SlideShare a Scribd company logo
WATCH ME!
WHY USE VIDEO?
 A web page with video is 53% more likely to appear
on page 1 of Google
 One minute of video is equivalent to 1.8 million
words
VIDEO MARKETING
 Video is essential to your marketing
 Without it, your business will soon be invisible online
 Video needn’t be difficult to produce
 Remember - each video should tell a story
PLAN AHEAD
TYPES OF VIDEO
 Live or recorded – on camera
 No filming required
 Use your phone – easiest option!
 Free tools and apps
 Specialised video camera / studio setup
LIVE OR RECORDED
 Animation
 Slideshow
 Screenshare – tutorials, how-tos
OTHER OPTIONS
 Social media – Facebook, Twitter, Instagram
 Website – embed via YouTube
 Facebook Ads (video ads are cheap!)
SHARING YOUR VIDEO
By 2020, over 80% of internet traffic
will be directed to video content.
(Cisco)
FINAL THOUGHT...
purrfectlyanimated.co.uk
purrfectlysocial.co.uk

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