The document discusses how social media can assist human resources functions at organizations. It defines social media and outlines how social media platforms like blogs, podcasts, videos and social networks are widely used in Canada. The document also discusses best practices for social media engagement, including choosing the right people, process, community and attitude. It provides examples of both successful and unsuccessful social media campaigns and recommends resources for further reading.
All request please fwd to wah17@yahoo.com.My linkedin is wah17@yahoo.com.A copy of the full research is here:
http://www.scribd.com/share/upload/4814477/2dx6gqho7w9gwvvrwbhq
Darrah Courter owner of Rippling Effect will present "Leveraging Social Media". Darrah professionally trains and manages campaigns utilizing social media tactics and strategies. She has shared her expertise with various organizations like: American Marketing Association, National Association of Remodeling Industries and Small Business Development Center. Presentation January 19, 2011
Enabling Business with Social Media Tools at CiscoAyelet Baron
There is a lot of hype about social media right now, which has created some confusion around when to strategically use it. The key is to realize that for any organization, social media is another channel to drive trusted relationships and community interactions. It’s important for any organization to have a plan that maps out their overall journey through a vision, strategy and an executable roadmap.
All request please fwd to wah17@yahoo.com.My linkedin is wah17@yahoo.com.A copy of the full research is here:
http://www.scribd.com/share/upload/4814477/2dx6gqho7w9gwvvrwbhq
Darrah Courter owner of Rippling Effect will present "Leveraging Social Media". Darrah professionally trains and manages campaigns utilizing social media tactics and strategies. She has shared her expertise with various organizations like: American Marketing Association, National Association of Remodeling Industries and Small Business Development Center. Presentation January 19, 2011
Enabling Business with Social Media Tools at CiscoAyelet Baron
There is a lot of hype about social media right now, which has created some confusion around when to strategically use it. The key is to realize that for any organization, social media is another channel to drive trusted relationships and community interactions. It’s important for any organization to have a plan that maps out their overall journey through a vision, strategy and an executable roadmap.
Answer these 5 questions as related to social media:
1) What the heck is it?
2) Is it a fad?
3) Why are some afraid of it?
4) Why do we often get it wrong?
5) How do we do it right?
This PowerPoint presentation looks at social media and network statistics and predicts the trends relevant for users, consumers, and marketers in 2015.
Social media: Connecting their networks with your website-mStoner: t44uTerminalfour
Your website should be the hub for all your institution's communications. And because social media is such a valuable way to connect with and engage constituents, they should be integrated into your site. Michael Stoner, president of mStoner, will look at why this is essential, explore some great examples from colleges and universities around the world, and suggest ways in which TERMINALFOUR makes this kind of integration easy for you to accomplish. Click here to view the video presentation on YouTube: http://bit.ly/1HYNmau
Beyond Facebook: Leveraging Other Key Channels in Your Social MarketingMichael Stoner
Handout for the session presented by Patrick J. Powers (@patrickjpowers) and Michael Stoner (@mstonerblog) presented at the Symposium for the Marketing of Higher Education in New Orleans, 13 November 2012.
The NEWs Cycle: How People Interact With Media In The Social AgeTunheim
There used to be something called a “news cycle” in which any story had a beginning and an end. But in this age of instant communication, citizen journalism and social technologies, media is being created, distributed and consumed in ways never imagined.
Learn how people get, create and distribute news,
and how people interact with media, from breaking
TV news to Google search to Facebook. Learn how
personal brand-driven journalism is changing audience loyalty and how Foursquare and augmented reality will shape the future of journalism.
This presentation was given by David Erickson & Natalie Wires of Tunheim Partners (http://tunheim.com ) for the Associated Collegiate Press' National College Summer Journalism Workshops held at the University of Minnesota on July 23, 2010.
David Erickson blogs at http://e-StrategyBlog.com and can be found on Twitter at http://twitter.com/derickson
Natalie Wires blogs at http://NatalieWires.com and can be found on Twitter at http://twitter.com/nataliewires
Developing an RSS-Based Current Awareness ServiceAllan Barclay
Somewhat misleading title - presentation at the Medicine 2.0 Congress in Montreal, September 2008 about current awareness tools and services developed at the Ebling Library for the Health Sciences, University of Wisconsin-Madison. RSS is just the beginning...
