The document discusses using video as a tool to drive revenue. It covers topics such as choosing quality over forgettable videos, deciding between do-it-yourself video production versus outsourcing, gear and equipment for video shooting and editing, online video distribution platforms, and using video analytics to improve marketing. Tips are provided on lighting, audio, framing, editing software, and uploading videos online. The goal is to help businesses understand how to effectively use video for their marketing.
Online Video Services: About Done in :60 Secondsprosperpc
A revolutionary new patented video communications tool to easily create and add interactive video to your organization’s marketing. This is a slideshow describing how DISS can work for your organization.
We recently presented a webinar on Using Video to Enhance Your Learning, including the benefits of adding video to your LMS, how to integrate video easily into your LMS or website, and video best practice tips.
http://go.kzoinnovations.com/webinar-archive/
How to use your Home Video Camera to Film Nonprofit Testimonials4Good.org
In this 1 hour webinar, attendees will learn to harness the untapped capabilities of today's smartphones and home video cameras. We will concentrate on one of the simplest, yet most effective forms of video communication - testimonials. By the end of this workshop, you'll know how to set up a video shoot; the three most important types of shots for web video; ways to relax an interviewee to get their best on-camera testimony; and an introduction to putting your video on YouTube and linking to it from your nonprofit website.
Online Video Services: About Done in :60 Secondsprosperpc
A revolutionary new patented video communications tool to easily create and add interactive video to your organization’s marketing. This is a slideshow describing how DISS can work for your organization.
We recently presented a webinar on Using Video to Enhance Your Learning, including the benefits of adding video to your LMS, how to integrate video easily into your LMS or website, and video best practice tips.
http://go.kzoinnovations.com/webinar-archive/
How to use your Home Video Camera to Film Nonprofit Testimonials4Good.org
In this 1 hour webinar, attendees will learn to harness the untapped capabilities of today's smartphones and home video cameras. We will concentrate on one of the simplest, yet most effective forms of video communication - testimonials. By the end of this workshop, you'll know how to set up a video shoot; the three most important types of shots for web video; ways to relax an interviewee to get their best on-camera testimony; and an introduction to putting your video on YouTube and linking to it from your nonprofit website.
Bringing Consumers a Premium Audio ExperienceEllis Reid
Presentation given by Ellis Reid at Technoblitz 2013 in Montreal Canada focused on the value of delivering end users a premium audio as part of broadcast and multi-screen services
Apresentação de Phil Winters. É Strategic Advisor da Peppers & Rogers Group, empresa que conta com clientes como BMW e Hewlett-Packard, e na sua apresentação partilhou a sua visão de como os novos canais sociais e móveis são uma bênção e uma maldição, não só para marketeers, mas também para os próprios clientes. Destacou as melhores práticas e forneceu uma base para garantir que você não só poderá fornecer valor ao seus clientes, mas maravilhá-los em cada interação.
Esta apresentação decorreu no dia 12 de Outubro de 2011 no Fórum Tecnológico de Lisboa, enquadrada no evento CRM Acceleration 2011, o evento dedicado ao Social CRM organizado pela DRI (www.dri.pt), Gold Partner da SugarCRM e Platinum Partner da Lithium em Portugal.
Obtenha mais informações em www.eventocrm.com
Did you know? 80% of Twitter usage is on a mobile device. 35% of books on Amazon are for the Kindle. 25% of Americans in the past month said they have watched a short video on their phone. Mobile is driving the way we communicate, consume and connect; Drupal provides a superior mobile content delivery system. Why Drupal? Drupal’s node based platform allows site builders to easily repurpose content for consumption on smart phones, tablets and other mobile devices. Drupal’s tremendous flexibility to reformat content for delivery on mobile devices is built into the core, by separating presentation from content at the atomic level, site builders pick and choose which elements on a page they want to include on a mobile device, e.g. headline, teaser, text, demos and images. This session will showcase Drupal’s tremendous content flexibility and what it means for mobile devices and mobile application development.
Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/XCerdb.
Rob Shilston discusses the need for coding responsively, not just designing responsively, along with the development process in place at Financial Times. Filmed at qconsf.com.
