This document discusses customer identity management and Gigya's approach. It outlines trends in identity such as consumers wanting personalization and control over their data. Gigya's platform connects users, collects identity profiles, and converts that data for use in marketing apps and other systems. The platform provides social login, profile management, and tools to integrate customer data with applications like email marketing and analytics. Case studies show customers increasing user engagement and acquisition through Gigya's registration and social login features.
StrongView and Gigya webinar: Using Social Data to Improve Digital MarketingStrongView
Marketers have a plethora of data at their fingertips to aid in creating relevance for their customers. But as everyone with an over-sharing friend knows, there is such a thing as TMI (too much information). As marketers sort through the wealth of data, selecting the most important parts can prove daunting at best and down-right tedious at worst.
Join experts from StrongMail and Gigya for a deeper look at the types of social data that can dramatically improve the performance of your digital marketing programs. Plus, get actionable advice on how you can apply them to your business.
Key Things You Will Learn:
* How social data can impact email marketing performance
* The best types of social data to use in your email marketing
* Strategies for harnessing social data for other digital programs
* Insights from top brands like Finish Line, PACSUN, and Old Navy.
In the age of the connected consumer, businesses have a unique opportunity to reach users at every touchpoint during the customer journey. With the growing number of devices that consumers use, it’s more important—and more challenging—than ever to gain a single view of the customer and implement effective, relevant marketing.
Gigya CEO Patrick Salyer, and Chris Schlosser, Vice President of Digital at MLS, discuss how leveraging key demographic, psychographic, and behavioral identity data, paired with an engaging digital experience, can turn anonymous users into loyal, known customers.
Kyle Morris of Gigya presented how his company designs and runs sales development at scale. He focused on building and retaining a world class team. Kyle presented at the TOPO Sales Development Council Meeting held on May 18, 2014 at the Rosewood Hotel in Menlo Park, CA.
In the age of the connected consumer, businesses have a unique opportunity to reach users at every touchpoint during the customer journey. With the growing number of devices that consumers use, it’s more important—and more challenging—than ever to gain a single view of the customer and implement effective, relevant marketing.
In this presentation, Gigya CEO Patrick Salyer, and NASCAR’s Director of Technical Operations, Ben Selland, will discuss how leveraging key demographic, psychographic and behavioral identity data, paired with an engaging digital experience, can turn anonymous users into loyal, known customers
CRM is not just customer relationship management anymore. It is a business strategy that builds insights into and improves the company/customer relationship. CRM systems become a central hub to any interaction with customers and prospects and interfaces with many other systems an organization might have in place. This presentation shows how CRM systems can be that central hub and provides a guideline for evaluating the right system for your company.
SAS Customer Analytics 2016 - Mexico City - Jesus HoyosJesus Hoyos
Mi presentación del evento de SAS Customer Analytics 2016 en CDMX. Temas: agile marketing y marketing dashboards. Mayo 2016.
1) Implementar metodología de Agile Marketing con un buen gobierno de procesos y políticas con las agencias de marketing, los proveedores y todos los departamentos de la empresa desde marketing hasta servicio. 2)Tener un plan de capacitación continua en todo tipo de concepto y tecnologías de Marketing, Ventas, Servicio y CRM. 3) Implementar procesos para el manejo de calidad de datos usando la pantalla de 360 grados del cliente. 4) Ejecutar y probar tus campañas constantemente. Es un proceso que continua y actualizara tu estrategia. 5) Implementar procesos de medición con marketing dashboards integrados. 6) Maximiza tus datos con información para crear audiencias y poder optimizar el uso de contenido.
StrongView and Gigya webinar: Using Social Data to Improve Digital MarketingStrongView
Marketers have a plethora of data at their fingertips to aid in creating relevance for their customers. But as everyone with an over-sharing friend knows, there is such a thing as TMI (too much information). As marketers sort through the wealth of data, selecting the most important parts can prove daunting at best and down-right tedious at worst.
Join experts from StrongMail and Gigya for a deeper look at the types of social data that can dramatically improve the performance of your digital marketing programs. Plus, get actionable advice on how you can apply them to your business.
Key Things You Will Learn:
* How social data can impact email marketing performance
* The best types of social data to use in your email marketing
* Strategies for harnessing social data for other digital programs
* Insights from top brands like Finish Line, PACSUN, and Old Navy.
In the age of the connected consumer, businesses have a unique opportunity to reach users at every touchpoint during the customer journey. With the growing number of devices that consumers use, it’s more important—and more challenging—than ever to gain a single view of the customer and implement effective, relevant marketing.
Gigya CEO Patrick Salyer, and Chris Schlosser, Vice President of Digital at MLS, discuss how leveraging key demographic, psychographic, and behavioral identity data, paired with an engaging digital experience, can turn anonymous users into loyal, known customers.
Kyle Morris of Gigya presented how his company designs and runs sales development at scale. He focused on building and retaining a world class team. Kyle presented at the TOPO Sales Development Council Meeting held on May 18, 2014 at the Rosewood Hotel in Menlo Park, CA.
In the age of the connected consumer, businesses have a unique opportunity to reach users at every touchpoint during the customer journey. With the growing number of devices that consumers use, it’s more important—and more challenging—than ever to gain a single view of the customer and implement effective, relevant marketing.
