Media convergence is bringing different media together onto a single device. It occurs when old and new media collide, such as televisions and smartphones merging so one can watch any TV show on their phone. This allows users to access any form of media, like movies, music, books, and more from one device. However, media convergence also means companies can collect large amounts of personal data from users' activities online and across different platforms. This has implications for users' privacy and results in the commodification of personal data, where users' digital profiles are shaped and targeted ads are shown based on their information. While media convergence offers conveniences, it also raises concerns about how personal data is used by companies in networked societies.
A presentation of new vs. traditional media, how they integrate, how new media integrates with other platforms (for example facebook and Youtube) and how to leverage it all for greater visibility, better client/prospect engagement and as an overall marketing initiative. To get details, feel free to visit us on our Facebook page and ask questions! http://www.facebook.com/talkingfinger
Final report for the EPSRC Research Cluster, 2009. Details 'community' awareness of user-generated content, social media, location-aware social sorting and introduces construct of the Productive Consumer.
Social Media: Strategic Shift or Tactical Tool?craig lefebvre
Overview of social and mobile media with an emphasis on how the communication paradigm we use has to change to use them most effectively. This version was presented in the course "Pass It On – Health Communication and Marketing in a New Age" and Institute 2010 on 4 October 2010 in Atlanta GA. It is based on an earlier version presented at the International Nonprofit and Social Marketing Conference in Brisbane, Australia in July 2010.
How Government Agencies Can (and Have) Use Social Media to Get the Public to ...2pinz
Read this presentation to learn:
- Role of government agencies and social media
- Short-term ways to benefit from social media
- Long-term way to get the public to TAKE ACTION
- Real-world examples of what did and didn’t work
- Key to success with social media
Social media refers to applications and websites – the collective of online communications channels – that enable people, companies, and other organizations to create and share content on social networking sites and blogs.
A presentation of new vs. traditional media, how they integrate, how new media integrates with other platforms (for example facebook and Youtube) and how to leverage it all for greater visibility, better client/prospect engagement and as an overall marketing initiative. To get details, feel free to visit us on our Facebook page and ask questions! http://www.facebook.com/talkingfinger
Final report for the EPSRC Research Cluster, 2009. Details 'community' awareness of user-generated content, social media, location-aware social sorting and introduces construct of the Productive Consumer.
Social Media: Strategic Shift or Tactical Tool?craig lefebvre
Overview of social and mobile media with an emphasis on how the communication paradigm we use has to change to use them most effectively. This version was presented in the course "Pass It On – Health Communication and Marketing in a New Age" and Institute 2010 on 4 October 2010 in Atlanta GA. It is based on an earlier version presented at the International Nonprofit and Social Marketing Conference in Brisbane, Australia in July 2010.
How Government Agencies Can (and Have) Use Social Media to Get the Public to ...2pinz
Read this presentation to learn:
- Role of government agencies and social media
- Short-term ways to benefit from social media
- Long-term way to get the public to TAKE ACTION
- Real-world examples of what did and didn’t work
- Key to success with social media
Social media refers to applications and websites – the collective of online communications channels – that enable people, companies, and other organizations to create and share content on social networking sites and blogs.
Pharma and Social Media: What's the New Normal?Steve Woodruff
When considering the role of social media in the pharma/healthcare industry, it is best to step back and grasp the overall trends shaping the way we now communicate. What is the New Normal?
"Social Media" is best considered, not in isolation, but as part of much larger technical and social movements (Trend Currents). Welcome to The New Normal: Networked Communications.
http://bit.ly/SMStartHere
White paper on social media by suraj gopanSuraj Gopan
This White Paper on Social Media is an attempt from my side to put my research and data regarding Social Media on paper.
The document has been presented in a form of Question and Answer pattern. It tries to define the phenomenon called Social Media and throws a light upon its impact on the daily lives of the people, its power its bridging communication gap between countries, its strata in India.
