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LIGHTS CAMERA
   ACTION
Video Marketing for Your Small Business
WHY VIDEO

 53 Times Easier to each 1st Page of Google with a Video

 Increased speed and smart phones mean more people watching
video than ever

 It’s Fun

 It’s Easy

 It’s Forgiving
VIDEO PLATFORMS

 Youtube

 Facebook

 Vimeo

 Vine
VIDEO CREATION

 Fancy Camera

 Smart Phone

 Computer
6 STEP VIDEO SEO

1. Use Keyword in Title

2. Use Keywords in Description

3. Get Your Friends/Family to Watch Video to the End

4. Get Your Friends/Family to Like, Comment & Share

5. Create a Playlist

6. Link with Keywords from your website, blog etc.
MY RESULTS

 Top 4 Results in Youtube

 Top 2 Results in Google + 2 More First Page Results

 Videos Had 150 – 300 Views Each

 Videos had 3 – 10 Likes & Comments Each
ALTERNATE PLATFORMS -
         VIMEO
 Free and Professional Versions

 Brand New Filters – like Instagram

 No Time Limit for Videos

 Good Looking Interface/Less Competition

 No Ads! Videos Bigger

 https://vimeo.com/61774051
ALTERNATE PLATFORMS –
   GOOGLE HANGOUTS

 Great for Discussions

 Show Your Computer Screen

 Get a Partner to Practice

 Record Your Hangout and Upload to Youtube

 www.youtube.com/watch?v=56TQW2qF8aI
ALTERNATE PLATFORMS -
          VINE
 6 Seconds – Not 5 Seconds – Not 7 Seconds

 Mobile Only Platform

 iPhone App, No Android yet

 http://juliegallaher.com/post/45114050717/mikuni-taro-asai-at-
sac-fashion-week
CREATING VIDEOS
      WITHOUT A CAMERA

 POWER Point



 Animoto

 http://animoto.com/play/ILQFxIJ2G5MN1DO9s3GGtg

 GoAnimate

 http://goanimate.com/videos/0bkBuNodCW50/1
FIND ME ONLINE

 http://getonthemap.us
 http://facebook.com/getonthemap
 http://twitter.com/juliegallaher
 http://pinterest.com/juliemarg
 http://pinterest.com/getonthemap
 http://linkedin.com/in/juliegallaher
       Julie Gallaher
       916-265-2521
PLEASE REVIEW MY CLASS

 On Yelp
 http://bit.ly/W13eSx
 On Facebook …
 http://on.fb.me/13vRBoX
 On LinkedIn
 http://linkd.in/HBQ331
 On Google
 http://bit.ly/X6rIKA
 Or by email
 julie@getonthemap.us

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Lights Camera Action - Using Video to Promote Your Small Business

  • 1. LIGHTS CAMERA ACTION Video Marketing for Your Small Business
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