We are living through a technology revolution that is making information and communication more accessible around the world. Over the past decade, internet usage and social media presence have increased significantly. 50% of the global population now uses the internet, with mobile phones driving much of that growth. Younger generations especially rely on smartphones for daily tasks and to access social platforms. As internet speeds increase, online video and streaming services are also rising in popularity while traditional TV and print media decline. This shift has changed how people work, learn, shop and socialize.
The impact of technology on consumer behaviourLaura Alemany
Technology has drastically evolved over the past couple of decades, fuelling the connectivity that brings the world together, while influencing and changing consumer behaviour. This presentation illustrates the impact of technology in our everyday lives.
The document discusses how the world wide web has changed connectivity over the past 30 years and what the future may hold. It interviews Cisco's Chief Technologist Chintan Patel who notes the web has allowed people to connect in new ways and access information instantly. Entertainment and education have greatly benefited, with the web connecting people and giving everyone a voice. Looking ahead, the web will continue to transform industries like healthcare and open new opportunities through advances like AI, connectivity of all devices, and bridging the digital divide.
Raul Vielma presented on strategies for leveraging digital media. He discussed the evolution of media consumption and how people are accessing media in more on-demand ways through various devices. He provided statistics on technology adoption in the US and demographic profiles of online users. He outlined 5 ways companies can leverage digital media now, including monitoring site traffic, maximizing search engines, viewing websites as business partners, using free tools, and learning about mobile and social media. He gave tips and tools for search engine optimization, claiming business listings online, and using websites and social media as a business partner to engage customers.
The document discusses the shift from Web 1.0 to Web 2.0, where consumers have more control over online conversations and companies must acknowledge this change. Web 2.0 is characterized by open communication, user-generated content, and rich customization. It emphasizes design, open-source tools, and facilitating consumer participation in online discussions. Companies now recognize they must engage with consumers in social media to be a part of the conversation, rather than just broadcasting messages.
How consumers use technology and its impact on their lives finalAndreiaSilva476
This document discusses how technology usage and digital trends have impacted consumer behavior. It covers how internet access has evolved over time, popular online activities like social media usage, and how digital devices are used. Some key points mentioned are that internet speeds have increased dramatically, mobile phones are the most widely used device to access the internet, and social media has become an important form of communication and part of daily life. E-commerce has also grown significantly, with consumers now doing more online shopping and research before purchases. The trends discussed reflect how digital innovations have accelerated human interaction and changed how consumers access information and make buying decisions.
The rise of diverse digital devices and increased worldwide internet access and speed has helped consumers seek informed decisions online from any location. The internet now connects billions of users globally through a strong digital platform that allows marketers to engage customers with personalized content. This deepens customer relationships and increases value for both consumers and organizations. Consumers now expect businesses to meet their changing expectations of convenience, such as accessing products and services anytime. Technology has also fueled greater connectivity between communities in recent years.
We are living through a technology revolution that is making information and communication more accessible around the world. Over the past decade, internet usage and social media presence have increased significantly. 50% of the global population now uses the internet, with mobile phones driving much of that growth. Younger generations especially rely on smartphones for daily tasks and to access social platforms. As internet speeds increase, online video and streaming services are also rising in popularity while traditional TV and print media decline. This shift has changed how people work, learn, shop and socialize.
The impact of technology on consumer behaviourLaura Alemany
Technology has drastically evolved over the past couple of decades, fuelling the connectivity that brings the world together, while influencing and changing consumer behaviour. This presentation illustrates the impact of technology in our everyday lives.
The document discusses how the world wide web has changed connectivity over the past 30 years and what the future may hold. It interviews Cisco's Chief Technologist Chintan Patel who notes the web has allowed people to connect in new ways and access information instantly. Entertainment and education have greatly benefited, with the web connecting people and giving everyone a voice. Looking ahead, the web will continue to transform industries like healthcare and open new opportunities through advances like AI, connectivity of all devices, and bridging the digital divide.
Raul Vielma presented on strategies for leveraging digital media. He discussed the evolution of media consumption and how people are accessing media in more on-demand ways through various devices. He provided statistics on technology adoption in the US and demographic profiles of online users. He outlined 5 ways companies can leverage digital media now, including monitoring site traffic, maximizing search engines, viewing websites as business partners, using free tools, and learning about mobile and social media. He gave tips and tools for search engine optimization, claiming business listings online, and using websites and social media as a business partner to engage customers.
