The document discusses the emergence of storytelling using Web 2.0 technologies. It provides examples of how platforms like blogs, wikis, social media, photos and videos have enabled new forms of collaborative and serialized storytelling. It also outlines some best practices for creating Web 2.0 stories, such as developing characters, settings, and chunking content into discrete portions to encourage ongoing engagement.

1. Teaching and Storytelling with Web 2.0: The state of the art, and on a budget, too Bryan Alexander, NITLE Educause ‘09

2. How to use today’s session We consider: Low- or no-cost tools Practical pedagogies Concepts to build upon A spectrum of project sizes

3. The slide of no work “ How does this stuff impact me, if I don’t plan on making or helping make anything?” Object of academic study A growing body of stories being consumed and co-created Influence on other areas: news, publishing, entertainment, infotainment New media platforms emerging, driven by storytelling needs and possibilities

4. An emergent set of storytelling practices, growing out of Web 2.0 technologies and cultural forms.

5. What's web 2.0 about? Quick recap Microcontent Social software Perpetual beta

6. What's web 2.0 about? Quick recap Multiply authored content within content located externally Boundaries can be hard to find

7. But wait, what's storytelling? “ The last man on Earth sat alone in a room.”

8. But wait, what's storytelling? “ The last man on Earth sat alone in a room. There was a knock on the door.” (Fredric Brown, “Knock”, 1948)

9. The pull of mystery, sometimes “ It was a bright cold day in April, and the clocks were striking thirteen.” “ Last night, I dreamt I went to Manderley again.” “ As Gregor Samsa awoke one morning from uneasy dreams he found himself transformed in his bed into a gigantic insect. “ “ The sky above the port was the color of television, tuned to a dead channel.”

10. Or Freytag, sometimes Delight and instruct

11. Or the personal, sometimes Delight and instruct Stories are: About someone important About an important event About what one does From the CDS Cookbook http://www.storycenter.org/cookbook.html

12. But wait, what's storytelling? Exercise one: what isn’t storytelling? Use whatever communication tools you like. Except smoke signals.

13. What came before Web 2.0 storytelling? Web 1.0 storytelling, of course Hypertext Multimedia Evanescent Browser-focused Connected with offline, analog content (textbooks)

14. Web 1.0 storytelling Example: Dreaming Methods (2000ff) http://www.dreamingmethods.com/

15. Example: “Ted’s Caving Journal” (circa 2001) (one copy, from http://www.angelfire.com/trek/caver/page1.html )

16. Features: Multilinear Multimedia Browserish Serial structure

17. Web 1.0 era storytelling Email chain letters, jokes Social Boundaries fuzzy Microcontent Virtual community facilitation (1980s on) (Snopes.com)

18. ( http://www.thenation.com/blogs/jstreet/363133/bailout_satire ) Dear American: I need to ask you to support an urgent secret business relationship with a transfer of funds of great magnitude. I am Ministry of the Treasury of the Republic of America. My country has had crisis that has caused the need for large transfer of funds of 800 billion dollars US. If you would assist me in this transfer, it would be most profitable to you. I am working with Mr. Phil Gram, lobbyist for UBS, who will be my replacement as Ministry of the Treasury in January. As a Senator, you may know him as the leader of the American banking deregulation movement in the 1990s. This transactin is 100% safe. This is a matter of great urgency…

19. Digital storytelling roots Digital Storytelling movement (CDS) Digital Storytelling at Ukaiah, 2006

20. Digital storytelling offshoots Educational projects growing Community Curricula Support ( http://connect.educause.edu/Library/Abstract/StorytellingintheAgeofthe/42327 )

21. So why Web 2.0 storytelling? It’s already being done. http://delicious.com/tag/web2storytelling

22. Focused platforms Character (Twitter, blog, MySpace, audio) Setting (wiki, images, audio (Myna, Freesound)) Objects (images, video) Events (blog, podcast)

23. More multimedia platforms VoiceThread Video (Jaycut, Windows Moviemaker) Gaming [recent LET+Venatio Creo+Inform 7]

24. She's a Flight Risk http://esquire.com/features/articles/2003/030922_mfe_isabella_1.html Blog as story diary

25. Bookblogging http://www.pulsethebook.com/ - “networked book” (Institute for the Future of the Book) Publishing new content, in development

