The document discusses open source software adoption by enterprises and communities. It describes Engineering Group, a leading Italian software company with a specialized team focused on the open source business intelligence suite SpagoBI. The document outlines different types of open source communities and networks, and how economic models have evolved from profit-based to value-based models through community and network cooperation. It provides examples of SpagoBI's technical capabilities and customer success stories.

1. Open source software adoption: enterprises and communities
How to build a business with OS BI
November 8th, 2011
Engineering Group
Research & Innovation
Gabriele Ruffatti
gabriele.ruffatti@eng.it
Stefano Scamuzzo
stefano.scamuzzo@eng.it
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2. Engineering Group & SpagoBI
Engineering Group, the leading Italian independent, privately-owned
software and IT services company
43 branches
6.500 IT specialists
1.000 large accounts
>1B$ revenues (2010)
320 R&I specialists
Benelux
Brazil
Argentina Italy
Lebanon
SpagoBI Competency Center
A team of 20 SpagoBI specialists, consultants & suite developers
A specialized team of BI project architects and developers
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3. Free software / Open Source
DISTRIBUTION
COMMUNITY
COMMERCIAL MODEL
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4. Different kinds of community
Simon Phipps, http://webmink.com/essays/community-types/
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5. Different kinds of community
open source communities evolution over time
Communities, Consortia,
Actors Individuals Community Competence Centers
Networks
Management Hacker ethics Governance Ecosystems
Goals Technology Technology
Technology
Business
source: Cedric Thomas, OW2 Consortium, 2008
A collective business model: collaboration to increase the value of the organization as a whole
Co-opetition relations: availability of technology and of a business platform
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6. What is the community
Safe place for personal achievement (love/gift)
Restrictions: reception and exclusion
Personal and collective identity
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7. What is the network
Unsafe ever-evolving place (gain/loss)
Openness: connection and disconnection
Personal identity and collective marketing
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8. New commercial model: business ecosystem
Enterprises
End users
Developers
Integrators
Service providers
Network aggregators
from profit-based to value-based economic models
community and network coexistence
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9. Motivations and incentives
Motivations at the individual and organizational level
Need to recognize contributions and successes, to award incentives
learn and develop new skills
share knowledge and skills
participate in a new form of cooperation
Social
participate in the OS/FS scene
think that software should not be a proprietary good
Political
limit the power of large software companies
solve a problem that could not be solved by proprietary software
Product-related
get help in realizing a good idea for a software product
improve OS/FS products of other developers
improve my job opportunities
Signaling
get a reputation in OS/FS community
distribute not marketable software products
make money Monetary
Reason to continue with F/LOSS 0 10 20 30 40 50 60 70 80 90
Reason to start F/LOSS % of Respondents
© 2002 International Institute of Infonomics
source: Free/Libre/Open Source Software (FLOSS) Study of Developers
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10. Comunity and the enterprise: the Engineering Group’s case study
Free/open source software as the knowledge spread and
sharing (knowledge as a commons)
Participation in global communities
Ecosystem-based model
economic model based on
pure open source
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11. Economic models based on FLOSS
PRODUCT-CENTRIC PROJECT-CENTRIC
dual-licensing/open-core
proprietary licensing sale
the project adapts itself to the product
pure open source
purchase of support and consulting services
the product includes the users’ requirements:
- it adapts itself to the project needs (real value)
- it grows over time integrating innovations
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12. Industry-grade free/open source software
… and
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13. SpagoBI
The only BI suite 100% Open Source
forever, suitable to the development of
Business Intelligence projects in an
integrated and very flexible environment
Services and solutions:
Cloud BI
Mobile BI
On-demand BI
Real-time BI
Agile BI
Location Intelligence
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14. SpagoBI value proposition
.
100% open source: Low TCO, no vendor lock-in
Innovation: original solutions for new BI domains (Location Intelligence, Visual Inquiring,
Collaboration, KPIs, Interactive Dashboards, Monitoring, Real-time BI, Mobile BI), not only
traditional BI.
Project oriented approach: a business model not imposing a specific product strategy.
Agile BI: quick development, flexibility, continuous improvement. Goal achievement from the
very beginning, starting small but thinking big.
Professional services at affordable prices: no licensing fees, users only pay for
services as they use it.
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15. SpagoBI business differentiators
100% open source forever, no licensing costs
One single stable version, including all BI functionalities.
Sale of support, maintenance, training, professional services.
Strong connection with BI projects backed by a full range of BI skills
SpagoBI & BI specialists, business domain analysts.
The connection with BI projects grants:
• focus on user needs
• extensive customization/integration capabilities
• inclusion of new user needs into product roadmap, driving development priorities
Modular and transparent services pricing model
Pay as you go!
Support services priced on a per-project basis, not constrained by the number of CPUs and
users.
Full flexibility.
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16. SpagoBI technical differentiators
The only suite providing, AS OPEN SOURCE, the following key functionalities:
Ad-hoc querying and reporting
Real time console
Location Intelligence
KPI management
Audit & Monitoring
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17. Selected success stories
Public Administration
Central Level: Ministry for Health, Ministry for Internal Affairs, CONSIP, INAIL in Italy; Ministry for Ecology in
France.
Regional Level, Italy: Veneto, Emilia, Sardinia, Marche, Tuscany, Lombardy, Sicily
Department level, France: Conseil General Jura, SGAR Midi-Pyrenees, Chambre Commerce et Industrie
Marseille
Municipal level: about 20 cities, including Bologna, Arezzo, Genoa, Rimini in Italy; Chateauroux and
Grenoble in France
Health public sector & hospitals
More than 20 local health organizations and hospitals in Italy, France Domicile (F)
Industries, Telco
Fiat Group, ENEL (I), Agnès B (F)
Finance
Banco Santander, Société Générale Security Services
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18. Quick SpagoBI demo
A flavour of SpagoBI
demo starts now …
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19. Is it the right time to reinvent rules?
New rules and values
http://www.thenation.com/reimagining-capitalism
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20. Live the community
Sharing and open collaboration
Altruism and trustworthiness as the base of the knowledge society
Gift and gratuitousness along with sharing and participation
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21. Throw the net
Thanks to this unknown Cambodian fishermen
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22. Build your own business
creating the “right value”
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23. References
more resources: www.spagoworld.org
www.spagobi.org
comments: www.linkedin.com (SpagoWorld & SpagoWorld groups)
www.twitter.com (@gruffatti, @scamuzzo, #spagobi)
mailto: gabriele.ruffatti@eng.it
stefano.scamuzzo@eng.it
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