The document discusses the shift from Web 1.0 to Web 2.0, where consumers have more control over online conversations and companies must acknowledge this change. Web 2.0 is characterized by open communication, user-generated content, and rich customization. It emphasizes design, open-source tools, and facilitating consumer participation in online discussions. Companies now recognize they must engage with consumers in social media to be a part of the conversation, rather than just broadcasting messages.
How consumers use technology and its impact on their lives finalAndreiaSilva476
This document discusses how technology usage and digital trends have impacted consumer behavior. It covers how internet access has evolved over time, popular online activities like social media usage, and how digital devices are used. Some key points mentioned are that internet speeds have increased dramatically, mobile phones are the most widely used device to access the internet, and social media has become an important form of communication and part of daily life. E-commerce has also grown significantly, with consumers now doing more online shopping and research before purchases. The trends discussed reflect how digital innovations have accelerated human interaction and changed how consumers access information and make buying decisions.
The rise of diverse digital devices and increased worldwide internet access and speed has helped consumers seek informed decisions online from any location. The internet now connects billions of users globally through a strong digital platform that allows marketers to engage customers with personalized content. This deepens customer relationships and increases value for both consumers and organizations. Consumers now expect businesses to meet their changing expectations of convenience, such as accessing products and services anytime. Technology has also fueled greater connectivity between communities in recent years.
Musite is a tool for predicting protein phosphorylation sites. It uses machine learning models trained on features like amino acid frequencies, disorder scores, and KNN scores to classify sites as phosphorylated or not. Musite offers both general and kinase-specific phosphorylation site prediction. It is open source software that can perform predictions across entire proteomes more accurately than other tools, and it allows for customized model training.
The document summarizes research conducted at a restaurant to determine what factors influence tip amounts. It was found that the gender of the patron and time of day eating (lunch vs. dinner) had an influence on tip amounts, with men tipping more than women on average and dinner tips being higher than lunch tips. Other factors like day of week, smoker/non-smoker status, and party size were found to have little influence on tip amounts. The manager concluded servers should alternate lunch and dinner shifts as well as weekend/weekday shifts to help equalize tip earnings.
The document provides troubleshooting tips for when things go wrong with cameras, suggesting to first reset the camera, try using a different or new tape, and never remove a damaged tape by hand. It advises taking cameras to a repair place if they experience liquid, shock, or sand damage and to be honest about any self-induced faults when requesting help, listing all symptoms and intermittent faults.
The Intellectual Property Quagmire, or, The Perils of Libertarian CreationismStephan Kinsella
"The Intellectual Property Quagmire, or, The Perils of Libertarian Creationism,” by Stephan Kinsella. Rothbard Memorial Lecture, Austrian Scholars Conference, Mar. 13 2008. Accompanying audio/video available at
http://www.stephankinsella.com/media/
The document provides information about various instruments used in different fields like science, navigation, medicine etc. It lists 50 instruments along with a brief description of what each instrument is used to measure or detect. Some of the key instruments mentioned include thermometers, barometers, microscopes, stethoscopes, electrocardiograms and dynamos.
The document reports on issues from the Canadian Water Summit discussing water management. It summarizes recent regulations and guidance from the US and Canada on companies disclosing environmental impacts and water usage. It also outlines voluntary reporting standards from the Carbon Disclosure Project and Global Reporting Initiative for companies to disclose their water usage, impacts, and conservation efforts. Finally, it mentions a water management plan by Suncor and the development of standardized integrated reporting guidelines.
Baris Gomleksizoglu has over 14 years of experience in IT with expertise in .NET, C#, Javascript and related technologies. He has held several senior consultant and architect roles for companies in Belgium developing and optimizing enterprise applications.
The document provides an overview and analysis of the offers and daily deals market. It discusses the value chain and business models of major players like Groupon, Google Offers, O2 More and Priority Moments. The key differences between daily deals and offers are outlined. It also analyzes the mobile strategies and product portfolios of various providers, and how operator programs like AT&T Alerts and Verizon Selects work.
