The document summarizes the agenda and activities of the Worksite Wellness Council of Massachusetts (WWCMA). It discusses upcoming WWCMA announcements, a program on best practices for physical activity in the workplace, sponsorship and membership opportunities for the WWCMA, and an upcoming certification event and annual conference. Details are provided on marketing efforts, a call for case studies, and the day's program on best practices for physical activity in the workplace.

2. Agenda
• Introductions and Welcome
• WWCMA Announcements
• Program – Best Practices: Physical
Activity in the Workplace

3. Thank You!
in kind contribution:
Meeting space

4. Mission
• The Worksite Wellness Council of Massachusetts aims
to:
– promote worksite wellness within the business community
– create a community and peer group of worksite health promotion
professionals
– represent health promotion professionals as a common voice on
professional matters
– implement quality professional development activities
– facilitate communication and networking about health promotion
matters amongst worksite health promotion professionals,
business and education communities, and general communities.
– grow by increasing membership, improving services and
continuing innovation
– liaise with other Massachusetts and national professional
organizations focused on worksite health promotion.

5. WWCMA 2012
Activities
•Sponsorship campaign underway
•Membership campaign planning
•Building relationships with like-minded organizations
•Committees carry out work
•All Volunteer meeting
•First Annual Event – September 19th
•Six programs
•Two education/certification events

6. Thanks to our Sponsors
Gold Level Sponsor
Silver Level Sponsor

7. Sponsorship Opportunities
• Numerous opportunities for visibility for
health promotion related organizations
• Sponsorship levels start at $2,000.
• Includes:
– Event admissions
– Visibility at all WWCMA events
– Logo on all WWCMA marketing materials
– All member benefits
– Much more…

8. Membership Benefits
2012 Membership Campaign starts May 1st:
•Free Monthly Educational Meetings and Networking.
•Member-Only and Employer-Only Networking Events.
•Online Subscription to American Journal of Health
Promotion (AJHP)
•Member Resources Directory
•Career Development Job Postings
•Monthly E -Newsletter & Content from monthly programs
•Workplace Awards Program Update (Coming Soon!)

9. WellCert® Certification
Save the Date: June 13-14th
Level 1:
Certified Wellness
Program Coordinator
Larry Chapman, MHP, CWP
Chapman Institute

10. WWCMA First Annual Conference
Save the Date: Wednesday, September 19th
Dee Edington, Ph.D John Auerbach, MBA
University of Michigan, Health Research Center Commissioner, MA Department of Public Health
Author – “Zero Trends

11. Marketing and Communications
wwcma.org
LinkedIn Group
@WorkWellMA

12. Call for Case Studies
• Tell us about your worksite
wellness program
• Collecting case studies to
profile the great work
Massachusetts companies
are doing to improve the health
of their employees
• Watch for link in post-meeting communications

14. Today’s Program
Best Practices: Physical Activity in the
Workplace
Presented by:
Karen Kelly, BS, RN, CCM – Borislow Insurance
Linda Vacovec A.C.E.- Plus One Health Management

15. Best Practice in
Physical Activity
WWCMA
April 17, 2012
Presented by Karen Kelly, RN
Director of Health and Wellness
Borislow Insurance

16. Who We Are

17. BI HEALTHY
ADVANTAGE
AWARD
WINNING PROGRAM

18. Building the BI Healthy Advantage Program
▪ Foundation
▪ Creating awareness/culture
▪ Level of fitness
▪ Community based activities
▪ Toolkit programs
▪ Team challenges
▪ Integrated approach
▪ Informal activities
▪ Core values

19. Sample Programs
▪ Step Up to the Plate
▪ GPS-Great Pedometer Stepoff
▪ NFL
▪ Annual Tufts 10K/relays
▪ Summer Olympics
▪ Onsite Fitness Center
▪ Personal training
▪ Yoga with YogaSource
▪ Everyday activity

20. Michele’s Story
▪ Tufts 10K first race
▪ Four races per year
▪ Two half marathons
▪ Marathon in 2013

21. Engagement/Participation
▪ Average 80-100%
▪ Leadership participation
▪ Surveys
▪ Individual vs team based
▪ Recognition
▪ Incentives
▪ Incentive tracking program

22. INTRODUCING THE BI
EMPLOYEE FITNESS
CENTER
▪ Investment
▪ Planning
▪ Personal Trainer
▪ Onsite classes
▪ Employee commitment
▪ Engagement and participation
▪ Future offerings

23. Keys to Success
▪ Leadership Support ▪ Add physical activity Picture(s) here
▪ Commitment
▪ Marketing
▪ Realistic
▪ Flexible
▪ Evaluate programs
▪ Creative
▪ Celebrate
▪ Utilize resources

24. What are the BI Employees Saying?

25. May Program
Promoting Preventive Care
in the Workplace
Tuesday, May 15th
7:30am – 9:00 am
American Heart Association
Framingham, MA
Save the Date!