In this presentation, Gigya CEO Patrick Salyer, and NASCAR’s Director of Technical Operations, Ben Selland, will discuss how leveraging key demographic, psychographic and behavioral identity data, paired with an engaging digital experience, can turn anonymous users into loyal, known customers
CRM is not just customer relationship management anymore. It is a business strategy that builds insights into and improves the company/customer relationship. CRM systems become a central hub to any interaction with customers and prospects and interfaces with many other systems an organization might have in place. This presentation shows how CRM systems can be that central hub and provides a guideline for evaluating the right system for your company.
SAS Customer Analytics 2016 - Mexico City - Jesus HoyosJesus Hoyos
Mi presentación del evento de SAS Customer Analytics 2016 en CDMX. Temas: agile marketing y marketing dashboards. Mayo 2016.
1) Implementar metodología de Agile Marketing con un buen gobierno de procesos y políticas con las agencias de marketing, los proveedores y todos los departamentos de la empresa desde marketing hasta servicio. 2)Tener un plan de capacitación continua en todo tipo de concepto y tecnologías de Marketing, Ventas, Servicio y CRM. 3) Implementar procesos para el manejo de calidad de datos usando la pantalla de 360 grados del cliente. 4) Ejecutar y probar tus campañas constantemente. Es un proceso que continua y actualizara tu estrategia. 5) Implementar procesos de medición con marketing dashboards integrados. 6) Maximiza tus datos con información para crear audiencias y poder optimizar el uso de contenido.
Graph in Customer 360 - StampedeCon Big Data Conference 2017StampedeCon
Enterprises typically have many data silos of partial customer data and a common theme in big data projects to use big data tools and pipelines to unify all siloed customer data into a single, queryable, platform for improving all future customer interactions. This data often comes from billing, website traffic, logistics, and marketing; all in different formats with different properties. Graph provides a way to unify all of the data into a single place for use in tracking the flow of a user through the various silos. Graph can also be used for visualizations and analytics that are difficult in other systems.
In this talk we will explore the ways in which Graph can be leveraged in a customer 360 use case. What it can add to a more conventional system and what the approach to developing a graph based Customer 360 system should be.
Understanding how a CDP can unify your MartechAcquia
In the finale of our webinar series (https://youtu.be/KdBbWNdQX1M), learn to use proven CDP strategies and easily integrate them into your existing martech.
One of the downsides of the traditional data-capture and management approach is that there is no unified source of truth. In a flipped environment, the CDP leads real-time aggregations that integrated platforms share in a graded, electronic forum.
The organised individual customer data profiles then becomes a central focus of the business as different departments share effective technical communication through various methods.
With the shift to better customer digital experiences, the following questions remain:
- "Where do you begin with data?"
- "How can I start with some quick wins that actually deliver?"
- "How do successful businesses actually bring data together, using it to deliver positive results?"
This session is a learning experience in which global businesses can understand the unique characteristics of a CDP that allows unification of digital data and efficient use of messaging to deliver better business results.
Through this lens, we will explore effective and practical strategies that businesses can implement to support their efforts in ever-changing environments.
Global B2B Contacts highly accurate and reliable legal database. If you are looking for networking opportunities with legal professionals, planning an event, or trying to market law related products or services.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
The Right to be forgotten has taken the world by storm and European Parliament General Data Protection Regulation (GDPR) guidelines have marketers anxious and worried for months. GDPR has forced organizations to rethink customer data and privacy with a ‘Privacy by Design’ approach. This means consent from customers is required to hold their data.
Apart from posing as a burden for marketing and data professionals, GDPR also means a huge change in internal processes. Salesforce’s Spring ‘18 Release solved this to a large extent, containing essential components for data protection and privacy.
The Wholesaler and Distributors Email Lists are updated frequently to get rid of all the outdated data. Our Wholesalers/Distributors Mailing Database includes organization and contacts of wholesale trade agents and brokers, wholesale trade industries and more.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
What is GDPR and why does it matter to me? Desynit
An introduction to the most radical changes to data protection in the last 10 years. Stephan Chandler-Garcia from Digital Catapult gives you an overview of the General Data Protection Regulation and how you can stay ahead of the curve as a Salesforce user. We will be looking at new ways of thinking about your customers data and new ways of managing consent.
