- The annual general meeting reviewed West 49 Inc.'s performance in fiscal year 2009, which was challenging due to the volatile economy. While sales were mostly defended, margins were impacted. - In the first quarter of 2010, early results showed continued sales growth and improved gross margins due to focus on expenses and inventory management. However, losses narrowed only slightly from the previous year. - Going forward, management is focused on maximizing returns from existing stores while also opening new stores to capitalize on their target market of Canadian tweens and teens seeking action sports lifestyles.