This document provides instructions for evaluating a website by having students visit a specified website and answering 10 questions about the URL, domain extension, author, contact details, purpose, creation/update dates, internal links, information sources, contradicting information from other sources, advertising, and reasons to trust/not trust the information on the site.
Inbound PR - Building Links with Less Cold OutreachStacey MacNaught
Producing content and pitching it to journalists to build links is getting harder all the time. Digital PR and outreach professionals are experiencing their job becoming more competitive and more difficult.
But there are ways to win press links using the things you already have in your business (as opposed to creating big content pieces). You've got product or service, expertise and stories. And in my BrightonSEO talk in September 2021, I talked about how we use media enquiry services like HARO, ResponseSource and others to earn links, build credibility with journalists and ultimately get to a point where journalists are coming to us with requests.
The agile framework and ideology are hardly new. Many organizations are successfully using it and reinvent the way they build and deliver software. But agile isn't only for development. In this webinar, Todd Eby explores how you can reinvent the way you approach delivering Success using an agile mindset and framework.
Everything We Wish We Knew About Twitter When We Started
A look at the basics of getting started with Twitter, how to grow your following and your engagement, and how to get the most value and fun out of a truly amazing network.
The Science of Creating Must-Click Content on TwitterBuffer
Is your content going as far as it could on Twitter? In this webinar, you'll learn how to create irresistible Tweets – with a little help from science and Buffer's own recent research. By the time you leave, you'll know the words, format, timing and frequency to make your posts stand out – and have a game plan for A/B testing your own content for proven success.
Presented by Buffer and Twitter on April 30, 2014
Unlocking potential and growing junior staff sustainably | Bethan Vincent | B...Bethan Vincent
Junior or less experienced people are our industries biggest asset; they’re entrepreneurial, motivated, and imaginative. However they also require time, budget and resources to grow and develop into their roles.
This can result in a tricky balancing act for organisations who have to weigh up profitability and efficiency against giving someone the chance to break into the industry.
This talk by Bethan Vincent explores some of the common mistakes made when onboarding junior staff and offers practical advice on supporting, mentoring and growing the people in your business sustainably.
Presented at BrightonSEO, September 2021
Here are the slides from the Kerboo webinar I delivered on content promotion for SEO benefit and link building. The deck covers tactics for promoting your content specifically with link acquisition in mind.
Ed will be reviewing the continued importance of displaying EAT throughout your website, whilst also discussing how the wider SEO community has looked at the acronym backwards – with Trust being the most important element.
Inbound PR - Building Links with Less Cold OutreachStacey MacNaught
Producing content and pitching it to journalists to build links is getting harder all the time. Digital PR and outreach professionals are experiencing their job becoming more competitive and more difficult.
But there are ways to win press links using the things you already have in your business (as opposed to creating big content pieces). You've got product or service, expertise and stories. And in my BrightonSEO talk in September 2021, I talked about how we use media enquiry services like HARO, ResponseSource and others to earn links, build credibility with journalists and ultimately get to a point where journalists are coming to us with requests.
The agile framework and ideology are hardly new. Many organizations are successfully using it and reinvent the way they build and deliver software. But agile isn't only for development. In this webinar, Todd Eby explores how you can reinvent the way you approach delivering Success using an agile mindset and framework.
Everything We Wish We Knew About Twitter When We Started
A look at the basics of getting started with Twitter, how to grow your following and your engagement, and how to get the most value and fun out of a truly amazing network.
The Science of Creating Must-Click Content on TwitterBuffer
Is your content going as far as it could on Twitter? In this webinar, you'll learn how to create irresistible Tweets – with a little help from science and Buffer's own recent research. By the time you leave, you'll know the words, format, timing and frequency to make your posts stand out – and have a game plan for A/B testing your own content for proven success.
Presented by Buffer and Twitter on April 30, 2014
Unlocking potential and growing junior staff sustainably | Bethan Vincent | B...Bethan Vincent
Junior or less experienced people are our industries biggest asset; they’re entrepreneurial, motivated, and imaginative. However they also require time, budget and resources to grow and develop into their roles.