Widgets and Bundles and Web Apps - Oh My!Allan Barclay
Presentation for librarians at the Midwest Chapter, MLA 2008 annual meeting about the state of current awareness tools and techniques. Yes - a re-working of the Medicine 2.0 presentation, with a little more editorializing about levels of evidence and our profession.
Answer these 5 questions as related to social media:
1) What the heck is it?
2) Is it a fad?
3) Why are some afraid of it?
4) Why do we often get it wrong?
5) How do we do it right?
This PowerPoint presentation looks at social media and network statistics and predicts the trends relevant for users, consumers, and marketers in 2015.
Social media: Connecting their networks with your website-mStoner: t44uTerminalfour
Your website should be the hub for all your institution's communications. And because social media is such a valuable way to connect with and engage constituents, they should be integrated into your site. Michael Stoner, president of mStoner, will look at why this is essential, explore some great examples from colleges and universities around the world, and suggest ways in which TERMINALFOUR makes this kind of integration easy for you to accomplish. Click here to view the video presentation on YouTube: http://bit.ly/1HYNmau
Beyond Facebook: Leveraging Other Key Channels in Your Social MarketingMichael Stoner
Handout for the session presented by Patrick J. Powers (@patrickjpowers) and Michael Stoner (@mstonerblog) presented at the Symposium for the Marketing of Higher Education in New Orleans, 13 November 2012.
The NEWs Cycle: How People Interact With Media In The Social AgeTunheim
There used to be something called a “news cycle” in which any story had a beginning and an end. But in this age of instant communication, citizen journalism and social technologies, media is being created, distributed and consumed in ways never imagined.
Learn how people get, create and distribute news,
and how people interact with media, from breaking
TV news to Google search to Facebook. Learn how
personal brand-driven journalism is changing audience loyalty and how Foursquare and augmented reality will shape the future of journalism.
This presentation was given by David Erickson & Natalie Wires of Tunheim Partners (http://tunheim.com ) for the Associated Collegiate Press' National College Summer Journalism Workshops held at the University of Minnesota on July 23, 2010.
David Erickson blogs at http://e-StrategyBlog.com and can be found on Twitter at http://twitter.com/derickson
Natalie Wires blogs at http://NatalieWires.com and can be found on Twitter at http://twitter.com/nataliewires
Developing an RSS-Based Current Awareness ServiceAllan Barclay
Somewhat misleading title - presentation at the Medicine 2.0 Congress in Montreal, September 2008 about current awareness tools and services developed at the Ebling Library for the Health Sciences, University of Wisconsin-Madison. RSS is just the beginning...
Widgets and Bundles and Web Apps - Oh My!Allan Barclay
Presentation for librarians at the Midwest Chapter, MLA 2008 annual meeting about the state of current awareness tools and techniques. Yes - a re-working of the Medicine 2.0 presentation, with a little more editorializing about levels of evidence and our profession.
Social Media and the Rise Of The BrandividualKate Trgovac
The Age of the Brand is waning and the Age of the Brandividual is rising. What does that mean for your business? What are the pros and the cons of the brandividual? How do you engage brandividuals in social media?
Brief overview of social media, some companies whose initial forays were not a success and a suggested remedy/course of action for those companies who want to suceed.
Social Media, the "building" of shared meaning among communities, is becoming more pervasive in our personal and professional lives. Facebook, Twitter, Flickr are common day references.
As a branding and design firm, Corey McPherson Nash uses social media to project who they are, how they think, and what they're up to. CMN engages their clients (and prospective clients) in social media to better understand the client's brand and audiences. Learn various approaches to social media: is it appropriate for you? how do you build an audience? Is it worth your time?
Corey McPherson Nash, a national branding and design firm, helps organizations achieve measurable brand equity across a wide variety of print and interactive communications. Widely recognized for its thoughtful design and strategic insights into the critical task of brand iteration and creative development, it is the branding studio of choice for a wide range of leading business, educational, and cultural institutions.
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
Successful social strategies for small businessJenn Gleckman
Earlier this month I was asked to present to the local chamber on social media, including strategy considerations along with 5 social sites. Covering all that content in an hour meant that this ended up as an overview presentation directed at small business owners.
Bill Balderaz talks about The Power of Social Media in a PR Campaign at PRSA Akron Chapter’s 2009 Social Media Summit. Who isn’t using social media? Why PR pros need to respect the power of social media and its constant influence. Bill Balderaz is the founder of Webbed Marketing, http://www.webbedmarketing.com.
