How The WP
                     Community
WP NETWORK EFFECTS   Changes Your
                     Destiny
INTRODUCTIONS

  Hi, I’m Luke Pilon

    Business and Software Architect

    Founder of Mobiah, Inc – a WP Dev and Media Agency
       Producer of GPL Compliant Mobile / Geo / Media Plugins

    Organizer a new and improved San Diego WP Meetup
HOW ABOUT YOU, RENO?


  Locals or Out-of-townies

  Years on The Press

  Devs |   Marketers
DISCLAIMERS


  Not a core contributor…yet

  Not an Automattic Employee

  Just a WordPress enthusiast
    Speaks occasionally at
     WordCamps
    Runs a local Meetup

  Run a business based on
   WordPress as a CMS
CONTENT


  Goals

  Network Effects: A Brief Background and WP Connection

  WordPress: An Orientation

  WordPress and You as a Movement
GOALS




Own The Concept of Network Effects
GOALS




 A Better Understanding of Open Source
Movements and How Decisions Get Made
GOALS




The Goal of Providing You This Presentation
Is that You Will No Longer Need A Presenter
NETWORK EFFECTS
NETWORK EFFECTS


  In economics and business, a network effect (also called
   network externality) is the effect that one user of a good or
   service has on the value of that product to other people.

  A phenomenon whereby a good or service becomes more
   valuable when more people use it.

  The resulting increased value of a product because more and
   more people use it.
NETWORK EFFECTS IN EVERY DAY USE

  Hardware
  Social Platforms
  Software
WORDPRESS AS A    .com and .org
 SCALING ENTITY
THE OVER ABBREVIATED HISTOIRE OF WP


  58 Releases

  137 WordCamps

  1,384 Themes

  14,686 Plugins

  11,908,807 Downloads of 3.1
NETWORK ARCHITECTURE

  WP 1.2
    May 2004 – Plugin Support

  WP 1.5
    February 2005 – Theme Support


  WP 2.7
    December 2008 – Complete Admin Redesign


  WP 3.0
    June 2010 – Custom Content Types



Estimated 11-13% Of the Total Internet
HUMAN PHOTONS


                          WordCamps
70


60


50


40

                                                    WordCamps
30


20


10


 0
     2006   2007   2008      2009     2010   2011
YOU ARE AFFORDED    .com and .org
     GREAT CHOICE
YOU HAVE A CHOICE | .COM OR .ORG
WORDPRESS.COM


  An Automattic Production

    80+ Distributed Employees, Based In San Francisco

    Founded by Matt Mullenweg

    Venture Backed

    Producer of some really amazing products

    Core contributing NOT core controlling
WORDPRESS.ORG


  The WordPress .ORG Distribution

  WordPress Foundation

  WordCamp.org

  WordPress Trademark
THE NATURE OF OPEN SOURCE
                  SOFTWARE

  Led by Corporations, Product Teams, Foundations

  UnPaid Contributors

  Paid
       Corporations
       Project Grants
       Self Funded
A MULTI-TIERED COMMUNIT Y EFFORT


  Product Team
    5 Lead Developers and 1 UX designer

  Extended Product Team
    15+ Contributing on Development, Design, and Documentation

  Contributors
    150-200 Per Release

  Users
    25-40 Million
A global
                     community
YOUR WP ENGAGEMENT   that needs
                     your local
                     representation
GET INVOLVED

  Get Active With WordPress - Today

  Know the Codex

  Hit the Discussion Boards

  Patches Are a Plus

  Engage A Community Representative

  Go MeetUp
COMMUNIT Y LEADERS




John Hawkins    Michael Erlewine   Dre Armeda   Chelsea Otakan
  Las Vegas         Boston          San Diego        Reno
COMMUNIT Y LEADERS




 Andrew Nacin         Pete Mall     Daryl Koopersmith   Sara Cannon
Washington, D.C.    San Francisco           ?           Birmingham
QUESTIONS AND CONNECTIONS

