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What have you learned from
 your audience feedback?
Feedback
• I have conducted a questionnaire which I handed out
   to my target in order to receive feedback on my music
   video. I then retrieved the feedback from my audience
   and analysed my findings. I had been given positive
   and negative aspects, which could be areas to improve
   on in the next production and positives which show my
   understanding of the topic that can be held onto.
In the next few slides I have categorised my findings and
   placed graphs to show the percentages as well as
   audience comments. This will show the effectiveness of
   my audience feedback to see if my goals were
   achieved.
1 – Have you ever heard of The
                   Sonixx?
75% of my audience had said no but the other
  25% haven’t listened to their music but came
  across The Sonixx

•   “Never heard of them ever in my life”
•   “When I was looking at some producers I have came across them before, never
    really gave it a thought”
•   “Not heard a name like that anywhere”
What were you expecting from the
           music video?
“That it would relate to dancing maybe?”
“Clubbing”
“A lot of hectic camerawork movements”
“Glow sticks with flashing lights”
What did you find most appealed to
         you in the video?
• “The main character, he’s a figure that can be
  related to because of the similarities. Same
  age and social group”
• “I found the ending great! It becomes really
  chilled”
• “The strange narrative is surely one to be
  remembered”
Did you spot any negatives with the
            music video?
• “Not really, little things like, a clip or a shot of the
  building having an extra few seconds being too
  long I’d say”
• “You could have used more strobe lighting
  effects, being a dubstep video the chorus is the
  main bit to go mental and the mise en scene
  usually creates that atmosphere”
• “Not really, I thought it went well with the
  narrative but more urban shots could have been
  used, didn’t expect the hybrid between the forest
  and city centre”
Were the transitions and effects used
           appropriately
• “Yeah, they were. One in particular that I
  enjoyed was the changing from location to
  location but in the same scene.”
• All of my audience was agreed upon the fact
  that the transitions and effects were used
  appropriately
If I was to create a music video from
   scratch what advice could you have
                given me ?
• “Conduct an in-depth audience feedback
  process, just to have an absolute clear image
  on how it could be made perfect”
• “Analyse all the technical features and have an
  innovative design to make yours stand out
  (research)”
• “Use props effectively to make conventions to
  the viewer obvious.”
Overall Feedback
• After gaining my results I have come to realise
  that my audience feedback has been the most
  useful technique in understanding what parts I
  went wrong, how it could have been changed and
  what errors may have been stumbled across. This
  will help me improve overall quality, and can be
  used for future references. It is also a good
  opportunity to be able to understand what is
  expected, basically telling you what to include
  from the specific target audience, making sure
  you’re meeting their requirements.

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What have you learned from your audience feedback

  • 1. What have you learned from your audience feedback?
  • 2. Feedback • I have conducted a questionnaire which I handed out to my target in order to receive feedback on my music video. I then retrieved the feedback from my audience and analysed my findings. I had been given positive and negative aspects, which could be areas to improve on in the next production and positives which show my understanding of the topic that can be held onto. In the next few slides I have categorised my findings and placed graphs to show the percentages as well as audience comments. This will show the effectiveness of my audience feedback to see if my goals were achieved.
  • 3. 1 – Have you ever heard of The Sonixx? 75% of my audience had said no but the other 25% haven’t listened to their music but came across The Sonixx • “Never heard of them ever in my life” • “When I was looking at some producers I have came across them before, never really gave it a thought” • “Not heard a name like that anywhere”
  • 4. What were you expecting from the music video? “That it would relate to dancing maybe?” “Clubbing” “A lot of hectic camerawork movements” “Glow sticks with flashing lights”
  • 5. What did you find most appealed to you in the video? • “The main character, he’s a figure that can be related to because of the similarities. Same age and social group” • “I found the ending great! It becomes really chilled” • “The strange narrative is surely one to be remembered”
  • 6. Did you spot any negatives with the music video? • “Not really, little things like, a clip or a shot of the building having an extra few seconds being too long I’d say” • “You could have used more strobe lighting effects, being a dubstep video the chorus is the main bit to go mental and the mise en scene usually creates that atmosphere” • “Not really, I thought it went well with the narrative but more urban shots could have been used, didn’t expect the hybrid between the forest and city centre”
  • 7. Were the transitions and effects used appropriately • “Yeah, they were. One in particular that I enjoyed was the changing from location to location but in the same scene.” • All of my audience was agreed upon the fact that the transitions and effects were used appropriately
  • 8. If I was to create a music video from scratch what advice could you have given me ? • “Conduct an in-depth audience feedback process, just to have an absolute clear image on how it could be made perfect” • “Analyse all the technical features and have an innovative design to make yours stand out (research)” • “Use props effectively to make conventions to the viewer obvious.”
  • 9. Overall Feedback • After gaining my results I have come to realise that my audience feedback has been the most useful technique in understanding what parts I went wrong, how it could have been changed and what errors may have been stumbled across. This will help me improve overall quality, and can be used for future references. It is also a good opportunity to be able to understand what is expected, basically telling you what to include from the specific target audience, making sure you’re meeting their requirements.