The Power of Social Media in a PR Campaignguest13fa457
Bill Balderaz talks about the Power of Social Media in a PR Campaign at Akron, Ohio's PRSA event in April 2009. Bill Balderaz is the founder of Webbed Marketing, www.webbedmarketing.com.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
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Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
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71. Right Questions Who Who are our audiences? How are they currently interacting with our brand? Where Where are our constituents online? What communities do they use? Why Why are we engaging ? (Market – Connect– Collaborate – Recruit) What What is our message? What do we want to change with our audiences? How What tools will we use to support our objectives? What are our success metrics?
72. Resource Recommendations … http://www.forrester.com/Groundswell http://www.friendswithbenefitsbook.com/ Disclosure: I am the technical reviewer of the upcoming printed edition.
So, what is social media? Wikipedia knows. But that’s a little technical. To me, the most important thing to know is that social media isn’t this …
It’s not about the technology. Technology is like air now. Right now, in the room – who is connected? We’re being webcast – that’s a connection. So, the technology facilitates it, but social media isn’t about technology.
Social media is, of course, all about people.
Important to remember. People are complex
People are messy
There are lots of them and they take different forms.
The same person may take on different roles.
Because people are complex, messy, and multifaceted, everything is shifting because of social media Communication tone Communication type Communication vehicle
Social Media! Power is equally distributed; no longer a top-down model Distributed via evolving communities rather than monolithic networks Created by consumers rather than “experts” (aka agencies) Promotes dialogue rather than monologue .. Engaging in a conversation (Markets are Conversations .. See “The Cluetrain Manifesto”
Brands aren’t messy. Brands aren’t like me. They are clean and shiny and are an ideal.
But with the brandividual, instead of seeing an ideal, we start to see an actualization.
Brandividuals didn’t really start w/ social media. They have always existed – particularly in customer service. Remember when you called a call centre and got that one AWESOME employee and wished you could have them everytime you called? That’s a brandividual. Brandividuals engage in social media. YOU will become a brandividual.
We trust people like us. (complex, messy, playing many roles)
We don’t trust corporations. It’s easier to trust Scott than Ford. Tonia than Molson.
It’s the mix of personal and professional information that we receive which helps to build our trust. Not like a press release which simply has a faceless name attached to it. We feel that we know a person better than a company. That a person gives us authentic information. That they are more likely to be on our side.
So, I thought we should look at some specific types of social media and a few examples of companies who are using them, specifically in an HR context.
Second type of Social Media: BLOG Simply put, an online journal consisting of posts in reverse chronological order Can be personal, professional, political, topical … anything you want to write about From a business POV they are often a good complement to a static website. Opportunity to create the *go to* place for information Easy to create The more you give away, the more business you will create
Podcasts & Video Casts Delivering audio or video content online using RSS Requires more tech savvy to set up and create one, but there are a lot of “how to’s” out there Good for an interview format (e.g. if you wanted to run an interview show) or if your customers are commuters or in their vehicles Can also be used as a sales training tool for your mobile sales force You don’t need an ipod … any mp3 player, or even just your computer will work to listen or view; over 50% of podcasts listeners do so on their laptops You do need software (mainly free, e.g. iTunes) to listen
Social Networks Communities that allow a) you to create and share content … and B) find like members who share something in common: interests, goals, concerns, people Finding people in common is really the important bit .. b/c you can create content on your own You’re building your network (professional, hobby, etc) Accomplished by tagging There is a social network for Everything & Everyone .. Want to show you a few examples. Business Network – LinkedIn Community Network – Change Everything (interesting b/c this is sponsored by a local company, VanCity) Cricket Network Sneaker Network Fashion Advice Shared Goals Network
If a brandividual fails us .. Because of the personal relationship (or the perception of a personal relationship) it’s worse than just poor customer service. It’s like if a friend fails us.
Vespa created an authentic blog with a group of enthusiasts and then lost interest. They stopped responding to inquiries from the bloggers and created negative feedback from neglect. Vespa forgot about the blog and it stayed live, yet derelict with negative comments, for 2 years before it was eventually taken down.
Social media is a TEAM effort. Make it one! Random House Twitter | Petro-Canada blog | Nuts about Southwest blog | Fanscape Twitter