Industrial Digitisation: Company presentation by Thomas Huth, Village Power at the NOAH Conference Berlin 2019, 13-14 June, STATION.

1. Empowering people in Africa through
access to electricity -
making the digital revolution possible!
Thomas Huth
Founder & CEO

2.  @NOAHConference
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3. WHY AFRICA?

4. WHY AFRICA?
80% of East Africans have a mobile phone
Only 20% have access to electricity !

5. 1
MapsGalaxy
2 United Nations population estimates and projections
3 Lighting Africa, https://www.lightingafrica.org/about/, retrieved 14/06/18
Africa – the continent with the
highest development need/potential
4
Growth drivers
1,2
2,5
bn
2nd largest continent
by landmass
Bigger than US, China,
India, Japan and
Europe combined
bn
Fastest population
growth2
Population will double
by 2050 to 2.5 bn.
Median age 19.4 years!
The brightest continent during the
day turns into the darkest at night
Population growth outstrips all
combined electrification efforts!
600 mn people3 (in Sub-Saharan Africa
alone) have no access to electricity.
bn

6. These 600 mn people spend every year
11.600.000.000 USD
on fossil fuel - just for lighting
5

7. Making clean, reliable electricity accessible & affordable
Building a last-mile distribution and service network for Home Solar
Systems, energy efficient appliances and related products & services.
6
14 local shops
serve as hubs
for community
engagement
Stand-alone
solar systems &
energy-efficient
appliances
1year financing,
instalment
collection by
Mobile Money
Technicians
in every shop
to provide
turnkey solution
Protects
investment,
no need to return
system to shop
On-site
warranty
Flexible payment
options
Broad product
range
Proximity
to customers
On-site
installation
deposit payment installation saving paying instalments energy for freepaid up=fully owned next purchase

8. Support customers to climb energy ladder
7
In the dark
Fully
energized
Productive use
(i.e. water pumps)
Refrigeration/
Climate control
Information sharing/
education
Information consumption/
entertainment
In- & Outdoor Light
Communication
Energy-efficient appliances, related products & services
Stand-alone Home Solar System
• Solar PV Panel
• Charge Controller
• Build-in battery storage
• Installation
• LED bulbs
• (DC/AC Inverter)
• Multi Phone Charger
Smallest system costs only 150 USD (lights and phone charging)

9. Customer life-time value1
8
124 million off-grid households in Sub-Saharan Africa
represent a full market potential of
$ 139 bn over 8 year horizon.
180
120
300
60
60
300
200
200
USD
1120
Payments
for entry-
level SHS
Buys 2
additional
appliances
Upgrades
to high-
end SHS
Adds
appliances
<- 8 years ->
1
Entry level customer value over 8-year horizon, Dalberg Advisors and
Lighting Global, Off-Grid Solar Market Trends Report 2018
Unlock full
customer life-time value
Expand local shop-network
Engage with community
Create great customer experience
Collect and analyze customer data
Build trusted brand
Build growing customer base

10. Unit economics
9
Average
sales price
(USD)
COGS
CaC
Installation
Customer
support
CM22
330
-165
-54,5
-16,5 -4
90
Lwengo District Shop
Population1 281’400
Systems sold total 2’456
Systems sold av. p.m. 46
Employees (SR,SA,TECH) 6
Monthly VPC P&L
Revenue $15’180
COGS $7’590
Gross Salaries $1’557
Marketing/Sales Events $1’027
Installations/TRQs $497
shop rent & admin $135
shop depreciation $224
Contribution Margin2 $4’150
1
Uganda Bureau of Statistics (web) 2017 estimate
Average Solar Home System (1 unit)
2
Contribute to cost of country- and international
headquarter
27%
$280
p.P.
$80-
300

11. The U “internet access is a Basic Human Right”
and others are working
on bringing the internet to most remote areas
of the world.
But without access to electricity there will be
NO access to the internet!

12. Energy access – key driver for
leapfrogging development
11
Access to Mobile
Networks and
Internet
build
Credit
record
Access to
electricity
Access to Finance
Insurance
Crypto Currencies
E-commerce
Location Data
(Currently no adresses)
Online
Education
Digital-/tele-
health
Data
intelligence
Remote monitoring
IoTPowering household &
productive Appliances
Saving time and money
Increase productive hours
Business
Opportunities
Entertainment
Clean Light
Increased Health & Safety
CRM data
installment
payments
Automated system SMSs
Call Centre Communication

13. Achievements in Uganda
12
$2.6 mn
cumulated revenue
> 80%
PAYG sales via Mobile Money
> 50,000
social Media followers
80+
local jobs created
100%
clean, renewable energy
14
shops across Uganda
> 70,000
people empowered “Light Lwengo District”
project launched by Ugandan
President H.E. Museveni
Mini-grid at Kasubi tombs
(UNESCO World Heritage)
for Buganda Kingdom
Visit of Graca Machel,
widow of Nelson Mandela
who shares his vision of
a brighter Africa
Strong partnerships
> 12,000
household installations

14. Equity funding history,
requirements, outlook
2014-
2018
Q2/Q3
2019
2020
SEED Funding
€ 2.0mn by Founder & 2 Family Offices
Convertible
€ 1.5mn
SERIES A
€ 5mn
• Define and develop product range & strategy
• Develop IT systems, Mobile Apps, PAYG system
• Establish local presence, start selling
à Proof of concept & proof of market
à 10’000 households empowered
• Scale UG operations, strengthen UG team
• Expand product range, increase stock
• Migrate IT system
à Break even in Uganda within next 12 months
à Empower > 20’000 households
• Replicate business model to other countries
• Strengthen Swiss management team
• Expand product range
à Break even in CH end of 2020
à Empower > 100’000 households
13
Plenty of opportunities to leverage equity investments by tapping into funds provided by
Development Finance Institutions i.e. grants & subsidies. Already $ 400k from UNCDF, GIZ, PSFU.

15. Attractive business with excellent growth potential
üExperienced Team
ü2.5 FTE in Swiss HQ, >95% local African staff in Uganda
üWell connected advisory board in Europe and Africa
üProof of concept
ülast-mile distribution and service network
üproven products and technology with Mobile Money integration
üflexible payment options incl. financing
üIT supported processes from POS to BI
üHuge market- and earning-potential
üMulti billion USD market
übusiness model allows for 30% Ebit at scale
üVery immediate Impact
üWe are all about creating positive impact in the world
üWe address 8 of 17 UN Sustainable Development Goals (SDG)
14

16. Let’s make the digital revolution possible
where it is most needed!
Let us know if you are in
thomas@village-power.ch
+41 79 800 24 23

17. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
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Financial Advisor to MagicLab
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at a valuation of ~$3 billion
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for €135m to
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