This document provides an overview of a Drupal workshop presented by OS Solutions. The workshop covers Drupal fundamentals like installation, administration, modules, themes, content creation and management, Views, and additional resources. It is intended for beginner, intermediate and advanced Drupal users and aims to cover as much of the content management system as possible within a 2 hour time frame.
How digital can deliver your business goalsChris Woods
Marketers know new technology encourages greater customer engagement – but can digital also help brands realise their core objectives?
Putting digital technology at the heart of your business can encourage harmonisation and break down silo thinking – but how is that achieved?
What methods can be employed to turn customers into communities and integrate businesses departments around your brand’s core principles?
This discussion will help you understand:
How to encourage internal change through new technology
How business aims can be met through focusing on digital
Why building and managing communities matters
Speakers
Matt Ballantine
Principal evangelist
Microsoft
Chris Woods
Head of digital
Hanover
Louis Georgiou
Owner and director
Code Computerlove
>> View the webinar recording
http://www.themarketer.co.uk/knowledge-centre/marketing-transformation-how-digital-can-deliver-your-business-goals/
The Guild Restaurant was founded in downtown San Diego by partners Paul Basile and Linda Karp to create a unique dining experience. Executive Chef Craig Jimenez, who graduated from the Art Institute of California, brings his passion for food and dedication to his craft. The restaurant features custom furniture, lighting, and metalwork, with exposed structural elements and sustainable tableware. It serves seasonal coastal cuisine along with international wines, craft beers, and cocktails. The Guild Restaurant is also available for catering and events.
The document discusses an introduction to Drupal theming. It covers how Drupal's template system works, what Drupal theming is defined as, and the tools needed to get started with Drupal theming, including an understanding of HTML and CSS, a Drupal install, and a code editor. It also lists some Drupal projects that are useful for theming. The presentation plans to then move past the slides and do a live theme building demonstration.
This document appears to be a student portfolio template from Sekolah Kebangsaan Batang Melaka in Melaka, Malaysia. The template includes spaces for the student's name, class, identification numbers, and a table to record the submission of evidence for the portfolio.
Cytoscape Web is an interactive, web-based network browser that is a pared down version of Cytoscape, an open source software platform for visualizing and analyzing molecular interaction networks. It allows users to visualize networks, perform basic operations like filtering nodes and edges, and export images of the network. Performance depends on factors like the number of elements in the network, with networks over 2000 elements usually sluggish.
Credit Union Consumer Financial Center Presentation Integrated Deck Print Deckrcranston
The document proposes a collaborative solution for Colorado credit unions to attract new members and increase lending through an online financial portal hosted on 9News.com. Key points include:
- The portal would provide a single access point for credit union financial products and services, reducing complexity through streamlined digital processes.
- Credit unions would invest based on asset size, pooling resources to expand each individual credit union's reach.
- The proposal estimates the portal could generate over 450 new loans within the first year, increasing deposits and cross-sales as well as membership growth for participating credit unions.
- 9News marketing campaigns on TV, online, and radio are expected to drive millions of impressions and thousands of consumer responses to the
Musite is a tool for predicting protein phosphorylation sites. It uses machine learning models trained on features like amino acid frequencies, disorder scores, and KNN scores to classify sites as phosphorylated or not. Musite offers both general and kinase-specific phosphorylation site prediction. It is open source software that can perform predictions across entire proteomes more accurately than other tools, and it allows for customized model training.
The document summarizes research conducted at a restaurant to determine what factors influence tip amounts. It was found that the gender of the patron and time of day eating (lunch vs. dinner) had an influence on tip amounts, with men tipping more than women on average and dinner tips being higher than lunch tips. Other factors like day of week, smoker/non-smoker status, and party size were found to have little influence on tip amounts. The manager concluded servers should alternate lunch and dinner shifts as well as weekend/weekday shifts to help equalize tip earnings.
The document provides troubleshooting tips for when things go wrong with cameras, suggesting to first reset the camera, try using a different or new tape, and never remove a damaged tape by hand. It advises taking cameras to a repair place if they experience liquid, shock, or sand damage and to be honest about any self-induced faults when requesting help, listing all symptoms and intermittent faults.
