Jose Carlos Norte discusses the limitations of traditional VDI approaches that involve virtualizing entire desktop environments. He proposes a more efficient "hybrid virtualization" approach using eyeOS's cloud desktop solution, which provides a centralized web-based desktop environment under a company's control. This allows applications to be selectively virtualized using Citrix XenApp when needed, while other applications can run locally or as web apps, optimizing software licensing and server resource usage compared to traditional VDI.