WordCamp Reno - WP Network Effects

  • 1.
    How The WP Community WP NETWORK EFFECTS Changes Your Destiny
  • 2.
    INTRODUCTIONS   Hi, I’mLuke Pilon   Business and Software Architect   Founder of Mobiah, Inc – a WP Dev and Media Agency   Producer of GPL Compliant Mobile / Geo / Media Plugins   Organizer a new and improved San Diego WP Meetup
  • 3.
    HOW ABOUT YOU,RENO?   Locals or Out-of-townies   Years on The Press   Devs | Marketers
  • 4.
    DISCLAIMERS   Not acore contributor…yet   Not an Automattic Employee   Just a WordPress enthusiast   Speaks occasionally at WordCamps   Runs a local Meetup   Run a business based on WordPress as a CMS
  • 5.
    CONTENT   Goals   NetworkEffects: A Brief Background and WP Connection   WordPress: An Orientation   WordPress and You as a Movement
  • 6.
    GOALS Own The Conceptof Network Effects
  • 7.
    GOALS A BetterUnderstanding of Open Source Movements and How Decisions Get Made
  • 8.
    GOALS The Goal ofProviding You This Presentation Is that You Will No Longer Need A Presenter
  • 9.
  • 10.
    NETWORK EFFECTS   Ineconomics and business, a network effect (also called network externality) is the effect that one user of a good or service has on the value of that product to other people.   A phenomenon whereby a good or service becomes more valuable when more people use it.   The resulting increased value of a product because more and more people use it.
  • 11.
    NETWORK EFFECTS INEVERY DAY USE   Hardware   Social Platforms   Software
  • 12.
    WORDPRESS AS A .com and .org SCALING ENTITY
  • 13.
    THE OVER ABBREVIATEDHISTOIRE OF WP   58 Releases   137 WordCamps   1,384 Themes   14,686 Plugins   11,908,807 Downloads of 3.1
  • 14.
    NETWORK ARCHITECTURE   WP1.2   May 2004 – Plugin Support   WP 1.5   February 2005 – Theme Support   WP 2.7   December 2008 – Complete Admin Redesign   WP 3.0   June 2010 – Custom Content Types Estimated 11-13% Of the Total Internet
  • 15.
    HUMAN PHOTONS WordCamps 70 60 50 40 WordCamps 30 20 10 0 2006 2007 2008 2009 2010 2011
  • 16.
    YOU ARE AFFORDED .com and .org GREAT CHOICE
  • 17.
    YOU HAVE ACHOICE | .COM OR .ORG
  • 18.
    WORDPRESS.COM   An AutomatticProduction   80+ Distributed Employees, Based In San Francisco   Founded by Matt Mullenweg   Venture Backed   Producer of some really amazing products   Core contributing NOT core controlling
  • 19.
    WORDPRESS.ORG   The WordPress.ORG Distribution   WordPress Foundation   WordCamp.org   WordPress Trademark
  • 20.
    THE NATURE OFOPEN SOURCE SOFTWARE   Led by Corporations, Product Teams, Foundations   UnPaid Contributors   Paid   Corporations   Project Grants   Self Funded
  • 21.
    A MULTI-TIERED COMMUNITY EFFORT   Product Team   5 Lead Developers and 1 UX designer   Extended Product Team   15+ Contributing on Development, Design, and Documentation   Contributors   150-200 Per Release   Users   25-40 Million
  • 22.
    A global community YOUR WP ENGAGEMENT that needs your local representation
  • 23.
    GET INVOLVED   GetActive With WordPress - Today   Know the Codex   Hit the Discussion Boards   Patches Are a Plus   Engage A Community Representative   Go MeetUp
  • 24.
    COMMUNIT Y LEADERS JohnHawkins Michael Erlewine Dre Armeda Chelsea Otakan Las Vegas Boston San Diego Reno
  • 25.
    COMMUNIT Y LEADERS Andrew Nacin Pete Mall Daryl Koopersmith Sara Cannon Washington, D.C. San Francisco ? Birmingham
  • 26.