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Delivering the data you need to supercharge your fan growth. Understanding Facebook Insights is key to successful Facebook marketing. But it seems like the folks at Facebook add new metrics every day! People talking about this. Engaged users. Virality. What exactly do they mean? Join Jeff Widman, founder of PageLever and foremost expert in the budding field of Facebook metrics, as we discuss how to extract actionable insights for your business. Expect to learn: What metrics matter the most for exposure? How can the newsfeed work for or against you? What businesses have boosted their fan base, and how have they done it?

WSO2Con USA 2017: Geospatial Big Data – Location Intelligence in Digital Tran...

Location plays a huge role in big data analytics which in turn powers new and existing digital businesses. From Uber-like participatory businesses to government-led fleet and transport management, location is a differentiator that is ubiquitous and a core part of digital transformation. This session looks at how location data can be leveraged for digital transformation – be it for a new disruptive digital business or for an existing business looking to leverage existing data for newer business opportunities. For instance, Internet of Things and mobile devices usually have a location parameter associated with the device which in turn can be used by the analytics engine to figure out the most optimal route. This data has to be overlaid and integrated with external spatial systems and shared with stakeholders via spatial APIs to encourage participatory business models. Even security can have a spatial aspect to it. We will look at some interesting theories, examples and business + technical ideas. This is the importance of WHERE, NOW!

WSO2Con USA 2017: Implement an Effective Digital Platform Using WSO2 Integration

The WSO2 integration platform offers a high performance, lean, enterprise-ready solution to solve integration and innovation challenges faced by connected businesses. This platform offers modern integration technologies that empower enterprises to build a digital business by seamlessly connecting mobile apps, services, multiple data repositories, social media, and cloud and on-premise systems. This is all done to enhance your customers’ experience and increase internal productivity. One of the primary focuses in modern integration is to think in terms of the network-effect in terms of reliability in resilience, scalability, affordability, and adaptability. The session will focus on Under the hood: Integration server architecture Mediation catalog Architectural styles for integration Enhancing Hybrid integration with WSO2 Debugging and troubleshooting your integration Deployment Performance tuning Production hardening

WSO2Con USA 2017: The Role of Enterprise Integration in Digital Transformation

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Enterprise integration has been evolving for several decades and has been going through drastic changes. In this session, we focus on the future trends in enterprise integration and how WSO2 integration addresses these needs. Overview of enterprise integration: past, present and the future Integration Service: Is it an anti pattern in future enterprise architecture? Importance of integration in modern enterprises Integration beyond the ESB: integrating services, systems, data and identities The role of integration in microservices, Internet of Things (IoT) and APIs Redefining scaling and performance Developer experience: visual modeling, debugging and tracing Hybrid integration: on-premise, integration Platform as a Service (iPaaS) and iSaaS

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WSO2Con USA 2017: Building an Effective API Architecture

WSO2 API Manager is a solution that effectively reuses most of the WSO2 platform components to build an elegant, scalable software that performs the whole API management cycle. Understanding the various components of the solution and their interactions helps you to build an effective solution architecture that best suits your organizational needs. Knowing the available deployment options and best practises can benefit you in the long run when managing APIs and the applications that consume them. In this session we will look at WSO2 API Manager components and their interactions Advanced API security: Key management Rate limiting API requests: Traffic management Analytics: Batch, real-time and logs Deployment patterns: HA and multi-datacenter deployment

WSO2Con USA 2017: Building Platforms for Rapid Application Development

Designing, developing and deploying business capabilities and being able to go-to-market quickly gives businesses a competitive edge. With digital transformation, no company can any longer afford to differentiate between “business” and “IT”. They have to become technology companies themselves because software plays a key role in becoming a digital business and is responsible for running the business. This introduces a broad set of challenges that range from technology acquisition to changes in mindset on how you approach and solve business problems. This session will explore how to build a platform that allows rapid development of applications through quick prototyping and iterative improvements to application architecture. It also examines how WSO2 can help build such a platform and empower developers to create better customer experiences.

