SlideShare a Scribd company logo
Imagine the sales
     uplift...


        Click here for
          next slide
Imagine the sales
     uplift...
       after you send
       100,000
       marketing
       messages direct
       to customers
       phones
Imagine the comfort...
Imagine the comfort...
          of knowing that
          85% of those
   85%         messages
          will be read
Within
15
Minutes!
We help some of Ireland’s largest
retail chains buildmobile
databases and increase
sales with precision marketing
We do a lot more
clever stuff too like:
We do a lot more
 clever stuff too like:
 Customer profiling
We do a lot more
 clever stuff too like:
 Customer profiling
 Database Segmentation
We do a lot more
 clever stuff too like:
 Customer profiling
 Database Segmentation
 Customer life-cycle management
We do a lot more
    clever stuff too like:
   Customer profiling
   Database Segmentation
   Customer life-cycle management
   Loyalty and EPOS integration
We do a lot more
    clever stuff too like:
   Customer profiling
   Database Segmentation
   Customer life-cycle management
   Loyalty and EPOS integration
   Data-driven customer acquisition,
    retention and loyalty campaigns
We do a lot more
    clever stuff too like:
 Customer profiling
 Database Segmentation
 Customer life-cycle management
 Systems integration
 Data-driven customer acquisition and
  retention and loyalty campaigns
 Tools for measuring the effectiveness of
  your print, radio and TV advertising
We do a lot more
    clever stuff too like:
 Customer profiling
 Database Segmentation
 Customer life-cycle management
 Systems integration
 Data-driven customer acquisition and
  retention and loyalty campaigns
 Tools for measuring the effectiveness of
  your print, radio and TV advertising
 Mobile optimised websites and QR codes
Mobile marketing provides
a great ROI because:
Mobile marketing provides
a great ROI because:
It’s Low Cost
Mobile marketing provides
a great ROI because:
                Easy to
It’s Low Cost
                execute
Mobile marketing provides
a great ROI because:
                    Easy to
It’s Low Cost
                    execute
   Makes your
 advertising work
     harder
Mobile marketing provides
a great ROI because:
                     Easy to
It’s Low Cost
                     execute
   Makes your
 advertising work   Measurable
     harder
Mobile marketing provides
a great ROI because:
                     Easy to
It’s Low Cost
                     execute
   Makes your
 advertising work   Measurable
     harder


  Targeted
Mobile marketing provides
a great ROI because:
                     Easy to
It’s Low Cost
                     execute
   Makes your
 advertising work   Measurable
     harder


  Targeted            Instant
Who else is
embracing
mobile
of marketers plan to
expand mobile
programs in 2012
Survey of 500 marketing professionals in the US – December 2011
“ priority
Text Messaging is the

No.1
in Coca Cola. You need it to


                                      ”
reach all your customers


Director of International Media for the Coca Cola Company, speaking at
the Mobile Marketing Association Forum on May 5th 2011
Final Thought
     We look at our
     phones on average
     150 times a
     day! Isn’t it time
     you got your
     message in there?
We work with some of Ireland’s largest
retail chains. If you would like to see
how we are helping retailers increase
their sales contact me on 087-8062497
or email me at brian@zinmobi.com



Brian Stephenson
Managing Director

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Zinmobi for Retail

  • 1. Imagine the sales uplift... Click here for next slide
  • 2. Imagine the sales uplift... after you send 100,000 marketing messages direct to customers phones
  • 4. Imagine the comfort... of knowing that 85% of those 85% messages will be read
  • 6. We help some of Ireland’s largest retail chains buildmobile databases and increase sales with precision marketing
  • 7. We do a lot more clever stuff too like:
  • 8. We do a lot more clever stuff too like:  Customer profiling
  • 9. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation
  • 10. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation  Customer life-cycle management
  • 11. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation  Customer life-cycle management  Loyalty and EPOS integration
  • 12. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation  Customer life-cycle management  Loyalty and EPOS integration  Data-driven customer acquisition, retention and loyalty campaigns
  • 13. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation  Customer life-cycle management  Systems integration  Data-driven customer acquisition and retention and loyalty campaigns  Tools for measuring the effectiveness of your print, radio and TV advertising
  • 14. We do a lot more clever stuff too like:  Customer profiling  Database Segmentation  Customer life-cycle management  Systems integration  Data-driven customer acquisition and retention and loyalty campaigns  Tools for measuring the effectiveness of your print, radio and TV advertising  Mobile optimised websites and QR codes
  • 15. Mobile marketing provides a great ROI because:
  • 16. Mobile marketing provides a great ROI because: It’s Low Cost
  • 17. Mobile marketing provides a great ROI because: Easy to It’s Low Cost execute
  • 18. Mobile marketing provides a great ROI because: Easy to It’s Low Cost execute Makes your advertising work harder
  • 19. Mobile marketing provides a great ROI because: Easy to It’s Low Cost execute Makes your advertising work Measurable harder
  • 20. Mobile marketing provides a great ROI because: Easy to It’s Low Cost execute Makes your advertising work Measurable harder Targeted
  • 21. Mobile marketing provides a great ROI because: Easy to It’s Low Cost execute Makes your advertising work Measurable harder Targeted Instant
  • 23. of marketers plan to expand mobile programs in 2012 Survey of 500 marketing professionals in the US – December 2011
  • 24.
  • 25. “ priority Text Messaging is the No.1 in Coca Cola. You need it to ” reach all your customers Director of International Media for the Coca Cola Company, speaking at the Mobile Marketing Association Forum on May 5th 2011
  • 26. Final Thought We look at our phones on average 150 times a day! Isn’t it time you got your message in there?
  • 27. We work with some of Ireland’s largest retail chains. If you would like to see how we are helping retailers increase their sales contact me on 087-8062497 or email me at brian@zinmobi.com Brian Stephenson Managing Director