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Using Your Online Network to Get Work #IRL

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Jocelyn Lai
Jocelyn Lai
BusinessTechnology
1 of 6
INSTAGRAM Pipeline candidate Friend HIRED HIRED / Pipeline candidate Coworker HIRED Potential employer
TWITTER Candidate Pipeline candidates Candidate
TWITTER Candidate; followed up with an email Pipeline candidate; Co-worker
TWITTER Potential employer Student seeking help Pipeline candidate Spam Pipeline candidate; met @ SXSW 2012 Referring a candidate Start-up CEO
HIGHLIGHT I would be interested in interviewing or meeting with all of these individuals. People in similar industries tend to have similar psychographics. As a result, they tend to go to the same locations.
HIGHLIGHT No idea why s/he highlighted me. Someone wanting to work at GSD&M. Someone wanting to work at GSD&M. Someone wanting to work at GSD&M. Coworker

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Using Your Online Network to Get Work #IRL

  • 1. INSTAGRAM Pipeline candidate Friend HIRED HIRED / Pipeline candidate Coworker HIRED Potential employer
  • 2. TWITTER Candidate Pipeline candidates Candidate
  • 3. TWITTER Candidate; followed up with an email Pipeline candidate; Co-worker
  • 4. TWITTER Potential employer Student seeking help Pipeline candidate Spam Pipeline candidate; met @ SXSW 2012 Referring a candidate Start-up CEO
  • 5. HIGHLIGHT I would be interested in interviewing or meeting with all of these individuals. People in similar industries tend to have similar psychographics. As a result, they tend to go to the same locations.
  • 6. HIGHLIGHT No idea why s/he highlighted me. Someone wanting to work at GSD&M. Someone wanting to work at GSD&M. Someone wanting to work at GSD&M. Coworker