The Intellectual Property Quagmire, or, The Perils of Libertarian CreationismStephan Kinsella
"The Intellectual Property Quagmire, or, The Perils of Libertarian Creationism,” by Stephan Kinsella. Rothbard Memorial Lecture, Austrian Scholars Conference, Mar. 13 2008. Accompanying audio/video available at
http://www.stephankinsella.com/media/
The document provides information about various instruments used in different fields like science, navigation, medicine etc. It lists 50 instruments along with a brief description of what each instrument is used to measure or detect. Some of the key instruments mentioned include thermometers, barometers, microscopes, stethoscopes, electrocardiograms and dynamos.
The document reports on issues from the Canadian Water Summit discussing water management. It summarizes recent regulations and guidance from the US and Canada on companies disclosing environmental impacts and water usage. It also outlines voluntary reporting standards from the Carbon Disclosure Project and Global Reporting Initiative for companies to disclose their water usage, impacts, and conservation efforts. Finally, it mentions a water management plan by Suncor and the development of standardized integrated reporting guidelines.
Baris Gomleksizoglu has over 14 years of experience in IT with expertise in .NET, C#, Javascript and related technologies. He has held several senior consultant and architect roles for companies in Belgium developing and optimizing enterprise applications.
The document provides an overview and analysis of the offers and daily deals market. It discusses the value chain and business models of major players like Groupon, Google Offers, O2 More and Priority Moments. The key differences between daily deals and offers are outlined. It also analyzes the mobile strategies and product portfolios of various providers, and how operator programs like AT&T Alerts and Verizon Selects work.
This document provides an overview of a Drupal workshop presented by OS Solutions. The workshop covers Drupal fundamentals like installation, administration, modules, themes, content creation and management, Views, and additional resources. It is intended for beginner, intermediate and advanced Drupal users and aims to cover as much of the content management system as possible within a 2 hour time frame.
How digital can deliver your business goalsChris Woods
Marketers know new technology encourages greater customer engagement – but can digital also help brands realise their core objectives?
Putting digital technology at the heart of your business can encourage harmonisation and break down silo thinking – but how is that achieved?
What methods can be employed to turn customers into communities and integrate businesses departments around your brand’s core principles?
This discussion will help you understand:
How to encourage internal change through new technology
How business aims can be met through focusing on digital
Why building and managing communities matters
Speakers
Matt Ballantine
Principal evangelist
Microsoft
Chris Woods
Head of digital
Hanover
Louis Georgiou
Owner and director
Code Computerlove
>> View the webinar recording
http://www.themarketer.co.uk/knowledge-centre/marketing-transformation-how-digital-can-deliver-your-business-goals/
The Guild Restaurant was founded in downtown San Diego by partners Paul Basile and Linda Karp to create a unique dining experience. Executive Chef Craig Jimenez, who graduated from the Art Institute of California, brings his passion for food and dedication to his craft. The restaurant features custom furniture, lighting, and metalwork, with exposed structural elements and sustainable tableware. It serves seasonal coastal cuisine along with international wines, craft beers, and cocktails. The Guild Restaurant is also available for catering and events.
The document discusses an introduction to Drupal theming. It covers how Drupal's template system works, what Drupal theming is defined as, and the tools needed to get started with Drupal theming, including an understanding of HTML and CSS, a Drupal install, and a code editor. It also lists some Drupal projects that are useful for theming. The presentation plans to then move past the slides and do a live theme building demonstration.
This document appears to be a student portfolio template from Sekolah Kebangsaan Batang Melaka in Melaka, Malaysia. The template includes spaces for the student's name, class, identification numbers, and a table to record the submission of evidence for the portfolio.
Cytoscape Web is an interactive, web-based network browser that is a pared down version of Cytoscape, an open source software platform for visualizing and analyzing molecular interaction networks. It allows users to visualize networks, perform basic operations like filtering nodes and edges, and export images of the network. Performance depends on factors like the number of elements in the network, with networks over 2000 elements usually sluggish.
Credit Union Consumer Financial Center Presentation Integrated Deck Print Deckrcranston
The document proposes a collaborative solution for Colorado credit unions to attract new members and increase lending through an online financial portal hosted on 9News.com. Key points include:
- The portal would provide a single access point for credit union financial products and services, reducing complexity through streamlined digital processes.