The document also reveals the way Social Media has impacted Consumer behaviour, Indian Politics, Society and Street Journalism.
There have been dramatic changes in how we communicate and maintain relationships in our community in the 21st century. Social media if used appropriately can bring about positive change - but is it for everyone? We examine this issue during a presentation at the Annual Conference of The Consortium of Therapeutic Communities (TCTC).
Technology is changing the context, therefore tradition practice is not only in a flux, communication as we know it, in the traditional sense, is on its way out.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
2. CONVERGENCE CULTURE
Want to watch a movie? Buy a new pair of pants? Read a
book? Book a holiday? Listen to the radio? Or even be able
to listen to any song you want in any order you want..
Imagine being able to do all that from one single device?
Convergence culture is the idea of brining all things together, in this
case it is about brining different medias together for media
convergence.
3. WHAT IS MEDIA CONVERGNECE?
Every conceivable kind of information now comes to
us all in one device.
Convergence is when old and new media collide
(Henry Jenkins).
For example televisions and smart phones
merging, you can now watch any tv show
you desire whenever & where ever you want
all from your phone in the palm of your hand.
4. SMART PHONES
Your iPhone/Android/Samsung/Smart phone that you
probably have sitting right next to you whilst reading
this or you may even be using to view this
presentation.. were first created to have one use, as a
device to talk. Now days because of media
convergence your phone is so much more than just a
“phone”. It is a device that reaches out to so many
different platforms of media and applications,
expanding our reach into the internet and allowing us
to engage with people and things never first thought
imaginable.
5. WHY IS MEDIA
CONVERGENCE
HAPPENING?
I believe that as a result of social cultures changing, media convergence has
to happen to keep with times if businesses/industries want to keep their
platforms going, for example newspapers going online and turning into smart
phone applications.
As our society is constantly looking to better the way that we engage with
one another faster and easier and with lots fun and new options e.g. photo
sharing (Snapchat, Instagram) that it is forcing technological progression to
happen, therefore all different forms of media are merging into a single
format which is now reachable through a single device.
“MEDIA CONVERGENCE IS AN ONGOING PROCESS,
OCCURING AT VARIOUS INTERSECTIONS OF MEDIA
TECHNOLOGIES, INDUSTRIES, CONTENT & AUDIENCES”
HENRY JENKINS
7. MEDIA CONVERGENCE
AND THE EFFECTS ON
US?
The aspects of how media convergence is shaping our online digital world was what I found the most
interesting about this topic, how it has it’s negatives and positives within these networked societies that have
emerged from convergence cultures.
Pros
-Media convergence has
allowed us to make media a
huge part of our lives
-New technologies, business
models, applications
-Portable devices
-Cheap
-Easy to access information
-Varity of choice
-Able to express opinions
-Quick
-Deeper engagement with
audiences/family/friends
-Advertisements
- One device
-New ways for users to
produce media
Cons
-Old media wastages, always
wanting the latest ‘new media’
-Technological
waste(environment)
-Information overload
-Cost $
-Accessibility/user friendly
-Lack of skills
-Internet connections
-Media companies controlling
everything you see
-Your personal data becoming a
commodity
- Everything about you on 1
device, easy foe companies to
find out data
8. EFFECTS OF MEDIA CONVERGENCE ON
US ONLINE…
PRIVACY? COMMODIFICATION?
Throughout my research and readings into media convergence many of the discussions
and aspects around the topic were related to the idea of privacy rights and
commodification of personal data from being online and social media using.
As media convergence involves a huge range of various platforms that are
accessible from your smart phone or laptop there is so much personal information
and data that is being consumed by different companies like the social media giant,
Facebook, search engines like Google.
Information that is constantly being consumed on a daily basis
can be your personal bank details, addresses, income, your
current location at times thanks to websites and apps that use
GPS for geographical location tracking.
