Vietnamese Mobile Phone users analysis

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VIEVIEW REPORT
“Vietnam statistical data & INTAGE Vietnam data”
= Vietnam Consumers’ insights

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Mobile
Phone
Part 1

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MOBILE PHONE & IMPORTANT FACTORS of Smartphone
Durable Goods Ownership Rate
By Statistical Data* (2014)
85.0% 84.6% 59.0% High quality BrandGood design Reliable Reasonable
price
75.6
61.7 56.7 58.9
50 .0
71.1
60.0 61.1 59.4
47.2
Important Factors of Smartphone (Top 5)
By INTAGE Data* (2017)
Why Ha Noi people are so Quality Oriented
about important factors of Smartphone?
The answer of this question is ….
Please Ask INTAGE VN
*INTAGE VN Data (INTAGE VN Mobile Panel)*Statistical data: https://www.gso.gov.vn

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W h a t i s INTAGE VN Mobile Panel
Mobile Panel is a group of pre-recruited respondents to participate in market research survey using their smartphone.
Respondents can access and answer the survey anytime, anywhere.
Mobile Panel allows respondents to answer survey
quickly by phone app instead of paper.
At home, at work, at school, at supermarket, on the
street, etc. Mobile panel enables respondents to be
flexible when answering survey.
PANEL
SAMPLE SIZE
101,000 ss
If you are interested in this service
contact@intage.com.vn

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The perfect blend of experts with 7-20 years’ experience in various industries & intensive
knowledge in business consulting, marketing & research
Nationwide field force with over 800 well-trained interviewers for data collection
Commitment of Quality Control (QC) pursuant to ISO 20252, Japanese Standard &
ESOMAR/MRSA code of conduct
Intensive experiences across wide range of industries & categories with huge client base
from local to overseas
Using advanced software & system for data processing & project management
Appling newest technology & solutions into research to add values for clients
INTAGE Vietnam
In Brief
Leadership in Japan
No.1
Global Position
No.9
Overseas Expansion
10
Countries
and
Regions
Sales Growth
24
Years
of Sales
Increases
INTAGE Group
Snapshot

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Get in touch with us
facebook.com/INTAGEVietnam
www.intage.com.vn
contact@intage.com.vn
(+8428) 3820 5558
1st floor, Citilight Tower, 45 Vo Thi Sau St., Dist. 1, HCMC

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