Global B2B Contacts highly accurate and reliable legal database. If you are looking for networking opportunities with legal professionals, planning an event, or trying to market law related products or services, our Attorney Email Addresses can bridge the gap and power your multi-channel marketing strategies.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Global B2B Contacts helps you commence your marketing programs with the most relevant business prospects through its tele-verified Datacore customers mailing database that supports campaigns in securing businesses from potential clients within and beyond tested markets. To think of decaying business data every year, not much can be done about it, but one can always acquire new data to elevate the standards of return from a marketing campaign.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/Technology-email-lists.html
. Its goes through a series of updating process so that the Health Insurance Email and Mailing Lists enables you to penetrate through the healthcare industry. We have taken special care to ensure that our Health Insurance Mailing Lists.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Our USA Email Database consists of all business list categories from United States and every record is equipped with Business Emails compiled into a Database format in Excel file to help you organize the leads and choose your targeted US Businesses.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
our comprehensive list of Licensed Mortgage Brokers worldwide, built with client niche specifications in mind and delivering results that exceed their expectations.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Global B2B Contacts Synthis ERP customers mailing database contacts of professionals handling ERP systems that allow every department of a business to store and retrieve information in the most time-saving and cost-effective way.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
The Wholesaler and Distributors Email Lists are updated frequently to get rid of all the outdated data. Our Wholesalers/Distributors Mailing Database includes organization and contacts of wholesale trade agents and brokers, wholesale trade industries and more.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Graph in Customer 360 - StampedeCon Big Data Conference 2017StampedeCon
Enterprises typically have many data silos of partial customer data and a common theme in big data projects to use big data tools and pipelines to unify all siloed customer data into a single, queryable, platform for improving all future customer interactions. This data often comes from billing, website traffic, logistics, and marketing; all in different formats with different properties. Graph provides a way to unify all of the data into a single place for use in tracking the flow of a user through the various silos. Graph can also be used for visualizations and analytics that are difficult in other systems.
In this talk we will explore the ways in which Graph can be leveraged in a customer 360 use case. What it can add to a more conventional system and what the approach to developing a graph based Customer 360 system should be.
Understanding how a CDP can unify your MartechAcquia
In the finale of our webinar series (https://youtu.be/KdBbWNdQX1M), learn to use proven CDP strategies and easily integrate them into your existing martech.
One of the downsides of the traditional data-capture and management approach is that there is no unified source of truth. In a flipped environment, the CDP leads real-time aggregations that integrated platforms share in a graded, electronic forum.
The organised individual customer data profiles then becomes a central focus of the business as different departments share effective technical communication through various methods.
With the shift to better customer digital experiences, the following questions remain:
- "Where do you begin with data?"
- "How can I start with some quick wins that actually deliver?"
- "How do successful businesses actually bring data together, using it to deliver positive results?"
This session is a learning experience in which global businesses can understand the unique characteristics of a CDP that allows unification of digital data and efficient use of messaging to deliver better business results.
Through this lens, we will explore effective and practical strategies that businesses can implement to support their efforts in ever-changing environments.
Global B2B Contacts highly accurate and reliable legal database. If you are looking for networking opportunities with legal professionals, planning an event, or trying to market law related products or services.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
The Right to be forgotten has taken the world by storm and European Parliament General Data Protection Regulation (GDPR) guidelines have marketers anxious and worried for months. GDPR has forced organizations to rethink customer data and privacy with a ‘Privacy by Design’ approach. This means consent from customers is required to hold their data.
Apart from posing as a burden for marketing and data professionals, GDPR also means a huge change in internal processes. Salesforce’s Spring ‘18 Release solved this to a large extent, containing essential components for data protection and privacy.
The Wholesaler and Distributors Email Lists are updated frequently to get rid of all the outdated data. Our Wholesalers/Distributors Mailing Database includes organization and contacts of wholesale trade agents and brokers, wholesale trade industries and more.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
What is GDPR and why does it matter to me? Desynit
An introduction to the most radical changes to data protection in the last 10 years. Stephan Chandler-Garcia from Digital Catapult gives you an overview of the General Data Protection Regulation and how you can stay ahead of the curve as a Salesforce user. We will be looking at new ways of thinking about your customers data and new ways of managing consent.
Global B2B Contacts highly accurate and reliable legal database. If you are looking for networking opportunities with legal professionals, planning an event, or trying to market law related products or services, our Attorney Email Addresses can bridge the gap and power your multi-channel marketing strategies.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Global B2B Contacts helps you commence your marketing programs with the most relevant business prospects through its tele-verified Datacore customers mailing database that supports campaigns in securing businesses from potential clients within and beyond tested markets. To think of decaying business data every year, not much can be done about it, but one can always acquire new data to elevate the standards of return from a marketing campaign.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/Technology-email-lists.html
. Its goes through a series of updating process so that the Health Insurance Email and Mailing Lists enables you to penetrate through the healthcare industry. We have taken special care to ensure that our Health Insurance Mailing Lists.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Our USA Email Database consists of all business list categories from United States and every record is equipped with Business Emails compiled into a Database format in Excel file to help you organize the leads and choose your targeted US Businesses.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
our comprehensive list of Licensed Mortgage Brokers worldwide, built with client niche specifications in mind and delivering results that exceed their expectations.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
Global B2B Contacts Synthis ERP customers mailing database contacts of professionals handling ERP systems that allow every department of a business to store and retrieve information in the most time-saving and cost-effective way.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
The Wholesaler and Distributors Email Lists are updated frequently to get rid of all the outdated data. Our Wholesalers/Distributors Mailing Database includes organization and contacts of wholesale trade agents and brokers, wholesale trade industries and more.
info@globalb2bcontacts.com
http://www.globalb2bcontacts.com
https://globalb2bcontacts.com/sub-industry-email-database.html
¿Te has preguntado cuál es el beneficio de tener presencia en redes sociales y cómo puedes descubrir nuevas oportunidades para tu marca?
