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Leadership Insights for Creating Your Future Career Path
- 1. Whose life is it Anyway? @Sherilyn_TMA #MarketingAcademy #MerlinLecture
- 2. 2
- 3. • Everyone can be an outstanding leader…. • If your actions inspire others to dream more, learn more, do more and become more….. • The mark of outstanding leadership… 3
- 4. The more you take for your past and present the more you are able to create the future you seek unknown
- 5. I am the master of my fate and captain of my destiny Nelson Mandela
- 7. 7 if you don’t like something, change it. if you can’t change it, change the way you think about it.
- 8. 8
- 9. 9 The voice in your head that says that you can’t do something is a liar!
- 10. 10
- 11. 11 And now some practical stuff in 7 easy steps..
- 12. 12 #1 Be the best you can be right now
- 13. Develop = Mentors Learn = 30 minutes every day Grow = Conferences / events / seminars Achieve = Plan / Goals Reflect = Appreciate
- 14. 14 #2 Be clear on what you want… ….and why
- 15. Hygiene Factors Income Location Working environment Company policy Status Security Job Title Motivators Recognition Responsibility Achievement Personal Growth Job Interest Involvement Advancement 15
- 16. Understand why you feel the need to move Is there both push & pull Talk to your boss Avoid making career choices in times of personal upheaval, change or crisis
- 17. 17 #3 Get the tools in place
- 18. The Showcase Intro What do you do ? What are you passionate about ? What are your values ? What do you want to do in the future ?
- 19. Tool kit CV LinkedIn Website One page Bio
- 20. The CV Chronological - 3 pages max Description of the companies plus job title with a brief summary Avoid wordy intro’s Master CV and ‘bespoke’ to each company Focus on achievements Include quantitative results Avoid jargon or abbreviations USE AN AGENCY
- 21. WHY ? • 259 million users • 40% check it DAILY • 75% have used it to hire / get a job • 94% of recruiters use it to verify candidates HOW ? • Update with FULL profile & keep current • Change status regularly • Link profile to Google • Put Linkedin in your email footer • Ask for recommendations – Give them too !! • Use the groups – there are 2.1 million of them • Link to recruiters
- 24. 24 #4 Build your brand
- 25. Organise internal workshops to share your expertise Submit articles & blogs to internal & external newsletters Offer to mentor, coach, buddy cross functionally Create you own blog Public speaking – at every opportunity
- 26. 26 #5 Meet the recruiters
- 27. Executive Search Search & Selection Professional Contingent High Street
- 28. 28 #6 Cherish & nurture relationships
- 30. • Avoid too much advice...choose your guides wisely • Avoid the ‘cult of the personality’ • Culture is king – look at the behaviours • Right job in the wrong company is the wrong job • Right salary in the wrong job is still the wrong job • Gut, head and heart
- 31. 31 ALWAYS do the things that make your heart beat faster
- 32. And finally just remember… ‘You are stronger than you seem braver than you believe and smarter than you think’ Christopher Robin to Winnie the Pooh 32
- 33. Questions? Sherilyn Shackell @Sherilyn_TMA #MarketingAcademy
Editor's Notes
- Personal leadership. If you are in a position of influencing anyone – then you are leader. True personal leadership is about taking responsibility for your own life.
- you cannot rely on your employers to make it happen for you. In a climate that is financially fragile and changeable at best, employers are hit with a double whammy; reduced promotion prospects for their people as the workforce suffers enforced reduction, and shrinking budgets for training and development. To succeed in this environment you need to take matters into your own hands. So, we believe that the best leaders take 100 per cent responsibility for their own success, the decisions they make and the outcome of their actions. Taking personal responsibility is never more necessary than with your own career. If you wait for someone else to come along and teach you, develop you and inspire you then you may wait forever. It is your responsibility to take decisive action, seek out inspiration, open your mind to opportunity, surround yourself with the right people, and make positive life choices based on your values, passions and potential.
- Who’s responsible for your career development? Well, put simply – you are.
- Its hard Its confusing Its easier to let someone else take the actions and make the decisions.# But that’s also lazy, demotivating and disempowering. If you KNOW you have 100% responsibility for creating the career you want – what might be the one thing you do next.
- Its all about CHOICE !!! 2 women going to London
- Get read of the can’t Adam Morgan new book – A beautiful constraint should me its easy to change ‘I can’t because to I can if’ Because often it is ourselves that create the barriers that stop us from achieving the things we want. Self belief and an optimistic, can do attitude will move mountains if you really want it to. Being demotivated or demoralised is a choice. No-one can make you feel that way Only you have the control over how you think and how you feel SO, just choose to believe that…..
- And when you get this, when you believe it – you’ll start to realist that it really is All about you
- Discuss 2 minute showcases Exercise to write out elevator pitch
- Your own brand / image / profile is essetial. The behaviours you exhibit will enhance the perception of others. Make sure its authentic. Who are you, what do you want to be known for, how would you like to be perceived How can you raise your profile …..
- Your own brand / image / profile is essetial. The behaviours you exhibit will enhance the perception of others. Make sure its authentic. Who are you, what do you want to be known for, how would you like to be perceived How can you raise your profile …..
- High Street. High Volumne / low paid / unskilled OR high volumne but Niche Skills / Transactional relationships. Often Sole Supplier. Temp to Perm. Contigency. Sector / Function specialists. Higher volumne. Higher paid. Active candidate database of job seeker. Search and Selection – Mid to senior management roles, usually active and passive job seekers. Adverstiments paid by client and search. Some are contigency – no win no fee. Some are retained. Executive Search – Headhunter. 100% retained proactive headhunting. Passive candiadates – no database of job seekers – but massive information databases
- The single most important tip I can give you. If I have realised the power and importance of relationships 20 years ago my life would have turned out very differently. If I had realised that giving is so much more important that receiving I would probably have set up the Academy much, much earlier. Now I know that the most dreadful things could happen to me in y life and it wont matter because I have a phenomenal support network around me. Couple of points here – Firstly its highly likely that your career opportunity will actually be presented by people you know and not just a recruiter knowing on the door. SO throughout your career there is NOTHING more important that the people in your network – it’s the one single lesson I wish I’d learned early in life.
- Mutual Trust, treating people with respect. That thoughtful email when you know their feeling down, that interesting article that you thought they’d like. APPRECIATION AIM TO GIVE 10 times MORE THAN YOU RECEIVE RESPECT TRUST AUTHENTIC