With a proven track record of building cross-functional teams from scratch, Anna is now a Product Manager at iZettle where she leads a cross-functional team of 10+ members including backend, web, iOS, Android, test, UX and visual design. Her presentation at UXDX Stockholm takes us through the process of autonomy, how to create it and what to expect.

1. 1
Building an autonomous
team is fun !
UXDX

2. 2
Anna Sitnikova
• First business at 6 years old
• Building teams on 3 continents
• Entrepreneur
• Product Manager at
40+

3. 3
Why autonomous team?

4. 4
Autonomy - freedom over the process through which teams
achieve their goal
Practically:
• how do we know what to build?
• how to build it?
• and how to work together while building it?
Autonomy is a key in maximizing performance

5. 5
How did we increase the
team autonomy?

6. 6
Engage your stakeholders
how to work together while building?
• From 20+ demanding individuals to 4
highly engaged representatives of key
departments
• Participation in discovery and delivery

7. 7
• A/b test release (10% of users)
• Oops moment!
• Decision to iterate
• Fast Iterations with stakeholders
• Positive growth of conversions for
100% users
how to work together while building?

8. 8
How many fikas to take a team decision?

9. 9
How many fikas to take a team decision?
VS
how to work together while building?

10. 10
Data Driven Decision
making
• Easy access to analytics
• All goals are visualized on
dashboards
• Ignoring weak signals (majority
votes, Hippo, industry trends..)
• Experiment!
how to build it?
how to work together while building?

11. 11
Keep repeating your
team working principles
• Agile and scrum is not obvious to
everyone in organization
• Your ceremonies are not clear to
outsiders
how to work together while building?

12. 12
while releasing...
NO DRAMA!
• Small releases
• Invest in test automation
• Mob testing
• Engage ppl outside of the team in release
routine
how to build it?
how to work together while building?

13. 13
Non-stop Discovery
• From a problem to a validated solution
• All team members
• Involving stakeholders
• Prioritized "cooking" backlog
• Fast cycles
how do we know what to build?

14. 14
how do we know what to build?

15. 15
3 types of team leaders…
how to work together while building?

16. 16
Summary
How many fikas before you start to act?
How many of solutions came from outside of the
team?
How many hypothesis did you validate?
How often does your team get interrupted?

17. 17
I shared my experience..
Share yours!
anna.sitnikova@izettle.com
Btw we are hiring!
https://jobs.izettle.com/