A talk given at GROWTalks Toronto 2013 about how startups can clarify product ownership and keep a tight focus on what matters most.

1. Who Owns the Product?
Mike Beltzner
wattpad.com/beltzner

2. Product
Design
Engineering

3. Tension

4. it‘s not authority

5. it’s a responsibility

6. set priority
call the shots
make decisions
(place bets)

7. it depends

8. Product
Design
Engineering

9. Visionaries
Translators
Builders

10. Strategy
Tactics
Execution

11. Features
Quality
Schedule
(pick two)

12. Strategy
Tactics
Execution
(pick one)

13. diff’rnt strokes
for diff’rnt…
…Marmer Stages

14. Discovery

15. Strategy
Tactics
x Execution

16. Validation

17. x Strategy
Tactics
Execution

18. Efficiency

19. Strategy
x Tactics
Execution

20. Scale

21. Strategy
Tactics
x Execution

22. Harmony

23. share a vision
stay informed
default to “no”