This document provides instructions and guidance for students taking a blogging course. It discusses choosing and setting up a WordPress blog, including selecting a name and theme. Students are assigned to publish weekly blog posts about PR topics and comment on classmates' blogs 4 times over the semester. The document offers tips for blogging effectively such as being authentic and consistent in publishing. It concludes with credits for the course instructor.
How can organizations build and activate online audiences? Which social networks should nonprofits invest their (limited!) resources? What recent campaigns produced results on a limited budget?
Heather Whaling, president of Geben Communication, recently conducted a social media training for a group of nonprofit organizations, all struggling to connect with audiences via social media on (very!) limited budgets. This presentation explains the three golden rules of social media, pros/cons of various networks and offers case studies showcasing effective uses of social media. Feel free to "remix" and borrow from these ideas to strengthen your own online presence.
Interested in having Heather speak to your organization or help you developed a customized plan? Email her: heather [at] gebencommunucation.com
I created this 5-step guide for a Twitter lunch and learn. The idea is to help people get the most out of this great tool by understanding the community culture, how to develop (and engage) a network and how to become a resource.
I delivered this presentation at the Orlando Florida Public Relations Association Nonprofit Roundtable Discussion. It includes tips, tools and strategies to help nonprofits incorporate social media into their public relations initiatives.
Content Marketing and PR: How Cision Has Embraced The ShiftCision
Join Cision's Content Marketing Manager, Teresa Dankowski, and Director of Marketing, Brandon Andersen, as we pull back the curtain and give you a glimpse into how Cision US's marketing department does content marketing. We'll walk you through how we shifted from traditional PR and marketing roles to an integrated marketing team, and the best practices we've learned along the way.
In this complimentary 60-minute webinar, we will discuss how:
-Cision "practices what it preaches" when it comes to content marketing and PR
-Traditional PR roles have shifted into new job functions
-PR has spread to other job functions across the organization as a result of content marketing
I was asked to give a brief 5-minute presentation to the Central Michigan PRSSA chapter about online tools that will help PR students improve their networking.
How can organizations build and activate online audiences? Which social networks should nonprofits invest their (limited!) resources? What recent campaigns produced results on a limited budget?
Heather Whaling, president of Geben Communication, recently conducted a social media training for a group of nonprofit organizations, all struggling to connect with audiences via social media on (very!) limited budgets. This presentation explains the three golden rules of social media, pros/cons of various networks and offers case studies showcasing effective uses of social media. Feel free to "remix" and borrow from these ideas to strengthen your own online presence.
Interested in having Heather speak to your organization or help you developed a customized plan? Email her: heather [at] gebencommunucation.com
I created this 5-step guide for a Twitter lunch and learn. The idea is to help people get the most out of this great tool by understanding the community culture, how to develop (and engage) a network and how to become a resource.
I delivered this presentation at the Orlando Florida Public Relations Association Nonprofit Roundtable Discussion. It includes tips, tools and strategies to help nonprofits incorporate social media into their public relations initiatives.
Content Marketing and PR: How Cision Has Embraced The ShiftCision
Join Cision's Content Marketing Manager, Teresa Dankowski, and Director of Marketing, Brandon Andersen, as we pull back the curtain and give you a glimpse into how Cision US's marketing department does content marketing. We'll walk you through how we shifted from traditional PR and marketing roles to an integrated marketing team, and the best practices we've learned along the way.
In this complimentary 60-minute webinar, we will discuss how:
-Cision "practices what it preaches" when it comes to content marketing and PR
-Traditional PR roles have shifted into new job functions
-PR has spread to other job functions across the organization as a result of content marketing
I was asked to give a brief 5-minute presentation to the Central Michigan PRSSA chapter about online tools that will help PR students improve their networking.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
Overview on Edible Vaccine: Pros & Cons with Mechanism
Wordpress 101 for PR Students
1. COMM 2337
Blog Blog Blog
Wordpress
101
Class 2
Fall 2011
FYI: Wordpress is a platform.
So is Blogger, Live Journal, Tumblr etc.
@AndreaGenevieve
andream@stedwards.edu
2. COMM 2337
Why Blog?
Wordpress
• Relevant
101 • Interesting
Class 2 • Unique
Fall 2011
• Timely
• Conversation
You have something to say!
@AndreaGenevieve
andream@stedwards.edu
3. COMM 2337
Before You Start
Wordpress * Is this something I see * How often will I
101 myself doing long
term?
publish?
* Is it s Need Vs.
* What will the main
Class 2
purpose of my blog
Want?
Fall 2011 * Do I have a niche?
be?
* Is my blogging more * What about
of a hobby or does it competition?
have some *Consider style, format,
professional look, feel, language,
application? theme
* Do I foresee putting * Who are my readers?
ads on my blog?
@AndreaGenevieve
andream@stedwards.edu
4. COMM 2337
What’s Next?
Wordpress
101
Class 2
Fall 2011
• Sign up for a blog at Wordpress.com
• Choose a name that represents YOU
• Email it to me
@AndreaGenevieve • Choose your look and feel
andream@stedwards.edu • Write your first entry
5. COMM 2337
Semester Assignment
Wordpress • Publish once a week-due each Tuesday
101 • Write at least 3 paragraphs with 2 links
• Subject MUST pertain to the PR industry or
Class 2 what we are covering in class. (Special
Fall 2011 event recaps, article reviews, PR News)
• Helpful sources include PR Week, PR
Squared,BrianSolis.com, PRNewser,
Marketing Daily or PRSarahEvans. Hint:
check Delicious.com/AndreaGenevievePR
@AndreaGenevieve
andream@stedwards.edu
6. COMM 2337
Commenting
• You will make 4 comments throughout the
semester.
Wordpress • To track comments, create ONE page of your
blog and name it Class Comments.
101 • Copy and paste your comment and include a
descriptive sentence about the post you
Class 2 commented on, with a link back to that
individual blog post. For example:
Fall 2011
“After we learning about social media and new media
communication last week Jane wrote about her privacy
concerns with regards to Twitter and PR. I thought she had
some solid points, but disagreed with parts of her argument on
the privacy issues of social media. This is the comment I left
on her blog:COPY PASTE COMMENT HERE”
• Comments should be constructive additions to
the original post or feedback related to the
post.
@AndreaGenevieve UNACCEPTABLE: “Great post! I really liked your
andream@stedwards.edu ideas.”
7. COMM 2337
Find Your Voice
Wordpress Blog Entry #1: How to write:
101 •Authentic
What is PR in your •Conversational
Class 2 own words and
Fall 2011 •Familiar vocabulary
give me an
example. Tell me •Inviting
why you are taking •Message matters most
this course. •Start short, sweet and
small
@AndreaGenevieve
andream@stedwards.edu
8. COMM 2337
Tips
Wordpress Tom8williams: @AndreaGenevieve
101 Be real. Write blogs that are open ended
and invite comments. Remember future
Class 2 employers may read their stuff. #blog
Fall 2011
Eglue: @AndreaGenevieve
Be consistent with the frequency of
publishing your work. write a piece once a
week, every week, you'll be top 1% of all
the blogs on the web. Search engines notice.
#blog
@AndreaGenevieve
andream@stedwards.edu
9. COMM 2337
Credits
Wordpress
101 Andrea Genevieve Michnik
Intro to PR COMM 2337
Class 2 St. Edwards University- Fall 2011
Fall 2011 E-mail: andream@st.edwards.edu
@AndreaGenevieve
All photos protected under Flickr Creative Commons
@AndreaGenevieve
andream@stedwards.edu