The document discusses the evolution of the World Wide Web from Web 1.0 to the current Web 3.0. Web 1.0 referred to the earliest stages of static websites without interactive content. Web 2.0 introduced user-generated content, social networking, and more dynamic elements. While not officially released, Web 3.0 is focused on semantic technologies like artificial intelligence to further personalize the user experience. Major players like Amazon, Zappos, and Cisco are leveraging these Web 3.0 capabilities today.