Business need: The traditional technology used for tracking assets on land and sea is rapidly reaching its sell-by date. Legacy technology is a big problem for industries like fishing, where the ability to track the source and condition of a product throughout its entire journey, from catch to market is vital. Solution: Globe Tracker (GT) has developed one of the most advanced real-time tracking, monitoring, remote management and secure data solutions powered by Vodafone. The solution improves the efficiency of customer’s globally disparate assets, providing valuable data on their containers located on the road, within terminals or on vessels. Business benefits: M2M technology enables shipping companies and their customers to globally track, monitor