WSO2Con USA 2017: Analytics Patterns for Your Digital Enterprise

The WSO2 analytics platform provides a high performance, lean, enterprise-ready, streaming solution to solve data integration and analytics challenges faced by connected businesses. This platform offers real-time, interactive, machine learning and batch processing technologies that empower enterprises to build a digital business, by connecting various enterprise data sources to enhance your experience in understanding the data and to increase internal productivity. This session explores how to enable digital transformation by building a data analytics platform. It will discuss the follwoing topics: WSO2 Data Analytics Server architecture Understanding streaming constructs Architectural styles for data integration Debugging and troubleshooting your integration Deployment Performance tuning Production hardening

WSO2Con USA 2017: APIs as Your Digital Connector

This is not your father’s API story. Lets not talk about what API management means and its benefits. API Management is ubiquitous, its benefits are understood and the right methodologies are adopted. This session share our experience with API management, what went well and what we could have done better. During this session we’ll discuss Key performance indicators (KPIs) to evaluate your API strategy Key elements to get right for an effective API management strategy The importance of the right solutions architecture API-centric digital transformation success stories

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WSO2Con USA 2017: DevOps Best Practices in 7 Steps

DevOps is increasingly becoming popular in the space of digital transformation and organizations are adotping DevOps practices to improve agility and reduce delivery time. Over the years when working with customers we understood some challenges they go through when implementing DevOps in their organizations. We also learnt many secrets on how to overcome challenges when implementing DevOps at WSO2. During this talk Chamith will share things he learnt at WSO2 while engaging with Public Cloud and Managed Cloud operations in the form of 7 important areas or steps to consider when implementing DevOps in your enterprise.

WSO2Con USA 2017: Opening Keynote - Vision for Agile Digital Transformation

A new generation of digital businesses have emerged with novel products, services and business models for interacting with consumers, employees and others, which are reshaping the landscape of many industries. Meanwhile established companies are seeking to engage in digital transformation to remain competitive. In the process, organizations worldwide are recognizing that they need to adapt not just their technology strategies but also core aspects of their cultures if they are to build thriving digital businesses. This keynote will discuss The global drive toward digital businesses and the cornerstones of digital transformation initiatives Key technology enablers for digital transformation The importance of a digital transformation culture How enterprises can embark on their digital transformation journey with WSO2

WSO2Con USA 2017: Cloud as a Delivery Channel

Cloud is more than just a set of virtual machines running in someone else’s datacenter. Cloud is increasingly being the way for enterprises to accelerate their digital transformation. In this session, Dmitry Sotnikov will talk about: The specifics of WSO2’s cloud-first strategy WSO2’s public roadmap and the scenarios we are looking to empower in the cloud Partner role in the cloud world Success stories of customers that picked cloud delivery for WSO2 technologies

WSO2Con USA 2017: Discover Data That Matters: Deep Dive into WSO2 Analytics

Today’s digital businesses are flooding with big and fast-moving data. The ability to trawl this data ocean and identify actionable insights can deliver a competitive advantage to any organization. WSO2 Analytics enables businesses to do just that by providing real-time, interactive, predictive and batch analysis capabilities together. In this hands on session we will Plug in the WSO2 Analytics platform to some common business use cases Showcase the numerous capabilities of the platform Demonstrate how to collect data and analyze, predict and communicate effectively

WSO2Con USA 2017: Hybrid Cloud and Container Architecture with Zero Touch Aut...

Motorola is currently running WSO2 products in a container-native manner on Docker in a private cloud infrastructure built using OpenStack. They are replacing Amazon AWS with OpenStack Private Cloud Deployment as the core mode of application deployment and implementing Docker architecture. This session will explore how and why they created this elastic and cost-effective local infrastructure to support continuous integration using DevOps automation and a Zero Touch Automation Framework. It will also explain how this hybrid cloud supports the applications running in the Motorola private cloud and Amazon AWS in parallel.