Te invitamos a conocer Social Studio la única solución que permite organizar equipos de trabajo, manejar contenido social, interactuar con la audiencia dentro y fuera de tus canales sociales y medir los resultados en tiempo real.
Tips e ideas de que funcionalidad debes considerar para seleccionar una herramienta de redes sociales.
¿Como seleccionar una herramienta de redes sociales?
Customer-Centric Data Management for Better Customer ExperiencesInformatica
With consumer and business buyer expectations growing exponentially, more businesses are competing on the basis of customer experience. But executing preferred customer experiences requires data about who your customers are today and what will they likely need in the future. Every business can benefit from an AI-powered master data management platform to supply this information to line-of-business owners so they can execute great experiences at scale. This same need is true from an internal business process perspective as well. For example, many businesses require better data management practices to deliver preferred employee experiences. Informatica provides an MDM platform to solve for these examples and more.
Customer-Centric Data Management for Better Customer ExperiencesInformatica
With consumer and business buyer expectations growing exponentially, more businesses are competing on the basis of customer experience. But executing preferred customer experiences requires data about who your customers are today and what will they likely need in the future. Every business can benefit from an AI-powered master data management platform to supply this information to line-of-business owners so they can execute great experiences at scale. This same need is true from an internal business process perspective as well. For example, many businesses require better data management practices to deliver preferred employee experiences. Informatica provides an MDM platform to solve for these examples and more.
Your CRM data is a perishable asset when left on its own, it’s value will diminish unless you look after it well. Improve data quality to boost your marketing ROI. Cleanse, update and validate your CRM databases to fill in missing information. Ensure all of your data is accurate and consistent regardless of the data source to establish more meaningful customers’ interactions. Explore CRMIT's Data Management Services
Gigya’s Customer Identity Management Platform offers a more intelligent and efficient way to collect and organize your customer data, so you can make better informed decisions and maximize the value of your data.
Trendigital Conference: Website & Marketing Strategies for 2019Kate Kotzea
GDPR. Data Regulations. Consumer Consent. These terms have been thrown around a lot this past year, but what impact do they truly have? Kate Kotzea will give an overview of the current regulation landscape as well as talk through the opportunities this new compliance centric world provides to marketing and website strategies.
Data Governance Strategies for Public SectorPrecisely
Many government agencies are on a data-driven transformation journey to elevate data literacy whilst complying with legislative and regulatory policies.
Does your Data Governance strategy meet your regulatory and departmental objectives, and do you have actual and measured objectives that drive your governance? Can you trust your data to make critical decisions that enable policy development, data sharing with other agencies, and drive efficiencies?
Watch this on-demand recording to learn practical approaches your organisation can take to develop a data governance strategy that engages with key stakeholders, meets regulatory requirements, and delivers value for the long-term.
Collibra Data Citizen '19 - Bridging Data Privacy with Data Governance BigID Inc
This presentation was shown at the 2019 Collibra Data Citizen Event in New York City.
Presented by Nimrod Vax, Chief Product Officer & Co-Founder & Joaquin Sufuentes, Lead Architect, Metadata Managment and Personal Infomation Protection, enterprise Data Managment, Intel IT
[DSC Adria 23] Thomas Miebach A modern, business focused data strategy with C...DataScienceConferenc1
In this session we’ll highlight some key challenges with the “old” data world, and how to overcome them with a modern data strategy focused on the business outcomes. We’ll illustrate how Collibra fits into this strategy and how Collibra supports it.
CCPA Compliance for Analytics and Data Science Use Cases with Databricks and ...Jeff Kelly
Privacera’s Vice President of Product Management Srikanth Venkat and Nauman Fakhar, Director, ISV Solutions at Databricks, survey the current and future data privacy landscape, what it means for enterprises like yours, and what you can do to ensure compliance. The webinar includes an in-depth CCPA compliance demonstration on Azure Databricks with Privacera, based on Apache Ranger.
Privacera Databricks CCPA Webinar Feb 2020Privacera
Privacera’s Vice President of Product Management Srikanth Venkat and Nauman Fakhar, Director, ISV Solutions at Databricks, survey the current and future data privacy landscape, what it means for enterprises like yours, and what you can do to ensure compliance. The webinar includes an in-depth CCPA compliance demonstration on Azure Databricks with Privacera, based on Apache Ranger.
Learn more at www.privacera.com
GDPR: 20 Million Reasons to get ready - Part 1: Preparing for complianceCloudera, Inc.
The first webinar of the series starts at the beginning: preparing for GDPR compliance. In this session, we look at how technology and process come together to let organisations get to grips with the GDPR relevant data that flows around their companies and work towards compliance. We will give you practical examples on how to apply data discovery, data minimisation, data protection and security as well as the role of the record of processing in this.
New Analytic Uses of Master Data Management in the EnterpriseDATAVERSITY
Companies all over the world are going through digital transformation now, which in many cases is all about maturing the data environment and the use of data. Master data is key to this effort. All transformative projects require master data and usually many subject areas.
What could you accomplish if cultivating master data didn’t have to be part of every project and could be accessed as a service?