- Credit unions would invest based on asset size, pooling resources to expand each individual credit union's reach.
- The proposal estimates the portal could generate over 450 new loans within the first year, increasing deposits and cross-sales as well as membership growth for participating credit unions.
- 9News marketing campaigns on TV, online, and radio are expected to drive millions of impressions and thousands of consumer responses to the
This document provides information about the services and resources offered by the American Road & Transportation Builders Association (ARTBA) to its members. ARTBA aims to help meet the expanding needs of its members in the transportation construction industry through advocacy, education and professional development programs. It outlines various publications, webinars, training programs and conferences that provide industry professionals with information on trends, regulations, best practices and networking opportunities. The document promotes ARTBA's Transportation Builder Institute which offers continuing education programs in areas like project management, safety certification and leadership development.
The keynote presentation covered four major technology trends: cloud computing, social media and networking, mobility, and green technology/alternative energy. The presentation also discussed lessons learned over the past 10 years and what the speaker would do differently, such as developing more recurring revenue streams, focusing on retaining top talent, and being more globally aware and entrepreneurial.
The webinar provided information about the University Startups Demo Day (USDD) event on September 20, 2016 in Washington, DC. The USDD will allow university startups to showcase their technologies to corporate investors, venture capitalists, and members of Congress. Universities can submit up to 35 startups across four technology areas which will be scored by a selection committee. The top scoring startups will be invited to present at the Demo Day events and meetings on Capitol Hill. Universities are encouraged to participate by submitting startup companies and accompanying them to DC for networking and meetings with potential investors.
MIT 100K 2011 Executive Summary Web/IT track winnerIgnacio Castro
Quipu Systems offers a software platform that allows companies to map their supply chains and measure the environmental impact of products. This helps companies connect with suppliers to gather data on carbon footprints. The platform will integrate data from web forms, spreadsheets, and other systems. It aims to provide transparency to help consumers make informed choices. The founders have experience developing the open source Sourcemap platform and working with companies on supply chain assessments. They project $50 million in revenue within 5 years and are seeking $250k in seed funding to develop the platform.
This document summarizes key statistics about internet and social media usage. It highlights that the majority of online content will be user-generated within two years. It also provides tips for digital marketing and best practices for using tools like websites, email marketing, social media, and search engine optimization to engage customers online.
TubeMogul - Building Brands in a Digital WorldIAB Canada
Brett Wilson discusses how brand advertising is becoming more complicated in the digital world. The traditional purchase funnel model is being replaced by a more complex consumer journey across multiple devices. Programmatic branding allows brands to target fragmented audiences across platforms using data to optimize campaigns. TubeMogul is a leader in programmatic branding technology, allowing advertisers to effectively reach audiences at scale through video advertising on digital platforms like online video and mobile.
The document summarizes an upcoming discussion on Global Product Management Talk featuring Richard Lee discussing his Value Innovation Process approach to innovation. The discussion will cover how the Value Innovation Process can help companies achieve innovation more effectively compared to traditional Phase-Gate processes. Richard Lee is the founder of Value Innovations, Inc. and co-author of the book "Value Innovation Works" which provides a 10-step process for uncovering opportunities using value innovation. The discussion will take place on November 19, 2012 as part of the weekly Global Product Management Talk podcast.
Timereaction reduces emails by up to 70%, improves the quality of those communications via social workflow driven activity streams and can improve productivity by 20%.
Optimising online video agenda21 event - Be On's Recommendationagenda21
- Online video advertising is growing rapidly, with a projected 32.4% compound annual growth rate from 2012 to 2016. This growth is being fueled by increases in online video consumption across many regions.
- Be On, an AOL company, offers an end-to-end platform to create, syndicate, and measure online video advertising. Their platform allows clients to produce both long and short form video content and distribute it across Be On's large network of partner sites and platforms.
- Be On's syndication network includes over 50,000 partner sites and premium AOL properties, allowing clients to reach massive audiences. Their platform also provides analytics to measure brand lift, purchase intent, audience profiling and other metrics
MediaOps is a media platform and integrated marketing company focused on technical communities. It owns several websites focused on different technical topics such as DevOps, security, and containers. Some key points:
- MediaOps was launched in 2014 and owns sites such as DevOps.com (launched same year), Security Boulevard (2015), and Container Journal (2017).
