A training presentation for the Sales team of how to use Social Media to kill cold-calls. Most examples are about Magic, but it can be relate to any other company/industry.
LinkedIn's targeting abilities, publishing platform and advertising options make it a must-have tool for marketing and sales professionals and their companies. Get up to speed quickly with B2B lead generation with this slideshare.
Contents:
1. Individual Setup
2. Individual Publishing (Long-form posts)
3. Who’s Viewed Your Profile
4. Advanced Search
5. Groups
6. Premium Members
7. Company Page Setup
8. Company Publishing (updates)
9. Self-serve Ads
10. Marketing Solutions
I delivered this presentation to a client on November 20, 2015. It has been edited to leave out the client's name, but is otherwise presented here in full.
Using LinkedIn to Drive Prospect and Stakeholder EngagementBen Wright
Included: an overview of LinkedIn, creating a profile that gets viewed, creating LinkedIn company pages, using LinkedIn for prospecting, using LinkedIn for targeted advertising
A training presentation for the Sales team of how to use Social Media to kill cold-calls. Most examples are about Magic, but it can be relate to any other company/industry.
LinkedIn's targeting abilities, publishing platform and advertising options make it a must-have tool for marketing and sales professionals and their companies. Get up to speed quickly with B2B lead generation with this slideshare.
Contents:
1. Individual Setup
2. Individual Publishing (Long-form posts)
3. Who’s Viewed Your Profile
4. Advanced Search
5. Groups
6. Premium Members
7. Company Page Setup
8. Company Publishing (updates)
9. Self-serve Ads
10. Marketing Solutions
I delivered this presentation to a client on November 20, 2015. It has been edited to leave out the client's name, but is otherwise presented here in full.
Using LinkedIn to Drive Prospect and Stakeholder EngagementBen Wright
Included: an overview of LinkedIn, creating a profile that gets viewed, creating LinkedIn company pages, using LinkedIn for prospecting, using LinkedIn for targeted advertising
Learn the basics of LinkedIn -
What is LinkedIn
Australian Social Media statistics
Why is LinkedIn important for Business Development
Why we should use LinkedIn
How to create a company page
4 steps to generate leads on LinkedIn
The 5 Principles of persuasion
Understanding LinkedIn analytics
How to export your LinkedIn connections
How to create a content plan for your posts
Where to source great images for your social media
How often to post on LinkedIn and what to post
LinkedIn Groups are a great way to connect and interact with others who have similar interests and promote yourself to a targeted market. In this presentation Murtaza Vahanvaty will tell you how to identify and connect with the right people on LinkedIn.
LinkedIn for Selling - How to Generate Leads Using LinkedInAmanda Leeman
1. Brief overview of the benefits of LinkedIn for selling.
2. What to update in your personal profile to be found in search.
3. Four ways to generate leads using LinkedIn.
4. Tips to help you make your time on LinkedIn efficient.
Social Media - Finding and Maximizing the Right Channel(s) For Your BusinessHeidi Richards Mooney
In today’s society where technology is changing at the speed of light, social media has become an essential part of business success. With so many different social media platforms, its become increasingly difficult to know which one will be successful for your business. To help you to decide which social media platform will be suitable for your business, Heidi will discuss the top 5+ social media channels, how they are best used, why they should matter to your business, including:
How to decide which channel(s) to participate in, and what to share on your best platform
How to Promote Your Social Media Channel to Find and Increase Your Audience/Prospects
How to Use Social Media to Become the Go-to Expert in Your Industry, Where Everybody Knows Your Name
90% of C-suite executives (a.k.a the decision-makers) say they never respond to cold calls or email blasts. If they aren’t responding, how can you possibly make a sale? Over time, social media has proven to be a powerful tool – 78% of sales people using social media outsold their peers. Great, but where do you start? Check out our Sell with Social Media whitepaper and learn how you can use social media to shatter your sales goals.
Presented to Florida Realtors CCIM and added to webinar series for commercial brokers.
Social Media, What, Why, and how to Get the Face to Face Meetings and the importance of personal and professional relationships.
How to Use LinkedIn's Publishing Platform to Generate LeadsStephanie Sammons
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
Do you want to attract new leads and engage your existing customers? The LinkedIn Publishing Platform can help you be viewed as a thought leader and credible expert in your field. Check out this deck to learn how to use LinkedIn Publisher the RIGHT way!
Dibawakan pada acara Annisaa Day 8 Februari di ITB.
Untuk video yang ada di dalam slide, dapat dilihat dari youtube http://www.youtube.com/watch?v=-P4eQOLB5Ik
Learning processes of senior citizens are of high priority in the framework of the ageing society in Europe. Psychological and pedagogical findings show that learning in higher ages is possible and worthwhile when some particularities of the target group are taken into account...