Rob Shilston is a director of the FT's Labs division, which works on experimental web technologies and produces products such as the FT web app. He is currently responsible for the technical delivery of the FT web app and its hosting infrastructure. Prior to FT Labs, Rob founded the web consulting firm Assanka, which was acquired by the FT in January 2012.
The next evolution in personal & business communications. Talk Fusion offers all the latest, cutting-edge Video Communication Products in one package! Video e-mail, conferencing, auto-responders, blog and much more! 7 great Video Products - one low price.
Get social with video marketing June 9 Social Selling VideoDoug Lehman
Get Social with Me Presentation on Getting Social with Video to Enhance your Sales Marketing Process. Social Selling Video Engagement Tips by Doug Lehman social selling brand ambassador
Bringing Consumers a Premium Audio ExperienceEllis Reid
Presentation given by Ellis Reid at Technoblitz 2013 in Montreal Canada focused on the value of delivering end users a premium audio as part of broadcast and multi-screen services
Apresentação de Phil Winters. É Strategic Advisor da Peppers & Rogers Group, empresa que conta com clientes como BMW e Hewlett-Packard, e na sua apresentação partilhou a sua visão de como os novos canais sociais e móveis são uma bênção e uma maldição, não só para marketeers, mas também para os próprios clientes. Destacou as melhores práticas e forneceu uma base para garantir que você não só poderá fornecer valor ao seus clientes, mas maravilhá-los em cada interação.
Esta apresentação decorreu no dia 12 de Outubro de 2011 no Fórum Tecnológico de Lisboa, enquadrada no evento CRM Acceleration 2011, o evento dedicado ao Social CRM organizado pela DRI (www.dri.pt), Gold Partner da SugarCRM e Platinum Partner da Lithium em Portugal.
Obtenha mais informações em www.eventocrm.com
Did you know? 80% of Twitter usage is on a mobile device. 35% of books on Amazon are for the Kindle. 25% of Americans in the past month said they have watched a short video on their phone. Mobile is driving the way we communicate, consume and connect; Drupal provides a superior mobile content delivery system. Why Drupal? Drupal’s node based platform allows site builders to easily repurpose content for consumption on smart phones, tablets and other mobile devices. Drupal’s tremendous flexibility to reformat content for delivery on mobile devices is built into the core, by separating presentation from content at the atomic level, site builders pick and choose which elements on a page they want to include on a mobile device, e.g. headline, teaser, text, demos and images. This session will showcase Drupal’s tremendous content flexibility and what it means for mobile devices and mobile application development.
Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/XCerdb.
Rob Shilston discusses the need for coding responsively, not just designing responsively, along with the development process in place at Financial Times. Filmed at qconsf.com.
Rob Shilston is a director of the FT's Labs division, which works on experimental web technologies and produces products such as the FT web app. He is currently responsible for the technical delivery of the FT web app and its hosting infrastructure. Prior to FT Labs, Rob founded the web consulting firm Assanka, which was acquired by the FT in January 2012.
The next evolution in personal & business communications. Talk Fusion offers all the latest, cutting-edge Video Communication Products in one package! Video e-mail, conferencing, auto-responders, blog and much more! 7 great Video Products - one low price.
Get social with video marketing June 9 Social Selling VideoDoug Lehman
Get Social with Me Presentation on Getting Social with Video to Enhance your Sales Marketing Process. Social Selling Video Engagement Tips by Doug Lehman social selling brand ambassador
A presentation I gave at a European conference in Friedrichshafen in Sep 2009. The aim was to explain to delegates about the power of content marketing to B2B brands, and to explain some of the practical difficulties an agency faces in providing that as a service.
I'm Your Customer and I Can't Hear YouAaron Strout
I had the pleasure of presenting at Chris Brogan and Justin Levy's Inbound Marketing Summit San Francisco and Dallas. The focus of the presentation is on how marketing got broken, how marketers can fix marketing and a few key results from some of our clients like Sony and Atkins.
