- The document discusses different video and editing techniques that the author wants to incorporate into their music video. - These include using a black and white vintage look with flickering lights during performance shots, fade edits during slow parts to make the video feel less choppy, and different types of shots like medium shots to highlight the lead singer. - Narrative shots in the video will include basic shots as well as tilts/pans and POV shots to help tell the story, as seen effectively in other music videos.

1. VIDEO AND TECHNIQUE
INFLUENCES
By Joe Wilson

2. VINTAGE LOOK
During the performance element of my music video, I want to give my band a
more vintage look, maybe black and white with white flickers of light. I got
this idea from the video to Little monster, by Royal Blood. They use it in the
beginning when we see the band performing and the flickering lights go well
with the fast pace of the song and edits. It is very subtle which I like a lot. A
different type of vintage is the olden brownie coloured filter. I think this
effect is too powerful and will look out of place but it works well with other
genres. It is used very well in Lana Del Rey's Young and beautiful.

3. FADE EDITS
During the sad or the slow parts of my music video, I think it will be a good
idea to use fade edits. This is because they seem to slow the music video
down, and make it much less choppy, whereas jump cuts are more useful when
the song is fast and upbeat because it helps the music video move along faster.
Although this technique is not very common within my chosen genre, but it is
used a lot in different genres, such as pop. It is used in Birdy's cover of skinny
love because it is a very slow song and it helps make the video some more
chilled out.

4. PERFORMANCE SHOTS
In my music video, there will be a performance element. To show this I will
be using a variation different shots. One particular type of shot I like is a
medium shot of the lead guitarist/singer, nut in the background there is one
of the other band members which is slightly out of focus. I feel this highlights
who the main band member is or who it is that is performing. This technique
is used a lot in the opening of the video to say it ain’t so by weezer. In this it is
higlighting Rivers Cuomo at first because he is playing guitar and singing, but
then the focus is on the bass guitarist because he is singing, al the time the
lead guitarist and the drummer is slightly blurred out.

5. NARRATIVE SHOTS
In my music video, the main focus of the video, will be the narrative. To show
my narrative, I want a range of different shots and movements. I will use the
basic shots, such as medium shots, establishing shots, close ups, and longs
shots, but I would also like a few different types of movement and shots, such
as tilts/pans, and maybe POV/two shots. A good use of a tilt can be shown in
the music video for Gives You Hell by The All American Rejects. In this we
see it go from a close-up of a fish tank then moves up to a couple getting in
to their beds. I think this looks really good. In this video, the use of a POV
shot is used when one of the main characters is looking out of the window.
We can tell this is a POV shot because there are things obstructing his view
slightly and it is slightly shaky.