The document discusses the semantic web, which is an evolution of the current web where computers will be able to analyze and understand all data on the web. It is being led by organizations like the W3C and aims to transform the current web of documents into a web of linked data through technologies like RDF. While companies like Google and Facebook are currently leading the development of the semantic web through their use of large user data, issues around privacy still need to be addressed as the semantic web continues to evolve.