My Video Talk, India presentation by KoushikTheGameChanger
This is the entire Presentation slide made for India. If you like this or for any query please mail me at tei.mvtglobal@gmail.com
- Regards, Koushik Bhattacharya
In this session you will learn how to connect and sell faster by enabling video - WITHOUT the cost and complexity of traditional video production. With concrete examples from SAP, Deloitte, Avaya and others you will learn how to:
- Sell faster with authentic video stories, personal, and product introductions
- Produce video without the cost and complexity of traditional video shoots.
- Capture and produce stories from all over the world, not headaches, no travel, lower cost
- Use, reuse, and re-purpose your multimedia to drive marke
Similar to Using video to drive revenue 11-30-11 (20)
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
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Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
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Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
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Using video to drive revenue 11-30-11
1. Using
Video
as
a
Tool
to
Drive
Revenue
www.coremediaent.com
2. Overview
1. Quality
vs.
Forgettable
2. DIY
vs.
Investing
in
Video
Production
3. The
Low
Down
on
Gearing
Up
4. Video
Editing
Solutions
5. Online
Video
distribution
6. Video
SEO
7. Better
Marketing
through
Video
Analytics
8. Video
as
an
interactive
engagement
tool
9. Building
a
Video
Campaign
Copyright
2011
CORE
Media
Enterprises
3. Good,
Bad,
Ugly
Traits
that
make
UGLY
videos
1. Unintelligible
2. Bad
sound
3. No
connection
between
customer
&
the
offer
4. Focusing
on
“coolness”
more
than
the
message
Copyright
2011
CORE
Media
Enterprises
4. Good,
Bad,
Ugly
Example
of
an
Ugly
Commercial
Copyright
2011
CORE
Media
Enterprises
5. Good,
Bad,
Ugly
Traits
that
make
a
Bad
video
• What
makes
a
“bad”
video?
1. Attempts
to
connect
with
audience
but
misses
the
mark,
unclear,
confusing
2. No
call
to
action
3. Messaging
and
positioning
not
thought
out
4. It’s
Forgettable!
Copyright
2011
CORE
Media
Enterprises
6. Good,
Bad,
Ugly
Example
of
a
BAD
video
Copyright
2011
CORE
Media
Enterprises
7. Good,
Bad,
Ugly
Traits
that
make
a
GOOD
video
• What
makes
a
“Good”
video?
– It
connects
with
its
core
audience
– Call
to
Action
– Not
just
about
the
product,
but
about
the
customer
experience/culture
– Thinks
outside
the
box
– Production
quality
doesn’t
get
in
the
way
of
the
video
– Positioning
and
messaging
is
consistent
Copyright
2011
CORE
Media
Enterprises
8. Good,
Bad,
Ugly
Traits
that
make
great
videos
Copyright
2011
CORE
Media
Enterprises
9. When
should
you
do
it
yourself?
DIY
vs.
Outsourcing
• Customer
testimonials
• Stimulating
customer
engagement
• Simple
concept
or
message
to
convey
• Volume
strategy,
cheaper
spots,
more
content
• If
the
DIY
speaks
to
your
brand
and
customer
Copyright
2011
CORE
Media
Enterprises
10. Shooting
Fundamentals,
101
• Lighting
• Sound
• Framing
and
Composition
• Best
Practices,
try
to
come
close
to
this
as
possible
11. Lighting
• Natural
Lighting
– Cheapest
but
hard
to
control
• 2
Point
Lighting
– Can
be
done
by
bouncing
off
Key
light
• 3
Point
Lighting
– Don’t
need
expensive
equipment
always
• Shadows
aren't
your
enemy
• Color
Temperature
12. Framing
and
Composition
• Headroom
• Angles
• Rule
of
Thirds
• Look
space
• Stability
• Objects
should
compliment
not
distract
13. What
did
you
say?
Get
good
audio.
• Proximity
is
KEY
• Monitor
when
possible
RODE
Video
Mic
Pro
for
run
and
gun
• Types
of
Mics
($200)
(Unidirectional/Omni)
– Challenge
for
mobile
but
possible
Shure
SM58
($100)
14. (DIY),
What
to
shoot
with?