We’ll look at creative enterprise use cases of Master Data Management in the enterprise. We’ll see what some MDM vendors are doing with AI and how the future of MDM will be shaped by looking at some specific MDM actions influenced by AI.
Case Study: Multi-Billion Dollar Enterprise - Managing Millions of Identities...Gigya
With dozens of different web properties spread across a number of international territories, a multi-billion dollar company was in need of a solution to better manage its customer identities and data at a global scale. The solution had to be scalable and flexible, offer robust administrative roles and permissions and keep the brand compliant with regional data privacy regulations.
Maximize ROI of Insurance Digital Transformation Initiatives with Proven Data...Precisely
Many insurance carriers are transforming the way they do business by deploying new software technologies, migrating data and services to the cloud, and leveraging artificial intelligence (AI) to speed decision-making. Data is at the heart of all these initiatives, and it has a direct impact on success or failure. When that data is integrated into upstream or downstream processes, it can also have a broader impact on the operational, analytical, and compliance needs of the organization. The traditional, and often ad-hoc, tools and processes that organizations employ to support data quality, data integrity, transaction reconciliation, and exception management are often inadequate. They do not provide the speed, technical agility, and intelligence demanded by digital transformation initiatives.
Join us to explore proven methods of how insurance carriers are maximizing ROI and minimizing the time-to-value of digital transformation initiatives by:
• Aligning data governance with organizational and project objectives to reduce implementation effort and duration
• Leveraging automated controls for data quality, including balance and reconciliation of data in motion to avoid operational disruptions and maintain regulatory compliance
• Increasing efficiency and capability through centralized data integrity solution
Today, financial services firms rely on data as the basis of their industry. In the absence of the means of production for physical goods, data is the raw material used to create value for and capture value from the market. However, as data volume and variety increase, so do the susceptibility to fraud and the temptation to hackers. Learn how an enterprise data hub built on Hadoop enables advanced security and machine learning on much more descriptive and real-time data to detect and prevent fraud, from payment encryption to anti-money-laundering processes.
Similar to Utiliza el Identity Management para crear segmentos y audiencias para tus estrategias de marketing. (20)
Cuando una plataforma de comunidad es integrada a un Social Media Command Center, la tarea de gestión se vuelve fundamental al momento de resolver problemas de los consumidores en tiempo real.
El análisis del Caso Salamanca es la primera de una serie de infografías que publicaremos basadas en diferentes temáticas (Eventos, Tecnología, Actualidad, etc.), las cuales tienen como objetivo principal, mostrar el rol que desempeñan las redes sociales en los temas que impactan a nuestra comunidad. La socialización de los datos y de las métricas obtenidas en nuestros análisis son el punto de partida para entender los espacios participativos que nos brinda actualmente la sociedad.
El pasado 12 de Julio de 2013 en la ciudad de Bogotá, Fabio Andrés Salamanca, estudiante universitario de 23 años, embistió a un taxi cuando conducía en estado de embriaguez. El accidente causó el fallecimiento de dos mujeres, y el conductor quedó gravemente herido. El 30 de Julio se llevaría a cabo la primera audiencia de imputación de cargos, la cual abrió la puerta a la discusión, y preocupación de los ciudadanos, con respecto al rol del alcohol en la sociedad.
A partir de este desafortunado accidente, es posible escuchar las opiniones generalizadas y particulares de los lectores en los diferentes canales, con respecto a los temas culturales, políticos y sociales en torno al alcohol. De hecho, esta noticia ha tenido más de 32.200 comentarios en la web social en los últimos 30 días. La audiencia, en su mayoría entre 25 y 34 años de edad, propone temas de discusión como la efectividad de las campañas gubernamentales "no tome cuando maneje", la responsabilidad social de las marcas que mercadean este tipo de productos, la severidad del sistema judicial en este tipo de casos.
Internet es sin duda alguna, un espacio en el que se desarrollan temas y es posible difundir mensajes de relevancia para una audiencia y/o el mercado. Y sólo cuando monitoreamos, analizamos y entendemos dicha audiencia es posible trazar caminos que respondan a las necesidades de la comunidad.
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
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Empowering the Data Analytics Ecosystem: A Laser Focus on Value
The data analytics ecosystem thrives when every component functions at its peak, unlocking the true potential of data. Here's a laser focus on key areas for an empowered ecosystem:
1. Democratize Access, Not Data:
Granular Access Controls: Provide users with self-service tools tailored to their specific needs, preventing data overload and misuse.
Data Catalogs: Implement robust data catalogs for easy discovery and understanding of available data sources.
2. Foster Collaboration with Clear Roles:
Data Mesh Architecture: Break down data silos by creating a distributed data ownership model with clear ownership and responsibilities.
Collaborative Workspaces: Utilize interactive platforms where data scientists, analysts, and domain experts can work seamlessly together.
3. Leverage Advanced Analytics Strategically:
AI-powered Automation: Automate repetitive tasks like data cleaning and feature engineering, freeing up data talent for higher-level analysis.
Right-Tool Selection: Strategically choose the most effective advanced analytics techniques (e.g., AI, ML) based on specific business problems.
4. Prioritize Data Quality with Automation:
Automated Data Validation: Implement automated data quality checks to identify and rectify errors at the source, minimizing downstream issues.
