacy issues
Get in Touch
Want to be a primary affiliate? JwB can help you promote inclusive
tourism. Journeys without Barriers (JwB)
Have expertise in hospitality, universal design, training in disability
management, and/or travel writing? Be part of our resource. JwB provides the experience of barrier-free travel for an emerging
Publish newsletters, magazines, journals? Write about us. global market — people with disabilities and senior citizens. We tap
Run a travel company/website? Let’s collaborate to promote the this market and contribute to India’s growing economy by developing
venture. accessible tourism.
JwB is a wing of Travel Another India (www.travelanotherindia.com),
writetous@travelanotherindia.com or any of the above email IDs.
a Responsible Tourism Company.

2. Inclusive Tourism The Stakeholders
Tourism is India’s largest service industry and is expected to grow at The Primary Affiliate — Any individual/group with or without prior
an annual rate of 9.4% by 2018. In this background, inclusive tourism experience in tourism but willing to pioneer such an initiative
makes the traveling environment less restrictive for travelers with JwB encourages individuals with disabilities or groups working on
specific needs such as people with disabilities, senior citizens and disability issues to take up the initiative as disabled entrepreneurs add
families with young children. value to inclusive tourism and promote the image of people with
In India, disability is increasingly being seen as an interrelation of disabilities as productive members of society.
social factors where there is a growing focus on enabling environ- We are in touch with groups working on disability issues across India in
ments. However, the debates involve human rights issues and over- this regard.
look the idea that leisure and travel are important for people with
disabilities. JwB fills this gap. Service Providers — Hotels, restaurants, tour operators, taxi operators,
JwB’s Basic Premise environment clubs, architects, craftspersons, artisans, etc
a) People with disabilities and their caregivers form a hitherto To help them make their businesses accessible, JwB aims at conducting
untapped market in India’s tourism industry. access audits, lobbying for better access, providing training on accessi-
b) Lack of accessibility restricts their travel. bility issues, promoting them as responsible tourism ventures and
c) Older people are taking to tourism and want facilities that will promoting design for all.
make travel easier.
SPECIFIC TOURIST SITES
JwB’s Focus Areas JwB identifies specific sites and involves the agencies there to promote
Least Restrictive Travel inclusion and make the sites accessible for tourists with disabilities.
JwB aims to boost the confidence of people with disabilities to travel
by minimizing restrictions to their mobility. We provide a) basic DEPARTMENT OF TOURISM
accessibility in services, eg accommodation; b) physical assistance The Ministry of Tourism in India has started promoting inclusion in its
where necessary, eg while transferring from a vehicle; and c) safety agenda. By involving local tourism departments, JwB ensures the
within the services provided. policies translate well into practice.
ECONOMIC VIABILITY TO STAKEHOLDERS
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As a majority of our stakeholders are from local communities,
revenues from each enterprise will contribute to local economies. JwB
aims to develop business plans, promote entrepreneurial skills of the
ourneys
stakeholders and develop marketing strategies accordingly.
Barriers
without