Content management for the cloud cloud slam 2011_finalABBYY
This presentation was presented at CloudSlam 2011. In the session, Dean Tang, CEO of ABBYY USA, a leading provider of document recognition, document capture and linguistic technologies, addresses the possibilities and scenarios made possible through OCR and cloud computing. Over the course of the presentation, Tang presents both real-world examples of how this technology may be applied and insight into where the industry is headed. He also discusses how enterprises can remove error-prone, manual data entry processes to intelligently automate the extraction of data from documents anywhere, anytime. He shares key considerations when evaluating the integration of data capture into mobile and cloud scenarios. Lastly, Tang presents how the cloud infrastructure, OCR technology and enhanced mobile devices combine to allow enterprises to capture data immediately at the end point, ultimately driving down costs, increasing efficiency and boosting customer service response capabilities.
Learn the basics of LinkedIn -
What is LinkedIn
Australian Social Media statistics
Why is LinkedIn important for Business Development
Why we should use LinkedIn
How to create a company page
4 steps to generate leads on LinkedIn
The 5 Principles of persuasion
Understanding LinkedIn analytics
How to export your LinkedIn connections
How to create a content plan for your posts
Where to source great images for your social media
How often to post on LinkedIn and what to post
LinkedIn Groups are a great way to connect and interact with others who have similar interests and promote yourself to a targeted market. In this presentation Murtaza Vahanvaty will tell you how to identify and connect with the right people on LinkedIn.
LinkedIn for Selling - How to Generate Leads Using LinkedInAmanda Leeman
1. Brief overview of the benefits of LinkedIn for selling.
2. What to update in your personal profile to be found in search.
3. Four ways to generate leads using LinkedIn.
4. Tips to help you make your time on LinkedIn efficient.
Social Media - Finding and Maximizing the Right Channel(s) For Your BusinessHeidi Richards Mooney
In today’s society where technology is changing at the speed of light, social media has become an essential part of business success. With so many different social media platforms, its become increasingly difficult to know which one will be successful for your business. To help you to decide which social media platform will be suitable for your business, Heidi will discuss the top 5+ social media channels, how they are best used, why they should matter to your business, including:
How to decide which channel(s) to participate in, and what to share on your best platform
How to Promote Your Social Media Channel to Find and Increase Your Audience/Prospects
How to Use Social Media to Become the Go-to Expert in Your Industry, Where Everybody Knows Your Name
90% of C-suite executives (a.k.a the decision-makers) say they never respond to cold calls or email blasts. If they aren’t responding, how can you possibly make a sale? Over time, social media has proven to be a powerful tool – 78% of sales people using social media outsold their peers. Great, but where do you start? Check out our Sell with Social Media whitepaper and learn how you can use social media to shatter your sales goals.
Presented to Florida Realtors CCIM and added to webinar series for commercial brokers.
Social Media, What, Why, and how to Get the Face to Face Meetings and the importance of personal and professional relationships.
How to Use LinkedIn's Publishing Platform to Generate LeadsStephanie Sammons
Grab your FREE TIP SHEET: 9 QUICK TIPS TO BOOST YOUR LINKEDIN INFLUENCE ==> http://www.stephaniesammons.com/linkedin-influence-free-tip-sheet
Do you want to attract new leads and engage your existing customers? The LinkedIn Publishing Platform can help you be viewed as a thought leader and credible expert in your field. Check out this deck to learn how to use LinkedIn Publisher the RIGHT way!
Dibawakan pada acara Annisaa Day 8 Februari di ITB.
Untuk video yang ada di dalam slide, dapat dilihat dari youtube http://www.youtube.com/watch?v=-P4eQOLB5Ik
Learning processes of senior citizens are of high priority in the framework of the ageing society in Europe. Psychological and pedagogical findings show that learning in higher ages is possible and worthwhile when some particularities of the target group are taken into account...
Content management for the cloud cloud slam 2011_finalABBYY
This presentation was presented at CloudSlam 2011. In the session, Dean Tang, CEO of ABBYY USA, a leading provider of document recognition, document capture and linguistic technologies, addresses the possibilities and scenarios made possible through OCR and cloud computing. Over the course of the presentation, Tang presents both real-world examples of how this technology may be applied and insight into where the industry is headed. He also discusses how enterprises can remove error-prone, manual data entry processes to intelligently automate the extraction of data from documents anywhere, anytime. He shares key considerations when evaluating the integration of data capture into mobile and cloud scenarios. Lastly, Tang presents how the cloud infrastructure, OCR technology and enhanced mobile devices combine to allow enterprises to capture data immediately at the end point, ultimately driving down costs, increasing efficiency and boosting customer service response capabilities.