Data Lineage Tracking: Track the flow of data throughout the ecosystem, ensuring transparency and facilitating root cause analysis for errors.
5. Cultivate a Data-Driven Mindset:
Metrics-Driven Performance Management: Align KPIs and performance metrics with data-driven insights to ensure actionable decision making.
Data Storytelling Workshops: Equip stakeholders with the skills to translate complex data findings into compelling narratives that drive action.
Benefits of a Precise Ecosystem:
Sharpened Focus: Precise access and clear roles ensure everyone works with the most relevant data, maximizing efficiency.
Actionable Insights: Strategic analytics and automated quality checks lead to more reliable and actionable data insights.
Continuous Improvement: Data-driven performance management fosters a culture of learning and continuous improvement.
Sustainable Growth: Empowered by data, organizations can make informed decisions to drive sustainable growth and innovation.
By focusing on these precise actions, organizations can create an empowered data analytics ecosystem that delivers real value by driving data-driven decisions and maximizing the return on their data investment.
As Europe's leading economic powerhouse and the fourth-largest hashtag#economy globally, Germany stands at the forefront of innovation and industrial might. Renowned for its precision engineering and high-tech sectors, Germany's economic structure is heavily supported by a robust service industry, accounting for approximately 68% of its GDP. This economic clout and strategic geopolitical stance position Germany as a focal point in the global cyber threat landscape.
In the face of escalating global tensions, particularly those emanating from geopolitical disputes with nations like hashtag#Russia and hashtag#China, hashtag#Germany has witnessed a significant uptick in targeted cyber operations. Our analysis indicates a marked increase in hashtag#cyberattack sophistication aimed at critical infrastructure and key industrial sectors. These attacks range from ransomware campaigns to hashtag#AdvancedPersistentThreats (hashtag#APTs), threatening national security and business integrity.
🔑 Key findings include:
🔍 Increased frequency and complexity of cyber threats.
🔍 Escalation of state-sponsored and criminally motivated cyber operations.
🔍 Active dark web exchanges of malicious tools and tactics.
Our comprehensive report delves into these challenges, using a blend of open-source and proprietary data collection techniques. By monitoring activity on critical networks and analyzing attack patterns, our team provides a detailed overview of the threats facing German entities.
This report aims to equip stakeholders across public and private sectors with the knowledge to enhance their defensive strategies, reduce exposure to cyber risks, and reinforce Germany's resilience against cyber threats.
Explore our comprehensive data analysis project presentation on predicting product ad campaign performance. Learn how data-driven insights can optimize your marketing strategies and enhance campaign effectiveness. Perfect for professionals and students looking to understand the power of data analysis in advertising. for more details visit: https://bostoninstituteofanalytics.org/data-science-and-artificial-intelligence/
Techniques to optimize the pagerank algorithm usually fall in two categories. One is to try reducing the work per iteration, and the other is to try reducing the number of iterations. These goals are often at odds with one another. Skipping computation on vertices which have already converged has the potential to save iteration time. Skipping in-identical vertices, with the same in-links, helps reduce duplicate computations and thus could help reduce iteration time. Road networks often have chains which can be short-circuited before pagerank computation to improve performance. Final ranks of chain nodes can be easily calculated. This could reduce both the iteration time, and the number of iterations. If a graph has no dangling nodes, pagerank of each strongly connected component can be computed in topological order. This could help reduce the iteration time, no. of iterations, and also enable multi-iteration concurrency in pagerank computation. The combination of all of the above methods is the STICD algorithm. [sticd] For dynamic graphs, unchanged components whose ranks are unaffected can be skipped altogether.
Opendatabay - Open Data Marketplace.pptxOpendatabay
Opendatabay.com unlocks the power of data for everyone. Open Data Marketplace fosters a collaborative hub for data enthusiasts to explore, share, and contribute to a vast collection of datasets.
First ever open hub for data enthusiasts to collaborate and innovate. A platform to explore, share, and contribute to a vast collection of datasets. Through robust quality control and innovative technologies like blockchain verification, opendatabay ensures the authenticity and reliability of datasets, empowering users to make data-driven decisions with confidence. Leverage cutting-edge AI technologies to enhance the data exploration, analysis, and discovery experience.
From intelligent search and recommendations to automated data productisation and quotation, Opendatabay AI-driven features streamline the data workflow. Finding the data you need shouldn't be a complex. Opendatabay simplifies the data acquisition process with an intuitive interface and robust search tools. Effortlessly explore, discover, and access the data you need, allowing you to focus on extracting valuable insights. Opendatabay breaks new ground with a dedicated, AI-generated, synthetic datasets.
Leverage these privacy-preserving datasets for training and testing AI models without compromising sensitive information. Opendatabay prioritizes transparency by providing detailed metadata, provenance information, and usage guidelines for each dataset, ensuring users have a comprehensive understanding of the data they're working with. By leveraging a powerful combination of distributed ledger technology and rigorous third-party audits Opendatabay ensures the authenticity and reliability of every dataset. Security is at the core of Opendatabay. Marketplace implements stringent security measures, including encryption, access controls, and regular vulnerability assessments, to safeguard your data and protect your privacy.