26. Rebookblogging? Republication of pre-existing content Pedagogy Social feedback Publicity

27. Pepys Diary Dracula Blogged Ulysses and da Vinci per day ( http://hdt.typepad.com/henrys_blog/ )

28. ( http://spoonriver.metblogs.com/ ) Creative writing in response to document: Spoon River Metblog

29. Platforms Blogosphere and nonfiction character “ As one day’s posts build on points raised or refuted in a previous day’s, readers must actively engage the process of “discovering” the author, and of parsing from fragment after fragment who is speaking to them, and why, and from where whether geographically, mentally, politically, or otherwise.” -Steve Himmer, “The Labyrinth Unbound” (2003)

30. Platforms Blogosphere and nonfiction character “ As one day’s posts build on points raised or refuted in a previous day’s, readers must actively engage the process of “discovering” the author, and of parsing from fragment after fragment who is speaking to them, and why, and from where whether geographically, mentally, politically, or otherwise.” -Steve Himmer, “The Labyrinth Unbound” (2003)

31. Microbloglosphere Twitter: a single narrative Good Captain http://twitter.com/goodcaptain http://loose-fish.com/

32. Twitter: Aphorism http://twitter.com/jennyholzer

33. Twitter: class en masse http://twitter.com/manyvoices

34. Twitter: republishing content http://twitter.com/novelsin3lines

35. http://twitter.com/oscarwilde

36. Wikistorytelling The Penguin novel ( http://www.amillionpenguins.com/wiki/index.php/Main_Page )

37. Wikistorytelling Can a collective create a believable fictional voice? How does a plot find any sort of coherent trajectory when different people have a different idea about how a story should end – or even begin? And, perhaps most importantly, can writers really leave their egos at the door? “ About”, http://www.amillionpenguins.com/wiki/index.php/About

38. Flickr and storytelling Tell a story in 5 frames group “ The Chase” ( Benjamin! , 2009) http://flickr.com/groups/visualstory/discuss/72157611666013264/

44. Flickr and storytelling In the Tell a story in 5 frames group, 'Alone With The Sand' (moliere1331, 2005)

45. Social photo stories Example: « Farm to Food », Eli the Bearded (2008)

46. Social photo stories

47. Social photo stories

48. Social photo stories Flickr, Tell A Story in Five Frames group ( http://www.flickr.com/groups/visualstory/ ) Example: "Food to Farm", Eli the Bearded (2008)

49. Social photo stories Example: "Food to Farm", Eli the Bearded (2008)

50. Social photo stories Pedagogies: Remix Archive work Social presentation Visual literacy ( http://www.flickr.com/groups/visualstory/discuss/72157603786255599/ ; http://www.flickr.com/photos/library_of_congress/ )

51. Social slides Barbara Ganley, “Into the Storm” (2007) ( http://www.slideshare.net/bgblogging/intothestorm http://bgexperiments.wordpress.com/2007/07/13/into-the-storm/ )

52. Embedded within Slideshare Web platform apparatus

53. Embedded within blog

54. Storytelling by p odcast The Yellow Sheet , by Librivox team (2007) Text then podcast http://librivox.org/the-yellow-sheet-by-librivox-volunteers/ More: Podiobooks, http://www.podiobooks.com/

55. Web video storytelling Connect with I ( http://www.connectwithi.com/ ) Serial video Fan content Physical content

56. lonelygirl15 ( http://en.wikipedia.org/wiki/Lonelygirl15 ) YouTube serial video content Local fan content Distributed response Hoax plot

57. Storytellerster MySpace, Facebook as platform Example: Silver Ladder (Two of Clubs character on Myspace)

58. Multiplicity of platforms New forms combining categories into one?

59. Multiplicity of platforms New forms combining categories into one? Voicethread Storybox ( http://www.story-box.co.uk/index.php )

60. Multiplicity of platforms New forms combining categories into one? Jaycut, web-based video editing Remember: video can be multimedia