Kodak
Zi8
Sony
Bloggie
Duo
HD
iPhone/Android
$100
$150
$200-‐400
Canon
Vixia
Sanyo
Xacti
Canon
DSLR’s
$300-‐600
$500
$800-‐3000
Copyright
2011
CORE
Media
Enterprises
15. (DIY),
What
to
shoot
with?
What
about
Sound?
Zoom
H1
Zoom
H2N
Zoom
H4N
$100
$150
$300
Copyright
2011
CORE
Media
Enterprises
16. (DIY)
How
to
edit
video?
Software
Options
Ranking
Name
OS
Platform
Price
1
iMovie
OSX
50
2
Sony
Vegas
Windows
80
3
Adobe
Premiere
Win/OSX
50
Elements
4
Pinnacle
Studio
Windows
60
HD
5
Final
Cut
Express
OSX
400
6
Windows
Movie
Windows
Free
Maker
Copyright
2011
CORE
Media
Enterprises
17. (DIY)
How
to
edit
video?
Key
Pointers
When
Editing
1. Less
is
More
2. Shoot
with
a
plan,
less
hassle
logging
3. Stick
to
the
script,
then
modify
4. Give
yourself
“handle
bars”
a. Don’t
reach
towards
the
camera
to
cut
after
you’re
done.
b. Don’t
want
to
overlap
your
words
5. K.I.S.S.,
crazy
graphics/transitions
are
distracting
Copyright
2011
CORE
Media
Enterprises
18. (DIY)
How
to
edit
video?
Key
Pointers
When
Editing
6. Make
the
point
and
move
on
7. Find
the
rhythm
of
the
cut
and
let
is
breathe
8. Music
sets
the
tone,
it
should
not
distract
9. Syncing
audio
use
[Pluraleyes
($150)]
10.
Good
sound
is
the
most
critical
Copyright
2011
CORE
Media
Enterprises
19. Uploading
to
the
web
Mainstream
Free
Services
• YouTube
(2nd
largest
search
engine
globally)
• TubeMogul
(syndication
is
your
friend)
• Vimeo
(Plus
accounts
are
great)
• Blip.tv
• Daily
Motion
Copyright
2011
CORE
Media
Enterprises
20. Uploading
to
the
web
Corporate
Solutions
(Content
Delivery
Networks)
• Vimeo
Pro
($200/yr)
• Kaltura
(variable)
• Brightcove
(variable)
• Wistia
• Vzaar
Copyright
2011
CORE
Media
Enterprises
21. Should
I
care
about
SEO?
YES!
• If
you
can’t
be
found
you
don’t
exist
• Ranking
is
key,
choose
your
areas
and
dominate
• Can
we
find
you?
Let’s
see.
• Front
page
visibility
is
vital
to
success
• Video
is
ranked
higher
than
anything
else
• Video+Article
about
video
is
ranked
higher
• Transcription
Service
(Speechpad.com)
Copyright
2011
CORE
Media
Enterprises
22. Monitor
and
Track
your
leads
• YouTube
Insight
• Google
Analytics
• Bit.ly
Copyright
2011
CORE
Media
Enterprises
23. Call
to
action,
videos
that
spur
discussion
• If
no
one
is
talking
about
you,
you
don’t
exist
• Follow
up
videos
are
the
life
of
your
company
• Your
message
should
be
easy
to
repeat
• Customers
have
to
be
given
the
opportunity
to
act
• Acknowledge
responses
into
your
next
video
Copyright
2011
CORE
Media
Enterprises
24. What
should
the
next
video
do?
Building
a
Strategic
Campaign
• Build
Momentum
• Incentivize
interaction
• Build
on
the
message
of
your
product
or
service
• Spotlight
your
customers
in
action
Copyright
2011
CORE
Media
Enterprises
25. Questions
?
Copyright
2011
CORE
Media
Enterprises
26. For
more
information
or
a
follow
on
consultation
ruben@coremediaent.com
Twitter
@coremediaent
Office
(512)
481-‐CORE
www.coremediaent.com
Copyright
2011
CORE
Media
Enterprises