Data Centers - Striving Within A Narrow Range - Research Report - MCG - May 2...pchutichetpong
M Capital Group (“MCG”) expects to see demand and the changing evolution of supply, facilitated through institutional investment rotation out of offices and into work from home (“WFH”), while the ever-expanding need for data storage as global internet usage expands, with experts predicting 5.3 billion users by 2023. These market factors will be underpinned by technological changes, such as progressing cloud services and edge sites, allowing the industry to see strong expected annual growth of 13% over the next 4 years.
Whilst competitive headwinds remain, represented through the recent second bankruptcy filing of Sungard, which blames “COVID-19 and other macroeconomic trends including delayed customer spending decisions, insourcing and reductions in IT spending, energy inflation and reduction in demand for certain services”, the industry has seen key adjustments, where MCG believes that engineering cost management and technological innovation will be paramount to success.
MCG reports that the more favorable market conditions expected over the next few years, helped by the winding down of pandemic restrictions and a hybrid working environment will be driving market momentum forward. The continuous injection of capital by alternative investment firms, as well as the growing infrastructural investment from cloud service providers and social media companies, whose revenues are expected to grow over 3.6x larger by value in 2026, will likely help propel center provision and innovation. These factors paint a promising picture for the industry players that offset rising input costs and adapt to new technologies.
According to M Capital Group: “Specifically, the long-term cost-saving opportunities available from the rise of remote managing will likely aid value growth for the industry. Through margin optimization and further availability of capital for reinvestment, strong players will maintain their competitive foothold, while weaker players exit the market to balance supply and demand.”
5. Proprietary & Confidential 5
PC era = Customization and Personalization
• Email Personalization
• Website and Mobile App
Personalization and
Customization
6. Proprietary & Confidential 6
Identity Trend #2:
Users are demanding a trusted
experience where they control their
information
(Privacy and Compliance)
21. Proprietary & Confidential 21
Today’s Agenda
• Trends in Identity
• GigyaApproach to Customer Identity Management
• Connect
• Collect
• Convert
• Integrating Customer Data
• With MarketingApps
• With Other Systems
• Q&A
22. Proprietary & Confidential 22
Data Integration with Business Applications
Email Marketing
Data Management & Ad
Serving
Content
Management
SMS & Push
Notifications
Recommendation &
Personalization
Web Analytics
23. Proprietary & Confidential 23
Batch Data Exchange (Salesforce Marketing Cloud)
Profile Management
ETL Service
Data Mapping
Export Format
Encryption
File Names
Exception Notification
Compression
Scheduling
Transport
Filters:
New / Updated
Accounts
Other filter criteria
External Systems
Email Service Provider
Campaign Management System
Data Warehouse
CRM
DMP
24. Proprietary & Confidential 24
Gigya Integration – Web Analytics - Google Analytics
Web
Analytics
Client App – On Page Load Gigya
User Object
Relevant User Data (e.g. UID, Gender, Age, Relationship Status, Country, Likes)
Enhanced
Analytics
Page loads Gigya JS, calls getAccountInfo()
Gigya responds with User Object
1
2
3
25. Proprietary & Confidential 25
Gigya Integration – Advertising Platforms - DoubleClick
External
Advertising
Platform
Client App – On Page Load Gigya
User Object
Real-time
decision
Page loads Gigya JS, calls getAccountInfo()
Advert Delivered
Gigya responds with User Object
Enhanced
Analytics
1
2
3
Relevant User Data (e.g. Gender, Age, Relationship Status, Country, Likes)
4
26. Proprietary & Confidential 26
Business Objectives
• Improve User Engagement and Retention
• Increase UserAcquisition and Data Quality
The Solution
• Gigya’s RaaS and Social Login option
• Gigya’s Engagement Modules
The Results
• 8x Increase in UserAcquisition and Data Capture
• 20-25% Forecasted Increase inAds Revenue
• 12 Months Saved in Development Time
NewsLifeMedia Case Study
27. Proprietary & Confidential 27
Integrated authentication on vending
machines and grew user base
120% increase in daily logins
48% increase in new registrations
Customer Spotlight: Nutricia-Danone
120%
48%
Seamless customer experience
Omni-channel awareness
Opt-in data sharing
Transparent, preference management
Better marketing, service & products
Secure identification (e.g., 2-Factor, MFA, RBA)
Trusted data management (e.g., preference center)
Data privacy compliance (e.g., regional data laws)
Safely manage consumer data (e.g., data encryption)
ISO XXXXX
Gigya’s roadmap, strategy, and vision are grounded in two megatrends we see affecting enterprises today:
The need to meet customer expectations around a great user experience in exchange for users giving businesses their data
The need to handle customer information securely and in a compliant way. This is not only governed by an increasingly impactful global regulatory environment but also privacy considerations critical both to that compliance as well as to meeting customer expectations around trusting how their data will be used.
A Customer Identity Platform is necessary for both managing the upside opportunity of more engaged and loyal customers based on a trusted relationship and protecting customer data in a secure and compliant way to ensure an enterprise’s most valuable data, and its reputation, are protected.