Schome Park was an element of the Open University’s Schome research initiative, and was active from 2006-2008. It was established as a means of putting into practice some of the new learning theories and pedagogies proposed by Schome research staff at the Open University...
This is a snapshot of four national companies that have experienced significant savings working with WellNet and using Healthcare Performance Management technology to lower health plan costs and improve employee health.
Trust between inhabitants in a neighbourhood is not something that is naturally anymore.
People in the neighbourhood know each other less, move more often, have different
backgrounds and spend more time in places other then the neighbourhood...
TiE Institute Tourmalet Social Business "Leveraging Your Network"Robert (Rob) Burns
This session was held on Nov 17, 2011 at PwC Tower, 18 York Street in Toronto.
The session focus was on ‘Leveraging Your Network’.
Session Overview
The workshop’s specific focus was on the following aspects:
• Goals and Concepts of Networking
• Fundamentals of Relationship Building
• Tools and Systems of Social Networking
• Maintaining Communication Richness
• Strategies to Leverage Your Network
Presenters
Bobby Umar, President, Raeallan
Katherine Roos, Small Business Manager, Enterprise Toronto
Robert Burns, President, Tourmalet Advisory Services
Shelley Mayer, Founder, Ramp Communications Inc.
Presented by Lorena Funk to WorkSource "Launch Your Career" workshop attendees in Jacksonville, FL, on Sept. 15, 2011. Gives an overview of LinkedIn for beginners.
LinkedIn for Small Business - Professional Branding Checklist provides a high level of how LinkedIn users can develop a professionally branded LinkedIn Profile.
If you are an advisor, every day you’re not active on LinkedIn is a missed opportunity to connect with prospects, reinforce your value to clients, and build your credibility as a forward-looking investment expert.
Find Info on Social Networks for Job Seekersbizcareer
Join us as we explore ways you may social network your way to a job. By the end of this program you will be introduced to popular websites like LinkedIn and Meetup. You will learn to maximize social networking strategies that can lead to a job.
A Practical Guide to LinkedIn for: Economic Development Marketing and Attrac...Atlas Integrated
As the most popular professional networking tool worldwide, LinkedIn is an obvious place for economic development agencies to focus their social media strategies. However, most users take advantage of only a small fraction of its business development potential. This hands-on, interactive, BYOD (Bring Your Own Device) session in the Exhibit Hall will walk you through the practical ways you can put this online tool to use for networking, lead generation and business intelligence.
What you will learn:
• How to implement strategic improvements to your personal and organizational LinkedIn profiles
• Ways to employ an organizational profile for business retention and local community engagement
• Proven strategies for introductions, referrals, recommendations, and prospecting
Social Media Strategy for Maximizing Your LinkedIn Experienceerikakirstenbeck
Emerging online collaboration platforms are fundamentally changing the way we work and engage with each other, clients and partners. LinkedIn is no exception. Maximize your online brand with a specific social media strategy to achieve your professional goals.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
2. Revenue streams founded by launching job listings
and subscriptions.
Enhanced communications + search capability.
Advertising Success: Good professional
demographic and unique business products.
Hoffman transformed way people could take
control of their professional lives and work
together to find the right people and info.
“People go on LinkedIn to
make themselves better
and organizations better.”
3. Rapportive: a browser plug-in that makes
contact information available acquired from
social networks and Google’s Gmail.
Connected: smart contacts management
platform to “revolutionize contact
management”
Pulse: mobile application that enables users to
create personalized news feeds; 30M members
in 190 countries and 750 content publishers.
SlideShare: searchable collective of corporate
presentations for professionals on any topic
4. 200+ million members
Available in 19 languages and 200 countries
2.8 million+ LinkedIn company business pages
Top countries: 74M in US., 18M India, 11M
Brazil, 11M UK, and 7M Canada.
Fastest growing countries:
Turkey, Colombia, and Indonesia.
Average Age=44.2 years of age.
Average income=86,000 US$ per year.
5. Google: Gmail, Contacts , Calendar, Apps Mail
Yahoo!: Mail, Contacts, Calendar
Outlook: Mail, Contacts, Contacts CSV, Calendar
iPhone Address Book via LinkedIn Contacts app
CardMunch, Evernote and TripIt.
Mac Address Book vCard and Yahoo!
Contacts CSV supported as one-off contact imports.
