Piloting the Cloud: Social Web and the Public SectorFebruary 25, 2010
Nitin BadjatiaCustomer Experience StrategistSocial Center of Excellence,RightNow TechnologiesNitin is primarily focused on advising RightNow customers on how to adopt emerging technologies to their operational environment.  Prior to RightNow, Nitin was an institutional banker at Mellon and Bank of America, and held strategy consulting positions at Oracle, Siebel Systems, and Knova Software.
Nitin holds a Master of Public and International Affairs from the University of PittsburghEmail: nitin.badjatia@rightnow.comTwitter: @nitinbadjatia
OutlineOMB MandateDefining Cloud ComputingRightNow Social ExperienceDefining the Social WebIntroducing RightNow Cloud MonitorIntroducing RightNow CommunitiesWhat does this mean for your agency?Piloting the social webWhere to begin
OMB Mandate
“Pilot projects will be implemented to offer an opportunity to utilize more fully and broadly departmental and agency architectures to identify enterprise-wide common services and solutions with a new emphasis on cloud computing.”http://www.flickr.com/photos/mhaithaca/103153597/
Administration Priorities for Infrastructure Modernization and Cloud Computing Pilots supporting the implementation of a cloud-computing environment include:End-user communicationsCollaboration Citizen and other stakeholder engagementFY2010 Federal BudgetAnalytical PerspectivesCross Cutting Programshttp://www.whitehouse.gov/omb/budget/fy2010/assets/crosscutting.pdf
Defining cloud computing
Five characteristicsOn demand service
Ubiquitous network access
Independent location    resource pooling
Rapid elasticity
Measured serviceCloud Computing = SaaS
RightNow Social Experience
RightNow CXThe Customer Experience Suite
The citizen experience
Defining the social web
What exactly is the social web?http://www.wordle.net
Web 1.0http://www.flickr.com/photos/transkamp/54371294/
Connecting web pages together
Innovation: Search
One way, broadcast interaction
Web 2.0http://www.flickr.com/photos/bendodson/3394810309/
Connecting people togetherhttp://www.flickr.com/photos/erica_marshall/2885783824/
Innovation: Social interaction
Two way, collaborative interaction
Getting Started with SocialBuild a branded communityListen and respondRIGHTNOW COMMUNITY
The public social web and Cloud Monitor
Listen and respondRightNow Cloud Monitor connects you with citizens on the social cloud, so you are never left out of a critical conversation.
Citizens are talking… As public information exchanges become more and more prevalent, staying on top of trends is importantInformation is being shared publiclyQuestions are being asked publiclyAnswers are being offered publicly
Listen and respondReach out and connectResolve issues quicklyFuel word of mouth
RightNow Cloud MonitorSmartSenseScheduled searchAgent desktopIncident creationLanguage filtersTwitter . YouTube . RSS . RightNow Community
Cloud monitor enables…	Unified agency interaction with citizensIncident creation on unified platformInteraction across multiple platforms:TwitterYouTubeRSS feedsRightNow Communities
RightNow Communities
Connect and EngageRIGHTNOW COMMUNITYRightNow Community lets you host the conversation, helping you increase constituent engagement through meaningful connection and collaboration.
RightNow Support CommunityForumsAnswersResources
RightNow Innovation CommunityRequestsIdeasConcepts
RightNow Social Experience DesignerGranularPermissionsConfigurableApplicationsUnmatchedFlexibility
What does this mean for your agency?Points of impact
Points of impactCloud Monitor- Engage with citizens on their   social web platform of choice- Follow trends in program related   conversation on the social webRightNow Social- Enable communities of interest foryour program- Enable transparency when   interacting with citizensListen and respondConnect and engageRIGHTNOW COMMUNITY
RightNow CXThe Customer Experience Suite
Piloting the social webHow can your program benefit from piloting a social web initiative on the cloud?
Rapid provisioning and deployment Since core technology is already in place, you can focus more on rapid adoption by end users and citizens, and less on the technology enablers.
Scalable, on demand capabilitiesScalability means flexibility.  As usage changes, a SaaS environment can adapt.  The cost incurred is for the amount of service used; no sunk costs for unused hardware or software.
Reduced cost, faster resultsSaaS based cloud environments greatly reduce costs due to: Multi-tenant infrastructure cost sharing
Pay only for the services used, no unused license overhead

Webcast: Piloting the Cloud: Social Web and the Public Sector

Editor's Notes

  • #12 RightNow CX is built from the ground up with the customer at the center of the experienceRightNow CX is a multi-channel customer experience solutionRightNow CX includes RightNow’s innovative self-learning knowledge foundation which infuses every customer interaction with relevant and consistent knowledge to provide the basis for a positive customer experience
  • #41 Most cloud technologies were built from the ground up to be highly scalable, both from the software perspective and the hardware perspective. For end users, this high level of scalability means that rapid expansion of technology requirements doesn’t require the engagement of inhouse IT operations. Scalability is effectively outsourced.
  • #46 HiveLive