The document provides 6 rules for using capital letters:
1. Capitalize the first letter of every sentence.
2. Capitalize important words in titles but not minor words like "and" and "but".
3. Capitalize all proper nouns except in some marketing contexts.
4. Capitalize the important words in acronyms but not words like "and", "of", or "for".
5. For contractions, capitalize the first letter of each word but not subsequent letters within words.
6. Avoid writing in all capital letters as it comes across as shouting.