AOL, Hotmail, or any other email you may have
6. Add
images, videos, resumes, presentations, comme
nts and likes from others
Contacts update to for more “personal
assistant” life organizing features
New iPhone and Android apps, (Contacts app)
Expanded search engine
@Mentions in status updates
Klout-style endorsements
Build your resume
Two-step verification
7. SlideShare: View professional presentations
WordPress: Share Blog posts
TripIt plugin: let your connections know where
you’re going.
Hookflash: Chat face to face with.
Buffer: Share your most interesting links with
connections or groups
CardMunch: Take a picture of a business card
to create a digital contact to your address book.
8. Add the people you communicate with on email.
Every connection may click on your company that
directs them to your company page.
You can identify networking paths by identifying
how you are connected to professionals
1st contacts: directly connected with you
2nd contacts: When you have a 1st contact that
knows the 2nd contact personally.
3rd Contacts: People connected to 2nd Contacts
These icons show when you look at group
members, company profiles, and so on.
9. Finds and adds the new
contact details to any
pre-existing names in your
contact list.
Expanded relationship view
that integrates all of the
interactions you’ve had
with a particular person
over the different networks
Reminders that you have
set yourself to connect in
the future.
LinkedIn Tags are custom
categories that allow you to
sort and organize your
connections.
10. Tells you how many people are viewing your
profile and how frequently .
If you are connected within 3rd degrees of the
viewer, their name will pop to the date they
viewed your page.
With Premium you can see everybody who’s
checked you out.
Someone looking at your profile is a good
excuse to reach out with a connection request.
If you look at other people’s profiles, a certain
proportion will always look back.
11. Largest public audience to
engage with
Join groups to ask
questions, post discussion
topics, and answer
questions.
Use as forums to pose
questions on best practices
in your field
Stay up to date on current
industry news
Connect with people in your
group
12. Read articles from most followed Influencers
and top news sources.
Tony Robbins
Deepak Chopra MD
Barack Obama
Jeff Weiner
Richard Branson
13. Highlight products and
services
Link to marketing offers
Draw leads that are in
need of your content or
deals
Tell your company’s
story, updates, and
industry news
Engage with your
audience
Share career opportunities
within your company
Increases your visibility
across the web
Drive word of mouth at
scale.
14. Connect
Endorse
Recommend
Inmail
Message
Reply
Group post
Share
@Mention
View profile
Premium badge
Open link
Accept invitations
Invite/Introduction
15. Go to Settings → Privacy Controls → Select
what others see when you've viewed their
profile. Opt to be totally anonymous.
Search LinkedIn by interest, and not all of
those interests are strictly business
Connect with competitors to see their
connections
See who your competitors profiles also viewed
to see possible structure or decision makers
16. Inmail: Allows you to send a message to any LinkedIn
member, without an introduction.
Expanded Search tool: Allows you to view full profiles that you
are not connected to. Have alerts to saved searches.
Profile stats pro: See the expanded list of the
titles, regions, and companies of people who have viewed your
profile.
Premium Badge: Featured prominently on your profile and
next to your name in search results.
Open Link: allows anyone on LinkedIn to send you a message
for free, even if they are outside of your network.
There are also upgrades such as a talent finder
for recruiters and sales lead generator for sales teams
17. 1. Sign in, view, and edit profile
2. Check out your newsfeed and customize
3. Engage with a status in your newsfeed
4. Answer or ask a question in a group
5. Provide one status update that is compelling
information or noteworthy about your company or
industry that is of interest to your target market.
6. Ask one person to follow your Company Page
7. Ask for recommendations and give references
8. Follow a new company in your industry
9. Manage your contacts, Search for groups, Create
Polls
10. Use advanced search for people
18. Ad Campaign Name: Grouped by Campaign; up to 15 ads in each Campaign
Ad Destination: Send Ads to a page on your website or social media page
Ad Copy & Image: LinkedIn Ads allow you:
Image: 50×50 icon
LinkedIn Ad Title Headline Length: 25 characters
LinkedIn Ad Body Description Length: 75 characters across two lines.
LinkedIn will set a Minimum CPC for each of your ads (lowest= $2.00).
Text ads with small images, Auction-based bidding and Pay per click (CPC)
Appear on profile pages, home page, inbox, search results pages, groups pages
Give you a Suggested CPC Range and Self-service online interface
There is a minimum daily budget requirement of $10 (~$300/month).
19.
20. Check out these sources for further help:
LinkedIn Help Center
LinkedIn Marketing Solutions Blog
LinkedIn Blog
LinkedIn Talent Blog
Please Share This Presentation if it you liked it!
You can find me on LinkedIn here
Tweet at me @BenjaminKepner
Check out my blog at www.bkstrategic.com