9. MEDIA CONVERGENCE IN EVERYDAY LIFE Media Convergence got me
thinking about how all these
different companies know so
much about you just from your
devices, and in a way it is
because of media convergence,
because we do have all this
data in one place. It encourages
personal data commodification
as companies are able to shape
your digital experience and
create it to being exactly what
they think you need and want
online, so they can tailor
everything you see and do to
your personal ‘profile’, by
showing you the right ads, in
the right places at the right time
in the hope that you are more
likely to be attracted and
become a consumer for these
advertisements, resulting in a
profit for the businesses and
companies.
10. • Key concerns that are associated with the ongoing changes in our
networked societies and media converging culture is the
commodification of our personal data. Fears about privacy and
anonymity. Although there are many people out there who have
fears about sharing their personal data they share online, it is
becoming hard to be able to be active on social media, apps and
websites without your basic information being collected and used for
research
• I believe that as we live in
such a networked online
society/world it is hard to
stay out of it and I think that
these networking sites are
not necessarily exploiting
us, they are helping us to
provide the content and
adverts that are
accustomed to our personal
lifestyles based on what we
do on the internet.
Personally, with my use on
Facebook there has been
many moments when I
have realized how
surprisingly well-targeted
my Facebook's ads are to
myself, and I’m sure many
of you have experienced
this too.
• Commodification of our personal data is challenging the social norm of privacy online.
“A desire for privacy is no longer the "social norm, people have really gotten
comfortable not only sharing more information and different kinds, but more openly
and with more people”. (Zuckerberg) This social norm is something that has been
evolving over time, as the amount of social media and websites that ask for personal
information, is always on the increase.
• The challenge that many of us have today with personal data commodification is
being able to have a good balance with sharing information about ourselves online
and in return these websites ideally being able to providing tools and advantages for
us to use to enhance our online digital experience with their apps and websites from
our data that they retrieve from us.
• The concern with anonymity, is that people feel they are losing their right to able to be
anonymous online, but with our culture being an online society, constantly choosing
to be engaged in digital culture, it is resulting in their being less of a chance of staying
anonymous online.
11. Figure 1: This is an audience commodification process model, which aids to understand how
audiences, media and advertisers work with each other to access and use our data. (Kang &
McAllister, 2011)
12. CONCLUSION/DISCUSSION
Overall I believe that media convergence has been good for our
society as it has blurred the traditional barriers between media
producers and users as it allows users to be producers on all
types of media platforms by creating and distributing content,
communicating, engaging and all whilst being able to do so from
generally a single device.
Allowing us to be a generation of ’Prosumers’ via Snapchat,
Instagram, Facebook, Twitter we can express our opinions and
edit and create our own forms of media.
For myself as an active social media/online user,
media convergence has contributed to things such
as data commodification occurring. But even if our
data is being commodified in some way it still is to
the benefit of us as we are getting a tailored internet
experience, just as we would like to see it to meet all
of our needs and wants.
Do you think that media convergence and personal data commodification are linked too? and have you ever
experienced it online across different media platforms ?
What are your other thoughts/opinions, do you agree or disagree with anything I’ve said? Would love to hear!
Let me know in the forums
13. References
• Jara, Barbara. (2017, February, 24). Privacy Analyzer: Media Convergence in everyday
life. Retrieved from: https://www.youtube.com/watch?v=lknG8hdncTE
• Jenkins, H. (2006) Convergence Culture: Where Old and New Media Collide. New York,
London: New York University Press, pp. 1-24.
• Jenkins, H. (2009, September 21). Henry Jenkins on convergence culture and new media
landscapes. Retrieved from: https://www.youtube.com/watch?v=ibJaqXVaOaI
• Kang, H., & McAllister, M. P. (2011). Selling You and Your Clicks: Examining the Audience
Commodification of Google. Pennsylvania State University .
• Zuckerberg, M. (2015, October 1). The price of free: how Apple, Facebook, Microsoft and
Google sell you to advertisers. Retrieved from PC World.