61. Multiplicity of platforms http://wetellstories.co.uk/stories/week2/ Twitter feeds, blogs (different platforms), MySpace, maps “ Slice”, from We Tell Stories anthology, Penguin (2008)

62. How to experience a Web 2.0 story A Web page in a browser Easy or difficult to parse (Web design, also story style) Effect of images (visual rhetoric) “ about” … consider this close reading On mobile device (phone, e-reader, game player, mp3 player)

63. How to experience a Web 2.0 story Breakdown: Tags Social media hooks Comments Links to other content

64. How to experience a Web 2.0 story In RSS reader

65. Podcasts

67. So why Web 2.0 storytelling? It’s a light but functional form of social gaming. Eve Online, from site Persistent world Distributed players Distributed knowledge Very low cost Some portability

68. Example: social Twitter storytelling: retelling The War of the Worlds Described http://infocult.typepad.com/infocult/2008/08/alien-invasion-via-twitter.html

69. A certain loss of control Social storytelling is user-generated content… which means some other user’s content next to yours. Which, like too much of a good thing, can be wonderful. Exercise three: edit someone else’s wiki page. Pick the group after you in the alphabet.

70. Alternate reality games Permeability of game boundary (space and time) Focus on distributed, collaborative cognition Increased ephemerality So why Web 2.0 storytelling, again? (Perplex City, 2003-2006)

71. Political ARG (World Without Oil, May 2007)

72. ARG pedagogy Creation for constructivism Information literacy Object of study (Nine Inch Nails game, 2007)

73. Practices and principles Time Wilkie Collins: "Make 'em cry, make 'em laugh, make 'em wait" keep it coming (cf ask a Ninja) Big time: serial Little time: accretive

74. Easy to start Web 2.0 is a brainstorming tool, a starting story service, a platform for quickly getting into the thing. Writing prompt (and not necessarily text) Use social media content, or not Publish socially, or not

75. Practices and principles Character You: persona Creative or historical character Blog as character (Kathleen Fitzpatrick) Twitter as character (Eric Rice)

76. Practices and principles Setting Maps, images, wiki, video, sounds External link, embededed, or ambient

77. How to serialize Introduction: station id Recap Where to cut? Complete bit, or mid-stream Sequence: linear or other Outro: hook; logistics

78. Practices and principles Chunking out lexia Recap/summary of story Cliffhanger Internal organizing statement Discrete argument point Arranging the pieces POV Timeline Embedded story Meta, help, disclaimer (And they move without you.)

79. The slide of no work How does this stuff impact me, if I don’t make or help make anything? Academic study Growing body of stories Influence on other areas: news, publishing, entertainment, infotainment New platforms emerging

81. Futures Stories about Web 2.0 storytelling Ken Macleod, The Execution Channel (2008) ( http://www.wired.com/techbiz/it/magazine/15-07/local ) -Bruce Sterling, Wired , 2007

82. Already used for humor http://www.much-ado.net/austenbook/

83. Futures Copyright Web 2.0 accelerates opportunities for copyright practices, from fair use (quotes, snippets) to infringement (copying whole texts) Emerging practices: snippet+link, Wikipedia notice Other practices: using TEACH, Creative Commons

84. Futures Mobile devices -> "interstitial fiction”? “ it can be fiction or nonfiction, but it is unlikely to be a single isolated five-minute item, as it would be hard to market or to find such an item. More likely short items will be strung together in an anthology; the thesis of the anthology ("brief bursts about the new administration"; "101 short poems about transistors and current") will suffuse each item with a sense of being part of a whole.” Joseph Esposito, http://toc.oreilly.com/2008/12/interstitial-publishing.html

85. The ultimate links http://web2storytelling.wikispaces.com/ and http://delicious.com/tag/web2storytelling

86. The ultimate links Bryan Alexander and Alan Levine, "Web 2.0 Storytelling: Emergence of a New Genre“ EDUCAUSE Review, vol. 43, no. 6 (November/December 2008) http://www.educause.edu/library/erm0865

87. The ultimate links Liberal Education Tomorrow http://blogs.nitle.org/let Bryan on Twitter http://twitter.com/BryanAlexander NITLE http://nitle.org