This can result in a tricky balancing act for organisations who have to weigh up profitability and efficiency against giving someone the chance to break into the industry.
This talk by Bethan Vincent explores some of the common mistakes made when onboarding junior staff and offers practical advice on supporting, mentoring and growing the people in your business sustainably.
Presented at BrightonSEO, September 2021
Here are the slides from the Kerboo webinar I delivered on content promotion for SEO benefit and link building. The deck covers tactics for promoting your content specifically with link acquisition in mind.
Ed will be reviewing the continued importance of displaying EAT throughout your website, whilst also discussing how the wider SEO community has looked at the acronym backwards – with Trust being the most important element.
Bad Ideas Kill Content - How to Generate Better IdeasStacey MacNaught
One of the primary causes of content failure is bad ideas. And they happen to all of us. In this talk, I discussed why bad ideas happen and what we can do about it.
I've shared some of my favourite ideas generation techniques.
Securing Your Links Before Producing Your Content - Stacey MacNaught -Brighto...Stacey MacNaught
Content marketing with link building as a primary objective has its risks. Producing content can be expensive. Designers, copywriters, developers (in some cases), photographers, even videographers might all be involved in producing assets for link building. So if you're going to invest in a content asset or multiple assets, you need to be as sure as your possibly can be that you're going to achieve your objectives.
In this talk from BrightonSEO September 2018, I talk about the steps you can take before going into production that help to secure interest before you invest in creating the content.
How do you know if you've been hit by Google Penguin? And how do you recover and prepare for the future? This is my presentation from SMX Stockholm 2012.
Lessons from Link Building in 2009 that Apply Today by @staceycav at #brighto...Stacey MacNaught
Lessons from Link Building in 2009 that Apply Today by @staceycav at #brightonseo.
What lessons from 2009 link building can we learn when link building in 2016?
Workaholic's Guide to Social Networking on ChristmasBilly Attar
The holidays are a great time to connect online. This year, Pipl (http://corp.pipl.com) brings you the Workaholic's Guide to Social Networking on Christmas.
Conversion Rate Optimization from Answers to Actions with Andy CrestodinaOrbit Media Studios
Driving traffic is hard work. And it’s wasted work if your site doesn’t convert your visitors into leads and customers.
So why do visitors take action? What makes them stay, read, believe and click?
This presentation is a breakdown of the major factors in terms you maybe haven’t heard before. For the first time, Andy will demonstrate the Orbit process for conversion optimization.
Why most websites fail today, according to 12 years of research
How and where to use the two kinds of evidence
How to create a conversion map that guides visitors thoughts and action
You’ll have new insights into the psychology of you visitors and new ideas on which changes to your site will make an immediate impact
Generating Ideas for Content Marketing by @staceycavStacey MacNaught
My presentation from Learn Inbound in October 2016 on generating ideas for content marketing projects and campaigns. We've invested a whole lot of time and resource into putting some process into ideation. Here's how we're approaching coming up with ideas for content marketing projects with tactics, tips and tools.
Building Links and Coverage When Your Content Campaign is Over - outREACH Con...Stacey MacNaught
We invest so much into content production and promotion for link and coverage building. And actually, we see some amazing content marketing of this nature with brilliant results now. But what happens when your content promotion is over? I spoke about that at Verve's awesome outREACH Conference in June 2018. Here's the deck.
Data and Creativity - A Content Marketing Winning Formula - SASCon 2016Stacey MacNaught
Stacey MacNaught's SASCon 2016 presentation on Data and Creativity for Content Marketing Success.
Tips, tactics and learnings from 6 years of using data at the heart of content marketing for link building, coverage and citation acquisition.
What kind of mobile content is most engaging for museum visitors? And what impact does it have? There is surprisingly little research data on this question. This is a presentation that looks into both of these questions and provides principles for designing audioguide content that really works for visitors. Conference paper available here: http://mw2014.museumsandtheweb.com/paper/listening-to-visitors-research-findings-on-mobile-content/
Bad Ideas Kill Content - How to Generate Better IdeasStacey MacNaught
One of the primary causes of content failure is bad ideas. And they happen to all of us. In this talk, I discussed why bad ideas happen and what we can do about it.