WSO2Con USA 2017: Driving Insights for Your Digital Business With Analytics

We are at the dawn of digital businesses, that are reimagined to make the best use of digital technologies such as automation, analytics, cloud, and integration. These businesses are efficient, continuously optimizing, proactive, flexible and able to understand customers in detail. A key part of a digital business is analytics: the eyes and ears of the system that tracks and provides a detailed view on what was and what is and lets decision makers predict what will be. This session will explore how the WSO2 analytics platform Plays a role in your digital transformation journey Collects and analyzes data through batch, real-time, interactive and predictive processing technologies Lets you communicate the results through dashboards Brings together all analytics technologies into a single platform and user experience

Introducing Ballerina

Ballerina, announced at WSO2Con 2017 in San Francisco, is a brand new programming language built from the ground to make it easier to design, describe and develop programs. It uses a unique visual approach allows you to create programs and integrate services and apps via sequence diagrams. In this slide deck, Sanjiva Weerawarana, CEO of WSO2, explains the workings of Ballerina and how it'll impact the future of integration. Try it now and experience its capabilities at: http://ballerinalang.org/

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WSO2Con USA 2017: A Semantic and Ontology Informational Data Model

The API CDM will improve UNRWA Data Governance by removing duplicates and standardizing data to create an official source of common data between the overall enterprise applications, not limited to the EMIS project. The Common Data Model (CDM) will introduce a standardized definition of how system solutions and technologies represent resources and their relationships. It is a logical, semantic informational data model, acting as the standard “dictionary and grammar” for a consistent description of resource details and identity. For this project, the CDM concept will be used to define the profiles of the following business entities: Refugees, Staff Member, Location, Student, and Health. Furthermore, the adoption of a dedicated API layer will facilitate UNRWA to build an internally and externally integrated business by exposing the API services to internal parties, external partners, and customers. APIs will be used by any application developers and will allow UNRWA to let others mash up the APIs in innovative ways to build new solutions, increase the growth potential and partnership advancements, reduce duplication, and rework and increase collaborative development. This means the API CDM will enable data interoperability between applications and will create a unique knowledge of business entities forcing the compatibility of data. This talk will describe the key features of the CDM that uses key WSO2 products.

WSO2Con EU 2016: WSO2 IoT Server: Your Foundation for the Internet of Things

WSO2 IoT Server encapsulates everything you need for implementing a server side Internet of things (IoT) architecture. It features an extensible framework for device manufacturers to write plugins, analytics and integration capabilities for devices they manufacture. It also has a strong analytics framework for performing batch, real time and predictive analytics on data streams from devices. Processed device data can be shared with other consumers allowing integration between devices or systems. In this talk, Sumedha will introduce WSO2 IoT Server. He will focus on how device manufacturers and integration architects can make use of existing features of WSO2 IoT Server or extend them.

WSO2Con USA 2017: Brokerage as a Service (BaaS), Transforming Fidelity Broker...

Fidelity Brokerage Technologies (FBT) operates a high volume 24X7 brokerage delivery platform, noted in the industry for its availability and uptime during extremely turbulent times in the market. FBT has integrated its delivery channels over a multi-tier SOA delivery model via SOAP and legacy mainframe interfaces using proprietary and open architectures. This session will discuss FBT’s objectives to evolve is proprietary delivery system to a Brokerage as a Service (BaaS) platform by leveraging the WSO2 integration platform and other products in the middleware stack.

WSO2Con USA 2017: Identity Solution Patterns

Users are increasingly looking for more freedom, speed, ease, and greater convenience when logging into systems and using applications. As a result, silo applications are rapidly losing face in the modern business space, making way for open APIs and digital enablement. These changes have put identity and security management back in the spotlight with identity being held exclusively in one domain and access being held by several other domains. This talk will explore some key identity use cases and understand how WSO2 Identity Server can be leveraged in those scenarios.

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