Social Media Extravaganza for NonprofitsGrace Dunlap
In this 1 hour webinar hosted by CharityNet USA, we discuss the breakdown of social media for nonprofit organizations, including: micro-blogging, blogging, video sharing, bookmarking and more. For more information on nonprofit marketing, please visit: http://www.charitynetusa.com/nonprofit_marketing.php
Social Media Extravaganza for NonprofitsGrace Dunlap
In this 1 hour webinar hosted by CharityNet USA, we discuss the breakdown of social media for nonprofit organizations, including: micro-blogging, blogging, video sharing, bookmarking and more. For more information on nonprofit marketing, please visit: http://www.charitynetusa.com/nonprofit_marketing.php
Pinterest can be used in a number of ways to show off your products, give your brand some personality and attract and nurture evangelists for your business.
I used this slide presentation as part of a roundtable discussion on networking. This presentation was for the Central Florida ASTD Chapter. I gave this presentation at the February 2012 Chapter meeting.
Social: Have you become more social? An in-depth look at the TERMINALFOUR approach to enable clients be ‘more social’ including our social poster and Social Q&A solution from partner company LearnPipe.
YouTube Marketing and Social Video SEO 101 – Relationships That Convert!Grant Crowell
Presented by Digital Marketing Strategist and Certified YouTube Audience Development Manager, Grant Crowell on October 4, 2016 to the Raleigh Video Production and Marketing Meetup Group.
DESCRIPTION
Many marketers assume “social video” mostly means sharing on YouTube, Facebook, and other social networks. What’s forgotten? The “social” part.
To successfully incorporate video marketing into your professional goals, you really need to create an audience experience that’s first and foremost about building personal connections. That means genuinely listening, engaging, helping, and connecting with others in ways that turn visitors into followers, users into contributors, critics into evangelists, and individuals into communities.
But social video can’t be helpful if it can’t be sustainable as a business model. That’s why social video needs to be treated like a financial portfolio – nurturing relationships like one nurtures stock investments, carefully qualified and continually measured against pre-set performance goals so you see a tangible return on investment over the long-term.
What you’ll learn:
- Why YouTube is a “social” platform first, and an SEO channel second.
- The most common mistakes on YouTube to avoid.
- How to create a YouTube strategy plan
- Essential video and page optimization tips
- Social tactics on YouTube that are a must for everyone.
- How to measure performance with your videos and YouTube channel.
- Examples of successful YouTube marketers and campaigns
- Top resources to follow of successful YouTube experts
Your institution has a YouTube channel and you've been uploading video for years, so now what? Who's really watching them, and is it really making a difference?
Sharing case studies and best practices from across the industry, this presentation will explore the true role of web video in higher education marketing. From targeted program-specific offerings to campus tours and alumni testimonials, we?ll explore one of the most miss-understood marketing mediums, and shed light on how to make it work for you.
Own Your Niche for Professional Speakers: Internet Marketing and Social Media...Stephanie Chandler
Covering how professional speakers can use internet marketing, social media, and content marketing tactics to build an audience online. This presentation was delivered to the National Speakers Association Northern California chapter in March 2013.
Topics include:
- Search Engine Optimization (SEO)
- Blogging
- Content Marketing
- Video
- Information Products
- Community
- Corporate Sponsors
- Social Media including Twitter, Facebook, LinkedIn, Google+ and Pinterest
Maverick's Catalyst 2015 Vol.4: How to produce engaging and relevant contentMaverickIndonesia
The material discusses heavily on why digital content matters, how to make it work, dos and don'ts, and how to come up with engaging content.
Speaker: Ndoro Kakung | Editor in Chief @BeritagarID
Why should social media matter to manufacturers?
During this webinar, John Sonnhalter and Greg Habermann of SageRock discuss how social media isn't only relevant, but crucial, to overall marketing initiatives for manufacturers.
The one-hour presentation covers YouTube, SlideShare, LinkedIn and blogs.
Recorded version with Q&A available on YouTube at http://youtu.be/Nh09hgtEbHM
I got the chance to speak in a social media marketing class at RIT. The presentation I gave talked about content marketing, social media marketing, and marketing analytics for 2015.
Content Marketing: Strategy and Implementation – a conversation focused on putting together a valuable strategy for a content marketing campaign, with tips and advice on implementation and measurement.
Pinterest can be used in a number of ways to show off your products, give your brand some personality and attract and nurture evangelists for your business.
I used this slide presentation as part of a roundtable discussion on networking. This presentation was for the Central Florida ASTD Chapter. I gave this presentation at the February 2012 Chapter meeting.
Social: Have you become more social? An in-depth look at the TERMINALFOUR approach to enable clients be ‘more social’ including our social poster and Social Q&A solution from partner company LearnPipe.
YouTube Marketing and Social Video SEO 101 – Relationships That Convert!Grant Crowell
Presented by Digital Marketing Strategist and Certified YouTube Audience Development Manager, Grant Crowell on October 4, 2016 to the Raleigh Video Production and Marketing Meetup Group.
DESCRIPTION
Many marketers assume “social video” mostly means sharing on YouTube, Facebook, and other social networks. What’s forgotten? The “social” part.
To successfully incorporate video marketing into your professional goals, you really need to create an audience experience that’s first and foremost about building personal connections. That means genuinely listening, engaging, helping, and connecting with others in ways that turn visitors into followers, users into contributors, critics into evangelists, and individuals into communities.