I've shared some of my favourite ideas generation techniques.
Securing Your Links Before Producing Your Content - Stacey MacNaught -Brighto...Stacey MacNaught
Content marketing with link building as a primary objective has its risks. Producing content can be expensive. Designers, copywriters, developers (in some cases), photographers, even videographers might all be involved in producing assets for link building. So if you're going to invest in a content asset or multiple assets, you need to be as sure as your possibly can be that you're going to achieve your objectives.
In this talk from BrightonSEO September 2018, I talk about the steps you can take before going into production that help to secure interest before you invest in creating the content.
How do you know if you've been hit by Google Penguin? And how do you recover and prepare for the future? This is my presentation from SMX Stockholm 2012.
Lessons from Link Building in 2009 that Apply Today by @staceycav at #brighto...Stacey MacNaught
Lessons from Link Building in 2009 that Apply Today by @staceycav at #brightonseo.
What lessons from 2009 link building can we learn when link building in 2016?
Workaholic's Guide to Social Networking on ChristmasBilly Attar
The holidays are a great time to connect online. This year, Pipl (http://corp.pipl.com) brings you the Workaholic's Guide to Social Networking on Christmas.
Conversion Rate Optimization from Answers to Actions with Andy CrestodinaOrbit Media Studios
Driving traffic is hard work. And it’s wasted work if your site doesn’t convert your visitors into leads and customers.
So why do visitors take action? What makes them stay, read, believe and click?
This presentation is a breakdown of the major factors in terms you maybe haven’t heard before. For the first time, Andy will demonstrate the Orbit process for conversion optimization.
Why most websites fail today, according to 12 years of research
How and where to use the two kinds of evidence
How to create a conversion map that guides visitors thoughts and action
You’ll have new insights into the psychology of you visitors and new ideas on which changes to your site will make an immediate impact
Generating Ideas for Content Marketing by @staceycavStacey MacNaught
My presentation from Learn Inbound in October 2016 on generating ideas for content marketing projects and campaigns. We've invested a whole lot of time and resource into putting some process into ideation. Here's how we're approaching coming up with ideas for content marketing projects with tactics, tips and tools.
Building Links and Coverage When Your Content Campaign is Over - outREACH Con...Stacey MacNaught
We invest so much into content production and promotion for link and coverage building. And actually, we see some amazing content marketing of this nature with brilliant results now. But what happens when your content promotion is over? I spoke about that at Verve's awesome outREACH Conference in June 2018. Here's the deck.
Data and Creativity - A Content Marketing Winning Formula - SASCon 2016Stacey MacNaught
Stacey MacNaught's SASCon 2016 presentation on Data and Creativity for Content Marketing Success.
Tips, tactics and learnings from 6 years of using data at the heart of content marketing for link building, coverage and citation acquisition.
What kind of mobile content is most engaging for museum visitors? And what impact does it have? There is surprisingly little research data on this question. This is a presentation that looks into both of these questions and provides principles for designing audioguide content that really works for visitors. Conference paper available here: http://mw2014.museumsandtheweb.com/paper/listening-to-visitors-research-findings-on-mobile-content/
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
How to Split Bills in the Odoo 17 POS ModuleCeline George
Bills have a main role in point of sale procedure. It will help to track sales, handling payments and giving receipts to customers. Bill splitting also has an important role in POS. For example, If some friends come together for dinner and if they want to divide the bill then it is possible by POS bill splitting. This slide will show how to split bills in odoo 17 POS.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
1. Evaluating a Website
Go to the address of the website your teacher has given you and answer the following
questions:
1 What is the URL of the site?
2 What is the domain extension? What does this tell you?
3 Who is the author of the site?
4 Are there any contact details for the author?
5 What is the purpose of this site?
5 When was the site created/updated?
6 Do the links work? If you follow a link can you get back to the site easily?
7 Where does the information on the site come from?
8 Does any information on the site contradict what you have read somewhere else?
9 Is there any advertising on the website? If yes, what is it for?
10 Explain why you would or would not trust the information on this site
