Lisa Allen offers business writing services including website content, email newsletter campaigns, social media profiles, marketing collateral, eBooks, ghost blogging, and expert articles. She has experience writing for websites, magazines, books, and more. Clients praise her creative thinking, ability to explain technical topics clearly, and talent for helping businesses grow through written content.

2. I believe in the power of story; yours and mine, those
we've already lived and the ones we're still creating.
I believe that stories are richer when shared, celebrated
and documented.
I know that sometimes the stories get stuck between
experience and expression, and I bring voice to those
stories. I do that by writing books, blogs and marketing
materials.
I'd love to tell your story.
~Lisa Allen

3. The role of a writer is not to say what we all
can say, but what we are unable to say.
~Anaïs Nin

4. 90% of all business communications rely on the written word
What are you saying?

5. Business Writing Services Include:
Website content
Email Newsletter Campaigns
 Social Media Profiles
Marketing Collateral
eBooks
Ghost Blogging
Expert Articles

6. Website Content

10. Want someone that isn't afraid to shoot it to you straight? Who
will listen to what you say (and what you don't)? Who welcomes
ideas and input and inspires another level of thinking? Then, Lisa
is your gal!
I have worked with Lisa on a number of websites and, each time,
the experience has been a pleasure! I also LOVE to read Lisa's blogs
and really, anything else she writes. She has a style of writing that makes you feel like
you are sitting across the table from her, enjoying a cup of coffee. I have read the
various types of writing that she does and have never been disappointed.
Can't wait for our next project!”
~Gina Madison, Ginasis Website Creation, LLC

11. Marketing
Collateral

13. eBooks

15. Ghost Blogging

16. Why blogs matter for business:
25% of marketers report that their company blog is “critical” to their business
81% of businesses reported that their company blog is useful to critical for their business
57% of companies with a blog have acquired a customer from their blog
92% of companies who blog multiple times per day have acquired a customer from their blog

19. Exemplary is one of the many words I would use to
describe Lisa! Her coaching could polish up a shine on
any business. Writing copy, offering strategic marketing
tips, and creative ideas were just a few items that Lisa
provided for my studio. Being a wordsmith is one of
Lisa's greatest assets. It will be easy to recommend
her to other business owners.”
~Diana Foster, The Studio 56

20. Articles

21. View more of my
articles on the ‘Stories
I’ve Shared’ board on
Pinterest:
http://www.pinterest.c
om/backtoallen/storiesi-ve-shared/

22. Ghost Writing

23. What do “The Secret of Wildcat Swamp” (Hardy Boys #31), “Nancy Drew, The Hidden
Staircase,” “Faith of My Fathers: A Family Memoir,” (by John McCain), “Cash: The
Autobiography,” (of Johnny Cash), “Fatherhood,” (by Bill Cosby), “Dreams of My Father,” (by
Barack Obama), “My Life,” (by Bill Clinton) and “My American Journey” (by Colin Powell) all
have in common?
Answer: those books (and thousands more) were written by ghost authors!
Ghostwriter - Noun: A person who writes one or several speeches, books, or essays to be
credited to another author.

24. I can’t tell you who I write for, because I keep my word to being a ghost.
Your story matters. I help you express it.

25. I have worked with Lisa as a co-worker in the Marriott Family, a
volunteer in the Olathe Chamber, and through ReInvent-U. She is a
creative person that brings a freshness to the table and a holistic
approach to the task. She is a true treat to work with. She has
helped me expand my vision and see myself in a valuable light. She
has also done some amazing work for me as a writer. She is
gifted in many areas and that is what makes her a complete
package of "AWESOMENESS".
~Michelle Gressel, Residence Inn by Marriott and The Torn Edge

26. eMail Newsletter
Content

28. Lisa's creative thinking is one that we appreciate
and value within our company. Recently I attended a
conference where Lisa delivered two presentations that
proved to be valuable information for us all. One topic
related to Marketing/Communication channels to reach
out into new client opportunities. And the other
included ideas on how we can develop promotional
items with a limited expense budget. We appreciate Lisa
always looking for ways to assist us in our professional growth as well as our organization
continuous improvement plans.
~Laura Tracy, Marriott ExecuStay

29. Social Media
Profiles

33. My brain tends to explode when "talking computerese" for too long.
Lisa has the patience of Job, explains things clearly in terms the layman
can grasp AND has the skills to go with it.
She got me up and running on LinkedIn so that instead of not appearing
at all (before Lisa's help), my company came up FIRST on a number of
search parameters (after but one session!!!)
My FaceBook business page took a gigantic leap forward after she tweaked it. She then moved
me right along into Twitter. I can now successfully tweet AND know the ways to do it that fit into
my overall marketing plan.
It is without any reservation that I endorse her to anyone looking to maximize the impact of
their marketing program. And if there isn't one in place, she'll put all of the pieces into place.”
~Cheryl Pliskin, Jest Notes and Baskets

34. Blogging…My
Journey

35. What we say is important…for in most cases the mouth
speaks what the heart is full of.
~Jim Beggs

37. Story
Personal
Business
Publications
Websites
Magazines
Blogging
Website Copy
Books (Ghostwriting)
Search Engine
Optimization
Social Media
Facebook
Books
Identity
LinnkedIn
Executive Bios/Profiles
Ad Copy
Single Mom
Survival Guide
Thank You…
Twitter
Blogging
Could It Be
You?
The Road to
Me

38. Circle of Moms #1 Single
Mom Blog—2012
Circle of Moms Top 25
Single Mom Blog—2011
Parents Magazine Best
Mom Blog—2011

39. Blog Coach
Select Brand Ambassador
Sharer of Stories

40. Constant Contact
Expert

41. Lisa is amazing. She has a unique way of encouraging
personal performance through speaking, writing and
direct coaching. Lisa is not about excuses, she makes
things happen. If you want to take yourself or your
business to the next level, I highly recommend that you
get her on your team.
~Jeff Miner, Nothing by Chance Coaching

42. You cannot teach a man anything. You
can only help him discover it within himself.
~Galileo Galilei