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From Program Initiative to
    Cultural Change




        Yvonne Cutler
         EDUC-6105
An Overview


    Vangent, Inc. is a government contractor offering services in mainly
    the healthcare and IT sectors.

    Customers have included the U.S. Census Bureau, the Federal
    Student Aid Program, and the Department of Health and Human
    Services Centers for Medicare and Medicaid Services.

    Vangent has recently become a part of the General Dynamics family.

    This presentation will focus on one specific Vangent program,
    initiatives within the program, as well as the culture within the
    program. The program will not be named for business purposes.
Culture and Structure
The demographic culture is comprised of mostly young adults between
  the ages of 18-25 from urban areas.

The culture of the site can be described as cynical; it is known for its
  resistance to change, being externally motivated, and being numbers
  driven.

The hierarchy in each site consists of a site manager, 3-5 call center
  managers who have under them approximately 10 supervisors each;
  each supervisor can have anywhere from 8-25 customer service
  representatives on their team. Above the site manager there is a
  regional manager, deputy program manager, and director. The
  hierarchy starts to get a little fuzzy here because there are a host of
  vice presidents at this point as the subsidiary that is Vangent starts to
  integrate into GDIT.
Initiatives and Implementation
    Behavioral Analytics       Schedule Adherence

    Training classes       
                               Training classes also
    offered                    offered

    Supervisors were       
                               Supervisors did not
    able to embrace            agree with what was
    before presenting to       presented or didn't
    teams                      understand it

    Support during         
                               Support was received
    implementation came        mainly from peers
    from peers
Initiatives and Implementation
    Behavioral Analytics                Schedule Adherence

    Implementation was              
                                        Implementation was
    successful                          successful

    Has become the norm to          
                                        Keen awareness of
    speak/think about BA.               performance metrics and
                                        consequences

    Lesson learned: lead staff
    need to have the support        
                                        Lesson learned: People
    of many so they can                 think they are entitled to off
    understand how the                  phone time instead of
    initiative will help the site       viewing it as a privilege
Resistance and Sustaining Change
   Behavioral Analytics                          Schedule Adherence
The CSRs felt that if they were passing       There was more resistance from supervisors than
                                                 from CSRs because of how the new system
   their quality assurance evaluations then      worked.
   what was the problem? Many CSRs did
   and still do struggle with taking          The newly implemented program did not allow for
   ownership of another’s problem; or,           late breaks or lunches due to long calls or
                                                 meetings that lasted longer than anticipated.
   apologizing for something they did not
   cause. These CSRs did not understand       Leadership held supervisors responsible for
   how the behavioral program was                meeting a goal percentage each day for
   supposed to help them with their soft         schedule adherence but it felt like they were
                                                 setting supervisors up for failure by denying the
   skills. What we found was that many           schedule exceptions.
   CSRs were apathetic in their approach
   to the callers though they gave accurate   Supervisors were slipping in segments for time that
   and complete information.                     was not considered production time. Eventually
                                                 audits were performed and leadership removed
                                                 those segments. Certain permissions were
                                                 removed from supervisor and CSR control.

                                              CSRs did eventually show resistance to the new
                                                 reporting system once they realized that they
                                                 had a daily goal they were really being held
                                                 accountable for even when they couldn’t control
                                                 the circumstances.
What Went Well
For the behavioral analytic program, the        With schedule adherence, there were
   investment in training and follow-up.           training sessions prior to
   The initiative provided peer ePros. Like        implementation. Everyone got to attend
   peer mentors, these ePros had                   as well as participate in question and
   additional training, participated in            answer periods. FAQs were made
   conference calls with other sites, and          available. Due to the supervisor
   provided guidance and support to the            exception audits, a SOP was created.
   rest of the supervisory staff. The also         As accountability of schedule adherence
   performed audits on coaching notes, sat         grew, leadership kicked back manual
   in on coaching sessions, and met with           exceptions and questionable exceptions
   CSRs who were having trouble                    to reinforce personal and team
   adjusting to the new performance                responsibility for ensuring schedule
   expectations. The initiative also allotted      adherence. The head of the department
   for job aids, quality scorecards, and a         attended supervisor meetings regularly
   consistent means of measuring soft              and participated in question and answer
   skills. All sites use the program because       sessions. This initiative was also a
   of the success it has had which is              success and implemented across all
   regularly measured by customer                  sites. The numbers show that we handle
   satisfaction scores.                            more calls in more efficient timeframes
                                                   since the program implementation than
                                                   before.
Opportunity Knocks
The initiative with the most areas of opportunity for improvement would be schedule
   adherence. Supervisor exception audits and wasted time could have been reduced
   dramatically had a SOP been in place in the beginning of the program. This would
   have helped outlined the proper uses for the system. In addition, supervisors should
   not have felt threatened with their jobs to meet a number. CSRs were also held to
   the grindstone because of these numbers that very few agreed with.
Reflection
It appears that management attempted to use lessons learned
   as they transitioned from one program initiative to another.
   They learned to get more support from the supervisory staff
   prior to implementation. They have learned to communicate,
   communicate, communicate throughout the entire
   implementation process.