To really understand this need for customer identity management, it’s important we understand why current solutions aren’t living up to the challenge.
Before we get into the details on how those three areas have informed both our near and long term roadmap, it’s important that you get a feel for who we are and the consumer scale that we manage.
With more than 1.1B identities for over 700 customers in 46 countries, our system is handling more than 15 billion API calls per month. This means we have the scale and breadth to meet your needs today and into the future, and we’re already doing it for enterprises across industries. Even more striking is that the number of identities under management has jumped over 50% in just the past 8 months alone, from 700M to 1.1B.
[Walk through each of the graphs on the slide. Note that the “Based on 10% of users” refers to the fact that only users reporting that data are included.]
[Not shown is Location, which can show a world map, US map, each continent, and some sub-regions (e.g. Central America).]
Now it really comes down to what you do with that data. The convert piece of this is all about using customer information to provide personalized experiences, better products and better services at every stage of your customer’s lifecycle. And we do that in a number of ways:
Fist we provide a tool called Customer Insights so you can get a better understanding of your customer base their demographics and preferences.
Second we’ve built the Identity exchange platform which provides Out-of-the-box integrations into industry leading marketing solutions currently number well over 100 integrations. These integrations can save you months of implementation time and really ensure you get off to a fast start in applying the rich profile information you collected in the prior steps.
The other aspect of our solution is Open API Access. So it’s not just about where we have existing integrations but we have well documented API that will allow you and your developers to create integrations into any system to create personalized brand experiences.
Gigya touches our customers’ end users at every step of their journey in engaging with your brand, and we are constantly working to optimize that end user experience. Starting with social plugins that help to build awareness about the brand, users arriving to our customers’ sites subscribe, register, and authenticate through Registration as a Service, Social Login, and newly released advanced forms of authentication. They progressively build their profiles over time and their identity data is synchronized with downstream sales, marketing, and service applications to ensure they have a seamless experience at every touchpoint and in every communication, ultimately fostering the relationships that lead to a loyal user base.
Already in 2016, we’ve released passwordless authentication via a one time pin to your mobile as well as native mobile app session encryption via fingerprint, all in an effort to offer your users alternatives to remembering passwords.
We also released the latest version of our identity synchronization capabilities, making them more dynamic than ever by empowering our internal teams, customers, and partners with a flexible scripting capability. These custom scripts, including a set we will offer out of the box to our customers, will enable you to ensure every piece of data synced and every piece of data stored is fully compliant with regional regulations, social network policies, and the consent granted to you by your users. They will support wide-ranging use cases including bulk data transformation, cross-database consolidation, and user group segmentation.
In Q4, we also plan to release a web-based configuration UI to give you full autonomy over your identity sync integrations.
In addition, the coming months (and quarters) will include the release of a number of optimizations to our UI Builder that will make it even easier, and more compelling, to implement RaaS via WYSIWYG (“wih-zee-wig”) editor. Optimizations are based on functionality consistently requested by our customer base, which sometimes inhibited their ability to use the UI Builder in the past. These include conditional workflows and better CSS customizations (Q3), better array handling for opt-in management (Q4) and progressive profiling (Q1 2017), just to name a few.
Finally, in 2017 we will also address the critical painpoint of initial data acquisition prior to account creation for our customers. Users will be able to provide initial details on themselves without creating a full account, in exchange for gaining access to the content, such as newsletters, that interests them. This enables businesses to learn about their users, build trust through the proper management of the users’ opt-ins and preferences, and ultimately foster the relationship that will convert those users into full account holders.
That covers the Customer Journey and Experience overview. Any questions before we move on to privacy and compliance?
Nutricia-Danone is a multinational food industry leader that puts consumer health and nutrition at the core of its strategy. As the inventor of baby formula with a majority market share in the Netherlands, Nutricia-Danone produces goods and content for moms and their babies.
Nutricia-Danone implemented Gigya’s Registration-as-a-Service (RaaS) and Social Login across Nutricia web properties, including formula vending machines located throughout the Netherlands, bringing legacy technology into the world of connected devices and the Internet of Things. This requires consumers to identify themselves and share specific information before taking actions and making purchases, with Gigya automatically managing all regional and social data privacy compliance. Users’ identity and on-site behavioral data is then consolidated into user profiles within Gigya’s Profile Management database, where it is automatically indexed and made ready for use.
The ability to collect user information like relationship statuses, Facebook Likes, content consumption and more through registration and on-site activities helps Nutricia-Danone build rich profiles of each consumer. This single view of customer identities and behaviors across channels provides the power to analyze shoppers’ needs and monitor purchases across touchpoints. Nutricia-Danone can then manage supplies accordingly to ensure all parents are able to get the formula they need to care for their babies, without having to turn to other brands.
With a deeper, actionable customer understanding, Nutricia-Danone personalizes users’ on-site and in-app experiences. For example, it is able to surface relevant articles based on the age of a customer’s child, or provide shorter content if the user is primarily mobile. The brand can also trigger and tailor email campaigns based on events, such as when a mother reaches her provided due date, to help build customer relationships and foster retention across the customer journey. Gigya ensures that all customers’ identity data is completely permission-based and compliant with social and regional privacy regulations.