1. What is Twitter? Can it Be Used For
Local Businesses
1 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

2. Everyone lately has been asking, what is Twitter? Well the answer is somewhat difficult to provide
because it has so many different uses.
Twitter Explained
Here is the basic gist and the answer to the question; what is Twitter? Twitter is a short message service
or SMS where people from around the world type in explanations for what they are doing at the moment.
These statuses are known as “tweets” and have to be 140 characters or less. People can post funny
tweets or anything about what they are doing. Twitter also allows you the chance to read other people’s
tweets by becoming a “follower” of friends, random people, or celebrities. You can also send messages
to people and edit your profile page by adding a photo and a short biography.
History
In 2006 the podcast company Odeo was having a board meeting but did not have any creative ideas. So
the people were put into groups to brainstorm some ideas. One of the groups did just that and came up
with a way to inform friends on what you were doing using SMS. It was originally called Status. The name
was changed to Twitter after a name storming session. Jack Dorsey was the main creative mind behind
the idea and began working on the site and posted the first message: “just setting up my twttr”. It did
not become extremely popular until the 2007 South by Southwest festival. Giant monitors were
constantly streaming tweets and daily usage tripled. The festival created a lot of buzz for the new
service and answered many people’s question of what is Twitter?
Personal Uses
Millions of people now have Twitter accounts and the number of users is growing all the time. Most of
these people enjoy being able to know what their friends and family members are doing. People also get
the chance to share interesting sites and funny things through their tweets. Some people also use
Twitter to get updates on their favorite bands or actors as many famous people use Twitter to keep their
fans up to date.
Marketing Uses
Many companies wonder what is Twitter good for and how can they utilize this up-and-coming service.
The possibilities of Twitter as a marketing tool are endless. Companies have been creating Twitter
accounts lately to provide information on new products and services to customers. These tweets also
provide a link that can be a key element to get new customers to check out their website. This is very
useful to get people interested in their site as well as gain traffic. Every day, Twitter is becoming more
mainstream. The more popular this unique service gets, the more infiltrated it will become with
companies spreading their marketing messages.
Though not as popular yet in the UK Twitter still can give local business owners an advantage.
2 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk

3. About Fast Track Your Sales
We are a web marketing company based in the UK we help our clients get more sales
leads.
We provide a range of services:
 Marketing and Sales Strategy
 Product Launch Planning and implementation
 Copywriting
 Sales letter creation
 Lead Generation Website
 Affordable Websites
 SEO
 Social Media Marketing
To find out more either email us or call us at the numbers below
Email: support[at]fasttrackyoursales[dot]co.uk
Tel: 08452570073
3 www.fasttrackyoursales.co.uk 08452570073 email: support@fasttrackyoursales.co.uk