- The sites feature original content on their topics through articles, videos, podcasts and more to educate audiences.
- MediaOps also offers marketing services to help clients engage technical communities and generate leads through content marketing, events, and other strategies.
How to leverage B2B social networking with standard users seattle 2010The Oren Group
1. The document discusses how social media is becoming a standard marketing tactic for B2B companies, with 87% agreeing it will be standard like email. It provides examples of how companies can leverage social media through online communities, videos, and virtual events.
2. The document also outlines Cisco's use of social media, including their Cisco Live Virtual platform which extends their conferences online with videos, presentations, blogs and networking tools.
3. The conclusion emphasizes positioning social media as a marketing standard, including it in marketing plans, continuously investing and tracking key metrics to measure engagement and ROI.
How to leverage B2B social networking with standard seattle 2010The Oren Group
Describes why adopting social media in B2B marketing is a must in today's markets. Provides examples of how leading companies like:Cisco, Dell, Intel and IBM are leveraging social media to generate new business, cultivate relationship with existing customers and increase share -of -voice in their industries
Social Media Web Marketing Nov 2009 Wk1PCM creative
This five day workshop looks at the phenomenon called Web 2.0 as a "Super User" not a developer, visiting integrated web services, social technologies and resources applying them directly to business. We explore free online business tools, the usefulness of Social Networking, subscriber multi media platforms and collaborative wikis with business in mind.
Practical sessions will enable students to embed badges and widgets to their own web sites and gain a perspective of the dynamic content possible when commissioning a bespoke site from a web design company.
The course also looks at business attitudes to IT, particularly Fun vs. Work, security, personal identity, behaviour and etiquette taking a look at the debate around Internet morality and ethics in a world of faceless communication mediums.
This course introduces the concepts of extracting, embedding, aggregating and linking to and from social media platforms sharing content for business benefit encouraging promotion of a band across multiple user environments in the context of the Internet and the World Wide Web. The course provides students with an understanding of how Web 2.0, social media and online world has evolved and which technologies currently contribute to creating successful businesses online interaction specifically for them.
Day One
• Defining Social Media, Social Web and Web 2.0 for business use
• The modern day browser wars
• Integrated web services
• Services provided by Yahoo, Google and OpenID
• 7 Roads – 3*3 Concepts – 5 Steps
• An overview of social media integration
• Digital identity and your Internet footprint
• Brand consistency online
• Networking & E-networking
The document provides an overview of a course on social media web marketing. It discusses key topics that will be covered in the course like defining social media and web 2.0, integrating social networks into business, and measuring the return on engagement from social media activities. It also outlines the course structure, prerequisites, and setup requirements.
The document discusses how businesses can take advantage of Web 2.0 technologies to grow. It provides examples of how companies in various industries like retail, entertainment, government and finance are leveraging technologies like user reviews, recommendations, community contributions and data mashups to enhance customer experience, gain insights and increase transparency. It also discusses how IBM is using social networking and collaboration tools internally to improve research, productivity and innovation.
1. Web 2.0: Why Should I Care? Tom Finan Director of Business Development and Marketing Helmkamp Construction AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
4. Learning Objectives • Understand basic Web 2.0 concepts and how to use them • Identify how Web 2.0 is being used in the construction industry. AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
5. Web 2.0 – It’s Everywhere! AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
29. Social networking spaces already eclipsing blogs (MySpace alone has 1.4 million posts daily)AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
30. What is a Blog? A blog is a type of website that is usually arranged in chronological order from the most recent ‘post’ (or entry) at the top of the main page to the older entries towards the bottom. AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
47. Writing for Interaction Language is the main interface on most websites Content is useless if your users can’t find it Website copy is often the most overlooked part of a website design project Website copy is usually the MOST important part of your website AGC’s 91st Annual Convention & Pavilion │ March 17-20, 2010 │ Orlando
50. Web 2.0 Is a Conversation Let’s begin YOUR conversation now with some Q&A! Tom Finan Director of Business Development and Marketing Helmkamp Construction tfinan@helmkamp.com 618.251.2600, ext. 233 314.517.2466 (cell)