In this slide presentation find out how Facebook marketing can benefit your business and the key components to a successful Facebook Marketing Campaign.

1. Let’s Talk About Facebook
Marketing and How to Profit
From Facebook Fan Pages

6. Facebook Has Over 950 Million Users

8. What is Social Media?
• A way for people to connect with people and
things they are interested in
• A way for brands to develop a relationship with
their customers and prospects
• A way for your business to reach the right target
market in a place they hang out often

9. If You are Struggling to Bring in New Customers
It’s ok, it’s not entirely your fault
The odds are sort of stacked against you…..
•Over 80% of all businesses fail within the 1 st 5 years
•On average over half a million businesses close each year!
•Traditional marketing methods don’t work like they used to
• New media seems to evolve every few month and who can
keep up?
•And then you have all sorts of so called “experts” who claim
they can help you get more customers, and in the end only
take your money

10. Before the Internet:
Staying connected meant advertising with:
• Phone Directories
• Newspaper
• TV
• Direct Mail
• Telemarketing
• Print Ads
• Word of Mouth

11. Times are rapidly changing
Traditional advertising mediums are loosing
their effectiveness
• Phone Directory • Where is yours?
• Newspapers • Declining Rapidly
• TV • DVR/TiVo
• Telemarketing • Do Not Call List
• Direct Mail • 1%-2% Yield
• Print Ads • Rising Costs
• E-Mail • Spam Software
11

14. All social media is based on connections. People
choose to like or follow you. You are building a
relationship with those people so when it comes time
to buy, the customers feel like they have a friend in
the business.

15. Additionally, the connections you have,
have connections to other potential
customers. That’s one aspect of social
media which make it so attractive to
businesses.

16. When you post something that’s
popular and your fans interact, their
friends and connections see it.
Those connections are now aware of
you and they can feel secure
knowing that others in their
community are doing business with
you.

17. That’s how social media audiences grow virally.
And the best part, once you have these connections, you
don’t lose them.

18. Unlike
traditional
media, you
own and
program the
channel
instead
paying to
advertise in
between
someone
else’s
content.

19. Best of all, you can reap the
rewards of these
connections for a smaller
investment than traditional
marketing methods. Let’s
talk about the ROI of social
media

20. Facebook is one of the
most effective ways to
reach a large number
of highly targeted
customers at a low
cost….and we’ll talk
more about how to
reach TARGETED
fans and targeted
being the keyword
there, at a low cost.

21. Social Media is word of
mouth amplified. It’s a
great opportunity to
encourage your happy
customers to raise their
hand and say I like this
business. Your happy
customers can easily share
with all of their friends and
connections their positive
experiences that they’ve
had with you.

22. By engaging your customers through
social media, you have the opportunity to
reward your loyal fans and generate
repeat business.

23. What is the value of knowing
where you’re succeeding and
failing? Gathering customer
feedback on social media can
teach you a lot and help you
correct customer service
mistakes.

24. How much is a great idea worth?
Crowd sourcing is a social media
buzzword that has real value. By
creating a community for your
customers to share ideas, you could
develop you next great product or
service.

25. Through social media, you can let
everyone know what you and your
employees are doing to make the
world a better place.

26. Considering all these
factors you can start
to see why so many
businesses are
investing more and
more of their
marketing budget in
social media.

27. You don’t even need
to spend more
money. You just
need to reallocate
from less effective
media.

28. So what’s the secret to achieving real success in
social media?

30. Components of a Successful Facebook
Campaign
• Design: Look and Feel of the page
• Like Incentive (Lead Capture)
• Targeted Ads Campaign
• Engaging Content on a daily basis
• Timely Response
• Monthly Promotions
• Follow up outside of Facebook

31. Over 90% of fans
never revisit the page

32. News Feed
engagement is the key
to success

33. IF You Are Ready to Experience True
Success on Facebook

34. Then Send Me a Message Today and
let’s Schedule a Free Social Media
Consultation for Your Business
( Please note all social campaigns require a budget of at least $1500 per month)