But social video can’t be helpful if it can’t be sustainable as a business model. That’s why social video needs to be treated like a financial portfolio – nurturing relationships like one nurtures stock investments, carefully qualified and continually measured against pre-set performance goals so you see a tangible return on investment over the long-term.
What you’ll learn:
- Why YouTube is a “social” platform first, and an SEO channel second.
- The most common mistakes on YouTube to avoid.
- How to create a YouTube strategy plan
- Essential video and page optimization tips
- Social tactics on YouTube that are a must for everyone.
- How to measure performance with your videos and YouTube channel.
- Examples of successful YouTube marketers and campaigns
- Top resources to follow of successful YouTube experts
Your institution has a YouTube channel and you've been uploading video for years, so now what? Who's really watching them, and is it really making a difference?
Sharing case studies and best practices from across the industry, this presentation will explore the true role of web video in higher education marketing. From targeted program-specific offerings to campus tours and alumni testimonials, we?ll explore one of the most miss-understood marketing mediums, and shed light on how to make it work for you.
Own Your Niche for Professional Speakers: Internet Marketing and Social Media...Stephanie Chandler
Covering how professional speakers can use internet marketing, social media, and content marketing tactics to build an audience online. This presentation was delivered to the National Speakers Association Northern California chapter in March 2013.
Topics include:
- Search Engine Optimization (SEO)
- Blogging
- Content Marketing
- Video
- Information Products
- Community
- Corporate Sponsors
- Social Media including Twitter, Facebook, LinkedIn, Google+ and Pinterest
Maverick's Catalyst 2015 Vol.4: How to produce engaging and relevant contentMaverickIndonesia
The material discusses heavily on why digital content matters, how to make it work, dos and don'ts, and how to come up with engaging content.
Speaker: Ndoro Kakung | Editor in Chief @BeritagarID
Why should social media matter to manufacturers?
During this webinar, John Sonnhalter and Greg Habermann of SageRock discuss how social media isn't only relevant, but crucial, to overall marketing initiatives for manufacturers.
The one-hour presentation covers YouTube, SlideShare, LinkedIn and blogs.
Recorded version with Q&A available on YouTube at http://youtu.be/Nh09hgtEbHM
I got the chance to speak in a social media marketing class at RIT. The presentation I gave talked about content marketing, social media marketing, and marketing analytics for 2015.
Content Marketing: Strategy and Implementation – a conversation focused on putting together a valuable strategy for a content marketing campaign, with tips and advice on implementation and measurement.
How To Build A Successful Blog With Matthew Woodward At Affiliate Summit East...Matthew Woodward
Learn how to build a successful blog with Matthew Woodward with these slides from his Affiliate Summit East 2014 presentation in New York
You will learn how he build a 6 figure blog step by step generating over $220,000 and over 2.7 million minutes of engagement through videos alone.
His blog has gone on to win a range of awards and if you want to know how to start a blog and be successful you should listen to what he has to teach www.matthewwoodward.co.uk/tutorials/how-i-built-a-top-100-blog-in-12-months/
This presentation is from Affiliate Summit East 2014 (August 10-12, 2014 New York City).
Session Description: I will take you by the hand & show you how to build a successful blog step by step. The lively no holds barred presentation will reveal all of my personal secrets, tricks and tips over my shoulder.
Twitter 101: How to Humanize Your Tweets in 2017 Marketing Nutz
Whether you are a beginning or advanced Twitter user, deciding how to use the social media channel effectively to grow your business can be challenging.
This presentation deck was used in a recent webinar with SCORE small business and delivered by social media expert Pam Moore who shows you how to humanize your tweets and make them more personal. In doing so, you will inspire people to connect with your small business, trust you and buy your products or services.
Social media marketing - Part 4 Social Media ContentTeddy Tassew
Comprehensive training on Social media marketing for beginners and intermediate levels.
The course aims to enable you to understand, experience
and make use of social media as a marketing tool for a business.
A quick how-to guide for marketers who want to begin to think like publishers. Find out about tools like SocialToaster that can turn your marketing department into an online publishing powerhouse. There are also tips for setting up an online editorial calendar, developing good content and more.
Modern Marketing 101 - Business Solution Partners (www.bspny.com)Hussain Zaidi
Provides overview of current business landscape along with building and promoting value proposition through inbound marketing. Covers Today's user expectations, web content development strategies, blogging, search engine optimization, social media engagement and content creation guidelines. Lastly, see how it all comes together in the form of marketing plan and content publishing calendar.
Two things have made the Twitter TV discussion interesting to me in 2015: The rise of Periscope and new numbers about the rise of digital video. This is a deck from a recent workshop at WGBH. It reviews the role of social media in the current TV landscape, some basic thoughts on how Twitter fits into the engagement ecosystem, and introduces the platform to the beginner Tweeter.
4. Make it interesting
• Your podcasts need to be interesting.
• Content is key. If you don’t have great
content, no amount of promotion is going
to build a loyal audience.
6. Make it easy
• How will the podcast be distributed? Is it
easy to find and subscribe to?
• Is there a web site or blog that can serve as
the central home?
• Will it be made available on iTunes and
other podcast directory services?
8. Building a community
• Blog about each episode -- your videos
should not have to stand alone
• What social media services are your
viewers most likely to be using? (Twitter,
Facebook, LinkedIn, Google+, etc)
9. Existing Communities
• Focus where your target community
already is. What existing sites, blogs,
discussion groups, etc. could you leverage?
• Are there existing blogs you could “guest
blog” for to reach a broader audience?