SlideShare a Scribd company logo
Creating the Future of Professional Services  ,[object Object]
Strategy advisor
Keynote speaker
Author,[object Object]
Taking diverging paths
Not keeping pace
Finite players play within boundaries Infinite players play with boundaries - James Carse
Driving Forces High-Value Relationships Power of Networks Levers of Success Leadership
Driving Forces
Technology Business EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS Society
Technology Business EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS Society
Machines overtaking man
You will be recognized
The rise of digital information Source: The Diverse and Exploding Digital Universe, IDC
Intelligent pills
Wherever you go
Technology Business EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS Society
The global modular economy Image credit:  Ssppeeeeddyy, http://www.flickr.com/photos/wild_speedy/4177007117/
Modular service delivery
Transparency drives business relationships
Speed to market is the heart of competition
Technology Business EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS Society
We  expect  more
The next billion middle class Million people Annual income US$
More money and more refined taste
Changing attitudes to  sharing information
Accountability for everything
The search for meaning Photo credit: NASA
Technology Business EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS Society
Themes for professional services Client sophistication Governance Connectivity Transparency Modularization Globalization Commoditization
High-Value ClientRelationships
A relationship is a process How do you create continued positive momentum in a relationship? There is no such thing as a static relationship….
Spectrum of relationship styles
Client leadership
Relationship team leadership Objectives: Consistent client communication/ client sees and accesses one firm Deeper client knowledge/ identify opportunities Client leadership
Types of service delivery ,[object Object]
Knowledge-based: client and professional collaborate, integrate their specialist knowledge, develop mutual knowledge: far greater value, and drives interaction and a strong relationship,[object Object]
Relationship leader roles Client  Leadership Relationship Team Leadership
Stages of relationship development       Aligning        Deepening         Partnering        Engaging
Activities of the relationship stages
Relationship strategy process Engaging  Aligning Deepening & Partnering
Assessing client potential Direct value Current revenue and potential ,[object Object]
Potential share of client spend
Other revenue
Future revenue/profitability potential
Increase in client spend or shareof spend Indirect value Other revenue ,[object Object],Strategic fit ,[object Object]
Enter desired new client industries and product/service markets ,[object Object],+ Relationship investment ,[object Object]
Intensity of competition
Sales/ relationship effort
Quality of current relationship
Cultural fit
Stability of client revenue/ client risks,[object Object]
Next years revenue
Share of client spend
Profitability
Direct flow-on businessStrategic ,[object Object]
Enter desired new product/service markets  ,[object Object],development ,[object Object],Relationship ,[object Object]
New product penetration
Presence on panel
Satisfaction levels
Referrals,[object Object]
Power of Networks
Networks everywhere
It’s a small world...
Who does this man know?
Who is the most connected?
How organizations really work
Gaps in communication
Networks in client relationships
The value of boundary spanners
How networks drive professional services Capabilities Opportunities DFK Group Client
Bringing together expertise ,[object Object]
Understanding of those capabilities
Confidence in those capabilities
Personal trust
Action!,[object Object]
Creating happy accidents
Types of personal networks 1. Knowledge 2. Innovation 3. Clients 4. Prospects 5. Colleagues 6. Professional peers 7. Business partners 8. Community
Levers of Success Flickr Credit: Irargerich
Professional service models Adapted from Maister, 1996
Professional service models
The levers of success Work structure Pricing models Processes Business model Business development Capabilities Team development

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