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Wk7 assgn cutler y

  • 1. From Program Initiative to Cultural Change Yvonne Cutler EDUC-6105
  • 2. An Overview  Vangent, Inc. is a government contractor offering services in mainly the healthcare and IT sectors.  Customers have included the U.S. Census Bureau, the Federal Student Aid Program, and the Department of Health and Human Services Centers for Medicare and Medicaid Services.  Vangent has recently become a part of the General Dynamics family.  This presentation will focus on one specific Vangent program, initiatives within the program, as well as the culture within the program. The program will not be named for business purposes.
  • 3. Culture and Structure The demographic culture is comprised of mostly young adults between the ages of 18-25 from urban areas. The culture of the site can be described as cynical; it is known for its resistance to change, being externally motivated, and being numbers driven. The hierarchy in each site consists of a site manager, 3-5 call center managers who have under them approximately 10 supervisors each; each supervisor can have anywhere from 8-25 customer service representatives on their team. Above the site manager there is a regional manager, deputy program manager, and director. The hierarchy starts to get a little fuzzy here because there are a host of vice presidents at this point as the subsidiary that is Vangent starts to integrate into GDIT.
  • 4. Initiatives and Implementation Behavioral Analytics Schedule Adherence  Training classes  Training classes also offered offered  Supervisors were  Supervisors did not able to embrace agree with what was before presenting to presented or didn't teams understand it  Support during  Support was received implementation came mainly from peers from peers
  • 5. Initiatives and Implementation Behavioral Analytics Schedule Adherence  Implementation was  Implementation was successful successful  Has become the norm to  Keen awareness of speak/think about BA. performance metrics and consequences  Lesson learned: lead staff need to have the support  Lesson learned: People of many so they can think they are entitled to off understand how the phone time instead of initiative will help the site viewing it as a privilege
  • 6. Resistance and Sustaining Change Behavioral Analytics Schedule Adherence The CSRs felt that if they were passing There was more resistance from supervisors than from CSRs because of how the new system their quality assurance evaluations then worked. what was the problem? Many CSRs did and still do struggle with taking The newly implemented program did not allow for ownership of another’s problem; or, late breaks or lunches due to long calls or meetings that lasted longer than anticipated. apologizing for something they did not cause. These CSRs did not understand Leadership held supervisors responsible for how the behavioral program was meeting a goal percentage each day for supposed to help them with their soft schedule adherence but it felt like they were setting supervisors up for failure by denying the skills. What we found was that many schedule exceptions. CSRs were apathetic in their approach to the callers though they gave accurate Supervisors were slipping in segments for time that and complete information. was not considered production time. Eventually audits were performed and leadership removed those segments. Certain permissions were removed from supervisor and CSR control. CSRs did eventually show resistance to the new reporting system once they realized that they had a daily goal they were really being held accountable for even when they couldn’t control the circumstances.
  • 7. What Went Well For the behavioral analytic program, the With schedule adherence, there were investment in training and follow-up. training sessions prior to The initiative provided peer ePros. Like implementation. Everyone got to attend peer mentors, these ePros had as well as participate in question and additional training, participated in answer periods. FAQs were made conference calls with other sites, and available. Due to the supervisor provided guidance and support to the exception audits, a SOP was created. rest of the supervisory staff. The also As accountability of schedule adherence performed audits on coaching notes, sat grew, leadership kicked back manual in on coaching sessions, and met with exceptions and questionable exceptions CSRs who were having trouble to reinforce personal and team adjusting to the new performance responsibility for ensuring schedule expectations. The initiative also allotted adherence. The head of the department for job aids, quality scorecards, and a attended supervisor meetings regularly consistent means of measuring soft and participated in question and answer skills. All sites use the program because sessions. This initiative was also a of the success it has had which is success and implemented across all regularly measured by customer sites. The numbers show that we handle satisfaction scores. more calls in more efficient timeframes since the program implementation than before.
  • 8. Opportunity Knocks The initiative with the most areas of opportunity for improvement would be schedule adherence. Supervisor exception audits and wasted time could have been reduced dramatically had a SOP been in place in the beginning of the program. This would have helped outlined the proper uses for the system. In addition, supervisors should not have felt threatened with their jobs to meet a number. CSRs were also held to the grindstone because of these numbers that very few agreed with.
  • 9. Reflection It appears that management attempted to use lessons learned as they transitioned from one program initiative to another. They learned to get more support from the supervisory staff prior to implementation. They have learned to communicate, communicate, communicate throughout the entire implementation process.